Bannersnack vs. Glassbox

As on 2023, from my experience I do not recommend BannerSnack at all. They are sunsetting BannerSnack in favor of a new tool that does not meet my needs.

Incentivized

I’ve found that Glassbox is particularly well-suited during marketing campaigns, because you can export and analyze data in real-time, track the campaign’s effectiveness, and gain immediate insight into how customers are interacting with your website. With these insights, we’re able to tweak campaigns on the fly to increase engagement and conversion rates. Similarly, since Glassbox allows us to monitor customer interactions in real-time, we gain immediate feedback on how our users are engaging with a new digital feature on our platform, for example. We can then quickly identify any usability issues or friction points, make adjustments in real-time to improve the user experience, and maximize the success of the new feature.

• Managing brand assets
• Animated banners
• Predesigned templates

Incentivized

• Enables businesses to immediately detect and resolve issues, through real-time monitoring and alerts.
• Reduces abandonment rates by identifying the point of friction and making suggestions for how to resolve it.
• Provides visual tools that show a user's clicks, scrolls, and hovers, offering loads of insight into customer behavior.

• Forget Creatopy! I still don't understand why Bannersnack is being sunset
• More animation templates
• Easier to share previews in html5

Incentivized

• It's a pretty powerful platform, and my sense is that most users don't utilize it to its fullest potential. Glassbox could help by offering a more comprehensive onboarding program (maybe even customized training sessions or live workshops tailored to the needs and use cases of FSIs)

The level of support from the Glassbox team and how much we have improved our conversion just after a few months

Glassbox is very easy to use, and with the AI features which it has inside, it has been very easy for us to not only find the relevant sessions but also summarize them and interact with the summary - so we now have all types of people in our org who use Glassbox - including those who are purely non-tech. Also, I must give a huge shoutout to our customer support team who have been instrumental in helping us get value from Glassbox

In my opinion Canva > Bannersnack as of 2023. The features in BannerSnack are very similar to Canva, but long term they appear to be shutting down BannerSnack entirely.

Incentivized

Glassbox is a customer experience management platform that provides various tools to help organizations understand and improve the customer journey. There may be other products that offer similar capabilities, such as FullStory, UserTesting, and Clicktale. These products may provide similar features, such as session replay, advanced analytics, and integration with other tools. It is important for organizations to carefully evaluate the specific needs and goals of their business and choose a product that aligns with those objectives.

• Ease of use makes it possible for non-designers to create banner ads
• Speed of modifying templates to my use case = savings!

Incentivized

• Glassbox has really taken us to the next level in terms of customer sentiment analysis and informed decision-making. We're capturing 100% of customer sessions, and with Glassbox we're able to address hidden issues and make decisions that enhance the experience of our entire customer base, as opposed to just a select few. Our strategic decisions are now based on accurate, comprehensive data, and we're seeing the fruits of this. Our customers are more engaged (and more loyal), our conversion rates are climbing, and our business is growing.