What users are saying about
Top Rated
68 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
36 Ratings
Top Rated
68 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Rebrandly

<a href='https://www.trustradius.com/static/about-trustradius-scoring#question3' target='_blank' rel='nofollow noopener noreferrer'>Customer Verified: Read more.</a>
Top Rated
36 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 9.9 out of 100

Likelihood to Recommend

Bitly

Bitly is a great tool for small businesses looking to build their online presence and wanting to look as professional as possible and gather a few insights into where their main traffic is coming from. For online businesses that primarily use social media platforms such as Pinterest, I would not recommend using Bitly as the links are seen as spam and therefore are not accepted.
Ayo Bamgbose, Assoc CIPD, MSc | TrustRadius Reviewer

Rebrandly

Rebrandly is a 10. It's the best tool of its kind. Other tools produce shortened links but do not allow for changes after they are produced. There is also the ability to add custom link shortening, based on domains that we own. This is very helpful, as it makes things appear more professional.
Anonymous | TrustRadius Reviewer

Pros

Bitly

  • Very easy to use. Anyone with even limited tech knowledge would be able to begin using the service from day one.
  • Managing and tracking links is very straightforward and offers you exactly what you need.
  • Can use for free and even without signing in, so it's very open and available to everyone.
  • Has been around long enough for it to be a trusted brand, so people feel secure in clicking on it.
Jessica Meadows Rich | TrustRadius Reviewer

Rebrandly

  • Let's you specify the domain name to something meaningful.
  • Can customize the short link name to make it clear what's it for.
  • The process is quick and you get your shortened URL in seconds.
  • Price is fairly reasonable, particularly if you manage a website with lots of pages that you need to share the links on.
Peggi Wolfe | TrustRadius Reviewer

Cons

Bitly

  • One thing I've noticed is that if you're shortening a link that you didn't create - for example shortening the link to a news article that you then want to share on Twitter - the analytics will continue to pull data from the original URL as a whole, and not just your unique Bitlink. It would be nice to be able to pull out the traffic that just my efforts are pulling to the site, and not every single source of traffic that site is getting.
Corinne Aherne | TrustRadius Reviewer

Rebrandly

  • The reporting feature is flat out awful. It would be great if there were just a dashboard where I could see stats and graphs with easily filterable views.
  • The UI could use some polish in the dashboard.
  • More sorting/filtering features when looking through links.
Dustin W. Stout | TrustRadius Reviewer

Likelihood to Renew

Bitly

Bitly 8.0
Based on 1 answer
Bitly helps us determine how many people are clicking on our links and where they are finding these links.
Holland Pintarch | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Usability

Bitly

Bitly 10.0
Based on 4 answers
Using Bitly to create shareable, trackable short links for social media couldn't be easier. Bitly is super easy to manage and offers easy monitoring of short links. Even with the few shortcomings or cumbersome features, Bitly is ranked number 1 for shortening links for our organization because of how simple it is to use.
Stefanie Cash | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Reliability and Availability

Bitly

Bitly 9.0
Based on 1 answer
I've witnessed very little availability issues with Bitly. This includes very rare occurrences of application errors and unplanned outages, of which I very much appreciate. When there are application errors or outages, Bitly does a great job of handling the issues in a timely manner and I am rarely out of the site for long at all. This is great, considering I was using Bitly for nearly every link that was posted to our social media accounts.
Holland Pintarch | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Performance

Bitly

Bitly 9.0
Based on 1 answer
I have used Bitly's service on a variety of computers, systems, and browsers. With this being said, I have not noticed much of a change at all between the browsers and computers, and Bitly's performance is top notch. Reports are also completed in a reasonable time frame, and I have had very little problem with lag time on loading different pages on the site. Pages tend to load quite quickly.
Holland Pintarch | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Support Rating

