What users are saying about
10 Ratings
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Score 10 out of 100
48 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.9 out of 100

Feature Set Ratings

    Email & Online Marketing

    Folderly

    Feature Set Not Supported
    N/A
    6.2

    Everest (Return Path + 250ok)

    62%
    Everest (Return Path + 250ok) ranks higher in 9/9 features

    WYSIWYG email editor

    N/A
    0 Ratings
    5.0
    50%
    2 Ratings

    Dynamic content

    N/A
    0 Ratings
    5.4
    54%
    2 Ratings

    Ability to test dynamic content

    N/A
    0 Ratings
    5.9
    59%
    7 Ratings

    Landing pages

    N/A
    0 Ratings
    5.0
    50%
    2 Ratings

    A/B testing

    N/A
    0 Ratings
    6.2
    62%
    8 Ratings

    Mobile optimization

    N/A
    0 Ratings
    3.6
    36%
    6 Ratings

    Email deliverability reporting

    N/A
    0 Ratings
    9.1
    91%
    29 Ratings

    List management

    N/A
    0 Ratings
    7.3
    73%
    9 Ratings

    Triggered drip sequences

    N/A
    0 Ratings
    8.0
    80%
    2 Ratings

    Reporting & Analytics

    Folderly

    Feature Set Not Supported
    N/A
    7.4

    Everest (Return Path + 250ok)

    74%
    Everest (Return Path + 250ok) ranks higher in 3/3 features

    Dashboards

    N/A
    0 Ratings
    8.2
    82%
    22 Ratings

    Standard reports

    N/A
    0 Ratings
    7.7
    77%
    20 Ratings

    Custom reports

    N/A
    0 Ratings
    6.2
    62%
    16 Ratings

    Pre-Send Testing

    Folderly

    Feature Set Not Supported
    N/A
    7.9

    Everest (Return Path + 250ok)

    79%
    Everest (Return Path + 250ok) ranks higher in 8/8 features

    URL Validation

    N/A
    0 Ratings
    7.9
    79%
    6 Ratings

    Link Tracking

    N/A
    0 Ratings
    6.6
    66%
    3 Ratings

    Image Validation

    N/A
    0 Ratings
    7.7
    77%
    6 Ratings

    Inbox Display

    N/A
    0 Ratings
    8.3
    83%
    7 Ratings

    Email Accessibility Tools

    N/A
    0 Ratings
    7.4
    74%
    4 Ratings

    Spelling and Grammar Check

    N/A
    0 Ratings
    7.8
    78%
    2 Ratings

    Spam Testing

    N/A
    0 Ratings
    8.7
    87%
    9 Ratings

    Email Previews

    N/A
    0 Ratings
    8.8
    88%
    8 Ratings

    Attribute Ratings

    • Folderly is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    10.0

    Folderly

    100%
    10 Ratings
    7.5

    Everest (Return Path + 250ok)

    75%
    27 Ratings

    Likelihood to Renew

    Folderly

    N/A
    0 Ratings
    8.2

    Everest (Return Path + 250ok)

    82%
    5 Ratings

    Usability

    Folderly

    N/A
    0 Ratings
    7.3

    Everest (Return Path + 250ok)

    73%
    1 Rating

    Support Rating

    Folderly

    N/A
    0 Ratings
    9.1

    Everest (Return Path + 250ok)

    91%
    1 Rating

    Implementation Rating

    Folderly

    N/A
    0 Ratings
    8.2

    Everest (Return Path + 250ok)

    82%
    1 Rating

    Likelihood to Recommend

    Folderly

    When you don't get a response to emails, start getting worried. It probably means your emails land in a spam folder. Resolving this is tough, and Folderly does an excellent job!
    Roni Grosfeld | TrustRadius Reviewer

    Everest (Return Path + 250ok)

    Every new or established brand should be using Everest. It doesn't matter what you're trying to say in your emails—if they're not reaching the inbox, no one is listening or reading. Everest gives you the insight you need to understand your inbox placement, reputation and so much more.
    Mark Robert Anderson | TrustRadius Reviewer

    Pros

    Folderly

    • Fix of tech issues: domain analysis, DNS, DMARC, SPF records were fixed ASAP
    • Spam filters check, advice on templates and content, list segmentation, etc.
    • Automation that helps improve reputation and trustability as a sender.
    • Fixing spam: our emails are not going to the spam folder, but the inbox.
    Anna Danilchenko | TrustRadius Reviewer

