What users are saying about

Bitly vs Rebrandly

Bitly
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Top Rated
129 Ratings
Rebrandly
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Top Rated
53 Ratings

Bitly

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Top Rated
129 Ratings
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Score 8.6 out of 100

Based on 129 reviews and ratings

Rebrandly

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Top Rated
53 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.9 out of 100

Based on 53 reviews and ratings

Attribute Ratings

  • Rebrandly is rated higher in 2 areas: Likelihood to Recommend, Support Rating

Likelihood to Recommend

8.8

Bitly

88%
56 Ratings
9.2

Rebrandly

92%
45 Ratings

Likelihood to Renew

10.0

Bitly

100%
2 Ratings

Rebrandly

N/A
0 Ratings

Usability

9.5

Bitly

95%
6 Ratings

Rebrandly

N/A
0 Ratings

Availability

9.0

Bitly

90%
2 Ratings

Rebrandly

N/A
0 Ratings

Performance

9.0

Bitly

90%
2 Ratings

Rebrandly

N/A
0 Ratings

Support Rating

8.0

Bitly

80%
15 Ratings
9.7

Rebrandly

97%
39 Ratings

Online Training

7.0

Bitly

70%
1 Rating

Rebrandly

N/A
0 Ratings

Implementation Rating

8.0

Bitly

80%
2 Ratings

Rebrandly

N/A
0 Ratings

Product Scalability

9.0

Bitly

90%
1 Rating

Rebrandly

N/A
0 Ratings

Likelihood to Recommend

Bitly

Generally I would recommend. If you are doing a tiny amount of volume (price sensitive and/or your team needs hands on support) you may be better served elsewhere, but I don't think you're going to get the easy of use and feature set that you would with Bitly. We have found that our user base is also used to seeing Bitly-shortened links in their daily browsing, so are less reticent to click a URL that isn't on our domain

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Anonymous | TrustRadius Reviewer
Verified User
View all 56 answers on this topic

Rebrandly

If you would like to dedicate a subdomain for a particular type of audience or campaign - a smart way of shortening links and wow factor is that for the free-tier itself there are 500+ links allowed - which is huge! Recommended for running outbound campaigns where subdomain won't mess up your data.

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Anonymous | TrustRadius Reviewer
Verified User
View all 45 answers on this topic

Pros

Bitly

  • Shorten and link branding: Bitly helps to turn long URLs into short ones that can also be customized to suit any business name.
  • Tracking and analytics: A great thing to be able to see the social media channels that visitors are clicking from and where they are in the world.
  • Integrations: Bitly integrates well with third-party tools to help improve workflow and tech tools.
  • Free plan: There are some great features on the paid plan but for those not yet ready to invest Bitly provides a great free option.

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Ayo Bamgbose, Assoc CIPD, MSc | TrustRadius Reviewer
Ayo Bamgbose, Assoc CIPD, MSc
View all 56 answers on this topic

Rebrandly

  • Custom short URLs to post branded links on landing pages, newsletters, social media help associate the product name with a keyword easily.
  • Embedding of UTM parameters helps track the leads and prospects from the click insights. This helps to target prospects accordingly.
  • Presentation of content stays short, especially in this age of microblogging. Incorporating a brand name in URLs is now easy.

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Anonymous | TrustRadius Reviewer
Verified User
View all 45 answers on this topic

Cons

Bitly

  • One thing I've noticed is that if you're shortening a link that you didn't create - for example shortening the link to a news article that you then want to share on Twitter - the analytics will continue to pull data from the original URL as a whole, and not just your unique Bitlink. It would be nice to be able to pull out the traffic that just my efforts are pulling to the site, and not every single source of traffic that site is getting.

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Corinne Aherne | TrustRadius Reviewer
Corinne Aherne
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Rebrandly

  • The reporting feature is flat out awful. It would be great if there were just a dashboard where I could see stats and graphs with easily filterable views.
  • The UI could use some polish in the dashboard.
  • More sorting/filtering features when looking through links.

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Dustin W. Stout | TrustRadius Reviewer
Dustin W. Stout
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Pricing Details

Bitly

General

Free Trial
—
Free/Freemium Version
—
Premium Consulting/Integration Services
—
Entry-level set up fee?
No

Starting Price

$0

Bitly Editions & Modules

Edition
FreeFree
Basic$352
CustomizedContact sales team
  1. none
  2. per month
  3. none
Additional Pricing Details
—

Rebrandly

General

Free Trial
—
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Starting Price

$29 per month

Rebrandly Editions & Modules

Edition
Starter$29.001
Pro$69.001
Premium$499.001
  1. per month
Additional Pricing Details
Pricing tiers varies based on needs for links, users and custom domains.

Likelihood to Renew

Bitly

Bitly 10.0
Based on 2 answers
We've had great success with Bitly and will continue using it.

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Anonymous | TrustRadius Reviewer
Verified User
View all 2 answers on this topic

Rebrandly

No score
No answers yet
No answers on this topic

Usability

Bitly

Bitly 9.5
Based on 6 answers
Using Bitly to create shareable, trackable short links for social media couldn't be easier. Bitly is super easy to manage and offers easy monitoring of short links. Even with the few shortcomings or cumbersome features, Bitly is ranked number 1 for shortening links for our organization because of how simple it is to use.