Bitly

Bitly 8.0
Based on 9 answers
For us, Bitly is a Godsend an an almost perfect solution. I have no complaints and would recommend them to almost anyone. I guess I would hold back from a 10/10 because short URLs can sometimes look spammy. For us, and what we need it for, it's just about perfect!
Anonymous | TrustRadius Reviewer

Rebrandly

Rebrandly 8.5
Based on 24 answers
Prompt and informative responses. Whereas many of their competitors use automated responses that require significant wait times to respond, Rebrandly have a much decreased response time which is vital for any business that is juggling many different tasks at the same time. This aspect of quality customer service is one of the primary reasons that we choose to use Rebrandly, and will continue to do so.
Anonymous | TrustRadius Reviewer

In-Person Training

Bitly

I did not receive any in-person training, as I felt that I didn't need this type of training in order to understand and learn Bitly. It was quite easy for me to explore Bitly and learn the features myself without needing a person to give me a demo or tutorial. Kudos to making a platform that is very straightforward.
Holland Pintarch | TrustRadius Reviewer

Rebrandly

No answers on this topic

Online Training

Bitly

Bitly 7.0
Based on 1 answer
I haven't experienced direct online training - However, several times while learning Bitly by myself I went to the main Bitly page to answer a few questions I had. This includes determining exactly what features I was receiving and then I would explore the website and find these features. Also, I went to the Enterprise tab when both deciding to purchase that upgrade, as well as after I purchased this upgrade. It was very helpful in learning exactly what came with that package and after the upgrade, I was able to look there and learn some of the aspects of the upgrade that I was missing
Holland Pintarch | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Implementation Rating

Bitly

Bitly 8.0
Based on 1 answer
Very excited to use bitly for link tracing - I was very excited to begin using Bitly for this company, and I've had very favorable impressions of using Bitly in the past for a variety of different jobs. Knowing the amount clicks on each link is important for our overall strategy.
Holland Pintarch | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Alternatives Considered

Bitly

I use Hootsuite for scheduling social media posts, but it also offers a link shortener, which serves the same purpose as Bitly but with additional features like scheduling posts and monitoring your brand. If you're looking for something a bit more complex than Bitly, I would recommend Hootsuite as a great alternative.
Mark Anderson | TrustRadius Reviewer

Rebrandly

Bit.ly and other services that shorten and manage links are great, but there are a few problems:
  • It can be expensive to add your own custom domain - with Rebrandly it's free.
  • With certain products, you aren't able to set the link text, which can lead to confusing links like my.short.link/ah74vt rather than the cleaner my.short.link/rebrandlyreview.
Liam Arbuckle | TrustRadius Reviewer

Scalability

Bitly

Bitly 9.0
Based on 1 answer
Bitly's scalability is great. When I began using it, I only used it once in a while to promote blog articles from our WordPress site on Twitter. This was due to Twitter's character limit and URL shortening was necessary. However, once I became more familiar with it and started seeing the benefits of many of Bitly's features, I began using it for nearly every link I posted across all of our social media accounts. This increased the workload I filtered through Bitly, and we also upgraded from free to a paid account. This growth was handled very well by Bitly and I was very pleased with its ability to scale so easily.
Holland Pintarch | TrustRadius Reviewer

Rebrandly

No score
No answers yet
No answers on this topic

Return on Investment

Bitly

  • Bitly has had a major negative financial impact on our business due to them not allowing us to redirect our link. Our product labels have broken links on them, which is affecting sales.
  • Bitly has had a negative impact on our customer satisfaction.
  • Bitly has wasted our time and efforts and has not been straightforward with their features.
Mego Salbashian | TrustRadius Reviewer

Rebrandly

  • Now I don't need to send new links every time I do a new roster.
  • I can print cards and flyers with links on them and know that even if the source URL changes I'll be fine.
Marty Lofberg | TrustRadius Reviewer

Screenshots

Pricing Details

Bitly

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rebrandly

General

Free Trial
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Add comparison