    Everest (Return Path + 250ok)

    • Individualized attention. They really dug in to understand our products and services.
    • Easy-to-understand training and actionable items that you can sustain over a long period of time.
    • They're embedded in our instance of Exact Target, so I'm able to review the entire email program and don't have to open up a separate tool to gather this information.
    Joni Kalstrup | TrustRadius Reviewer

    Cons

    Folderly

    • The initial setup may be a bit complex for a first-time, not technical user. That being said, Folderly support mitigates that until onboarding gets completed.
    Roni Grosfeld | TrustRadius Reviewer

    Everest (Return Path + 250ok)

    • Some domain summary data inconsistent with seedlist detail
    • UI feels a little dated
    • Reporting options are limited
    • As part of the SFMC integration, Return Path support issues and question go through Salesforce, not Return Path
    • Inbox Preview rendering could be more robust and extensive
    • Would like to see Dark Mode previewing rendering
    Anonymous | TrustRadius Reviewer

    Pricing Details

    Folderly

    General

    Free Trial
    Yes
    Free/Freemium Version
    Yes
    Premium Consulting/Integration Services
    Yes
    Entry-level set up fee?
    Optional
    $200

    Starting Price

    Everest (Return Path + 250ok)

    General

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services
    Entry-level set up fee?
    No

    Starting Price

    Likelihood to Renew

    Folderly

    No score
    No answers yet
    No answers on this topic

    Everest (Return Path + 250ok)

    Everest (Return Path + 250ok) 8.2
    Based on 5 answers
    We have two separate areas for using Return Path. Our web ecommerce area that is using only transactional emails and a marketing email program that is partnered on the backend with Return Path. I see Return Path continuing to be utilized with our marketing emails, but over time I see less need for our transactional emails to maintain Return Path components.
    Dan Sixbury, PMP, MBA | TrustRadius Reviewer

    Usability

    Folderly

    No score
    No answers yet
    No answers on this topic

    Everest (Return Path + 250ok)

    Everest (Return Path + 250ok) 7.3
    Based on 1 answer
    I find it fairly easy to use, though the interface is a bit clunky and I may be missing some revolutionary use because it's lost in the clutter.
    Anonymous | TrustRadius Reviewer

    Support Rating

    Folderly

    No score
    No answers yet
    No answers on this topic

    Everest (Return Path + 250ok)

    Everest (Return Path + 250ok) 9.1
    Based on 1 answer
    Absolutely fantastic support. It runs circles around the competition. They regularly reach out and chat, even if it's just to see if there's any issues we need to discuss. They clearly want the business and don't forget you once you sign the contract which is an issue with other similar services.
    Brett Schenker | TrustRadius Reviewer

    Implementation Rating

    Folderly

    No score
    No answers yet
    No answers on this topic

    Everest (Return Path + 250ok)

    Everest (Return Path + 250ok) 8.2
    Based on 1 answer
    I joined my company after the implementation was nearly complete. We used the Return Path tool as we slowly increased our send volume in Marketing Cloud to monitor IP reputation and inbox placement.
    Anonymous | TrustRadius Reviewer

    Alternatives Considered

    Folderly

    In our digital reality, automation and speed are key. A tool that resolves things quickly and human support that backs it up are significant advantages!
    Roni Grosfeld | TrustRadius Reviewer

    Everest (Return Path + 250ok)

    Like I said before, Return Path is really the budget bundle. You get a lot of service for how much you pay. Since I am currently at an early stage startup, we could not afford Litmus, so having Return Path is crucial. The partnership with Salesforce also allowed us to get it at pretty low cost.
    Anonymous | TrustRadius Reviewer

    Return on Investment

    Folderly

    • We could increase a range of metrics of our email campaigns. Now it brings more results with the same internal efforts thanks to deliverability rates.
    Anna Danilchenko | TrustRadius Reviewer

    Everest (Return Path + 250ok)

    • It has helped identify inbox issues and thus helping our clients reach more inboxes.
    • They have negatively impacted client relations on numerous occasions. They have reached out and told clients they are having issues or need certain products when they are already our clients and we are proving solutions for them.
    • They provide solid customer support when you create a support ticket. They are usually very quick to respond and give you an answer.
    Anonymous | TrustRadius Reviewer

    Screenshots

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