What users are saying about
10 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 10 out of 100
Based on 10 reviews and ratings
48 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>Score 7.9 out of 100
Based on 48 reviews and ratings
Feature Set Ratings
Email & Online Marketing
Folderly
Feature Set Not Supported
N/A
6.2
Everest (Return Path + 250ok)
62%
Everest (Return Path + 250ok) ranks higher in 9/9 features
Everest (Return Path + 250ok) ranks higher in 9/9 features
WYSIWYG email editor
N/A
0 Ratings
5.0
50%
2 Ratings
Dynamic content
N/A
0 Ratings
5.4
54%
2 Ratings
Ability to test dynamic content
N/A
0 Ratings
5.9
59%
7 Ratings
Landing pages
N/A
0 Ratings
5.0
50%
2 Ratings
A/B testing
N/A
0 Ratings
6.2
62%
8 Ratings
Mobile optimization
N/A
0 Ratings
3.6
36%
6 Ratings
Email deliverability reporting
N/A
0 Ratings
9.1
91%
29 Ratings
List management
N/A
0 Ratings
7.3
73%
9 Ratings
Triggered drip sequences
N/A
0 Ratings
8.0
80%
2 Ratings
Reporting & Analytics
Folderly
Feature Set Not Supported
N/A
7.4
Everest (Return Path + 250ok)
74%
Everest (Return Path + 250ok) ranks higher in 3/3 features
Everest (Return Path + 250ok) ranks higher in 3/3 features
Dashboards
N/A
0 Ratings
8.2
82%
22 Ratings
Standard reports
N/A
0 Ratings
7.7
77%
20 Ratings
Custom reports
N/A
0 Ratings
6.2
62%
16 Ratings
Pre-Send Testing
Folderly
Feature Set Not Supported
N/A
7.9
Everest (Return Path + 250ok)
79%
Everest (Return Path + 250ok) ranks higher in 8/8 features
Everest (Return Path + 250ok) ranks higher in 8/8 features
URL Validation
N/A
0 Ratings
7.9
79%
6 Ratings
Link Tracking
N/A
0 Ratings
6.6
66%
3 Ratings
Image Validation
N/A
0 Ratings
7.7
77%
6 Ratings
Inbox Display
N/A
0 Ratings
8.3
83%
7 Ratings
Email Accessibility Tools
N/A
0 Ratings
7.4
74%
4 Ratings
Spelling and Grammar Check
N/A
0 Ratings
7.8
78%
2 Ratings
Spam Testing
N/A
0 Ratings
8.7
87%
9 Ratings
Email Previews
N/A
0 Ratings
8.8
88%
8 Ratings
Attribute Ratings
- Folderly is rated higher in 1 area: Likelihood to Recommend
Likelihood to Recommend
10.0
Folderly
100%
10 Ratings
7.5
Everest (Return Path + 250ok)
75%
27 Ratings
Likelihood to Renew
Folderly
N/A
0 Ratings
8.2
Everest (Return Path + 250ok)
82%
5 Ratings
Usability
Folderly
N/A
0 Ratings
7.3
Everest (Return Path + 250ok)
73%
1 Rating
Support Rating
Folderly
N/A
0 Ratings
9.1
Everest (Return Path + 250ok)
91%
1 Rating
Implementation Rating
Folderly
N/A
0 Ratings
8.2
Everest (Return Path + 250ok)
82%
1 Rating
Likelihood to Recommend
Folderly
When you don't get a response to emails, start getting worried. It probably means your emails land in a spam folder. Resolving this is tough, and Folderly does an excellent job!
Co-founder | Growth
Linkcard.appInternet, 1-10 employees
Everest (Return Path + 250ok)
Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.
Senior Salesforce Automation Manager
GoCo GroupFinancial Services, 201-500 employees
Pros
Folderly
- Fix of tech issues: domain analysis, DNS, DMARC, SPF records were fixed ASAP
- Spam filters check, advice on templates and content, list segmentation, etc.
- Automation that helps improve reputation and trustability as a sender.
- Fixing spam: our emails are not going to the spam folder, but the inbox.
office-manager
LOVAT COMPLIANCE LTDFinancial Services, 11-50 employees
Everest (Return Path + 250ok)
- Individualized attention. They really dug in to understand our products and services.
- Easy-to-understand training and actionable items that you can sustain over a long period of time.
- They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
Internet Marketing Manager
Ticketmaster EntertainmentEntertainment, 5001-10,000 employees
Cons
Folderly
- The initial setup may be a bit complex for a first-time, not technical user. That being said, Folderly support mitigates that until onboarding gets completed.
Co-founder | Growth
Linkcard.appInternet, 1-10 employees
Everest (Return Path + 250ok)
- Some domain summary data inconsistent with seedlist detail
- UI feels a little dated
- Reporting options are limited
- As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
- Inbox Preview rendering could be more robust and extensive
- Would like to see Dark Mode previewing rendering

Verified User
Manager in Marketing
Entertainment Company, 51-200 employeesPricing Details
Folderly
General
Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional
$200
Starting Price
—Everest (Return Path + 250ok)
General
Free Trial
—Free/Freemium Version
—Premium Consulting/Integration Services
—Entry-level set up fee?
No
Starting Price
—Likelihood to Renew
Folderly
No score
No answers yet
No answers on this topic
Everest (Return Path + 250ok)
Everest (Return Path + 250ok) 8.2
Based on 5 answers
We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
Web Infrastructure Senior Analyst
Hallmark CardsConsumer Goods, 5001-10,000 employees
Usability
Folderly
No score
No answers yet
No answers on this topic
Everest (Return Path + 250ok)
Everest (Return Path + 250ok) 7.3
Based on 1 answer
I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.

Verified User
Manager in Marketing
Entertainment Company, 51-200 employeesSupport Rating
Folderly
No score
No answers yet
No answers on this topic
Everest (Return Path + 250ok)
Everest (Return Path + 250ok) 9.1
Based on 1 answer
Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
Email Deliverability Specialist
NGP VANComputer Software, 201-500 employees
Implementation Rating
Folderly
No score
No answers yet
No answers on this topic
Everest (Return Path + 250ok)
Everest (Return Path + 250ok) 8.2
Based on 1 answer
I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.

Verified User
Manager in Marketing
Entertainment Company, 51-200 employeesAlternatives Considered
Folderly
In our digital reality, automation and speed are key. A tool that resolves things quickly and human support that backs it up are significant advantages!
Co-founder | Growth
Linkcard.appInternet, 1-10 employees
Everest (Return Path + 250ok)
Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.

Verified User
Employee in Marketing
Health, Wellness and Fitness Company, 11-50 employeesReturn on Investment
Folderly
- We could increase a range of metrics of our email campaigns. Now it brings more results with the same internal efforts thanks to deliverability rates.
office-manager
LOVAT COMPLIANCE LTDFinancial Services, 11-50 employees
Everest (Return Path + 250ok)
- It has helped identify inbox issues and thus helping our clients reach more inboxes.
- They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
- They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.

Verified User
Analyst in Information Technology
Marketing and Advertising Company, 1001-5000 employees