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Stefanie Cash | TrustRadius Reviewer
Stefanie Cash
View all 6 answers on this topic

Rebrandly

No score
No answers yet
No answers on this topic

Reliability and Availability

Bitly

Bitly 9.0
Based on 2 answers
I've witnessed very little availability issues with Bitly. This includes very rare occurrences of application errors and unplanned outages, of which I very much appreciate. When there are application errors or outages, Bitly does a great job of handling the issues in a timely manner and I am rarely out of the site for long at all. This is great, considering I was using Bitly for nearly every link that was posted to our social media accounts.

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Holland Pintarch | TrustRadius Reviewer
Holland Pintarch
View all 2 answers on this topic

Rebrandly

No score
No answers yet
No answers on this topic

Performance

Bitly

Bitly 9.0
Based on 2 answers
I have used Bitly's service on a variety of computers, systems, and browsers. With this being said, I have not noticed much of a change at all between the browsers and computers, and Bitly's performance is top notch. Reports are also completed in a reasonable time frame, and I have had very little problem with lag time on loading different pages on the site. Pages tend to load quite quickly.

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Holland Pintarch | TrustRadius Reviewer
Holland Pintarch
View all 2 answers on this topic

Rebrandly

No score
No answers yet
No answers on this topic

Support Rating

Bitly

Bitly 8.0
Based on 15 answers
For us, Bitly is a Godsend an an almost perfect solution. I have no complaints and would recommend them to almost anyone. I guess I would hold back from a 10/10 because short URLs can sometimes look spammy. For us, and what we need it for, it's just about perfect!

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Anonymous | TrustRadius Reviewer
Verified User
View all 15 answers on this topic

Rebrandly

Rebrandly 9.7
Based on 39 answers
Prompt and informative responses. Whereas many of their competitors use automated responses that require significant wait times to respond, Rebrandly have a much decreased response time which is vital for any business that is juggling many different tasks at the same time. This aspect of quality customer service is one of the primary reasons that we choose to use Rebrandly, and will continue to do so.

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Anonymous | TrustRadius Reviewer
Verified User
View all 39 answers on this topic

In-Person Training

Bitly

I did not receive any in-person training, as I felt that I didn't need this type of training in order to understand and learn Bitly. It was quite easy for me to explore Bitly and learn the features myself without needing a person to give me a demo or tutorial. Kudos to making a platform that is very straightforward.

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Holland Pintarch | TrustRadius Reviewer
Holland Pintarch
View all 56 answers on this topic

Rebrandly

No answers on this topic

Online Training

Bitly

Bitly 7.0
Based on 1 answer
I haven't experienced direct online training - However, several times while learning Bitly by myself I went to the main Bitly page to answer a few questions I had. This includes determining exactly what features I was receiving and then I would explore the website and find these features. Also, I went to the Enterprise tab when both deciding to purchase that upgrade, as well as after I purchased this upgrade. It was very helpful in learning exactly what came with that package and after the upgrade, I was able to look there and learn some of the aspects of the upgrade that I was missing

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Holland Pintarch | TrustRadius Reviewer
Holland Pintarch
View all 1 answers on this topic

Rebrandly

No score
No answers yet
No answers on this topic

Implementation Rating

Bitly

Bitly 8.0
Based on 2 answers
Very excited to use bitly for link tracing - I was very excited to begin using Bitly for this company, and I've had very favorable impressions of using Bitly in the past for a variety of different jobs. Knowing the amount clicks on each link is important for our overall strategy.

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Holland Pintarch | TrustRadius Reviewer
Holland Pintarch
View all 2 answers on this topic

Rebrandly

No score
No answers yet
No answers on this topic

Alternatives Considered

Bitly

We use Pretty Links for custom URLs from our Word Press website. When that is not possible because the URL doesn't originate from the website, we use Bitly. It definitely has a purpose in our day-to-day operations. We also appreciate the information you receive like total clicks, top referrer and top location.

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GAIL PABST | TrustRadius Reviewer
GAIL PABST
View all 56 answers on this topic

Rebrandly

Rebrandly is definitely aimed at the professional end of the market. Bitly has been around for a long time, but also overused and abused by bad actors. This can negatively influence a backlink profile in terms of organic search which an SEO professional simply can not afford. Using custom domains with Rebrandly, in conjunction with the unbeatable redirection speed means I'm getting far better and more consistent results compared to Bitly.

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Josh Bender | TrustRadius Reviewer
Josh Bender
View all 45 answers on this topic

Scalability

Bitly

Bitly 9.0
Based on 1 answer
Bitly's scalability is great. When I began using it, I only used it once in a while to promote blog articles from our WordPress site on Twitter. This was due to Twitter's character limit and URL shortening was necessary. However, once I became more familiar with it and started seeing the benefits of many of Bitly's features, I began using it for nearly every link I posted across all of our social media accounts. This increased the workload I filtered through Bitly, and we also upgraded from free to a paid account. This growth was handled very well by Bitly and I was very pleased with its ability to scale so easily.

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Holland Pintarch | TrustRadius Reviewer
Holland Pintarch
View all 1 answers on this topic

Rebrandly

No score
No answers yet
No answers on this topic

Return on Investment

Bitly

  • We have seen an increase in event surveys since user Bitly in addition to the QR code
  • There are less technical issues when users are trying to use the Bitly URL
  • Can't beat free and when we have the budget would upgrade as the costs for benefits is worth it

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Shannon Miller | TrustRadius Reviewer
Shannon Miller
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Rebrandly

  • I am able to easily track user behavior across multiple mediums
  • Based on user behavior I am able to tailor our services to better match their requirements - even when they don't say anything explicitly
  • More clicks to our desired links mean more traffic and more revenue
  • Users see a more consistent, professional brand image across our channels, garnering more trust

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Josh Bender | TrustRadius Reviewer
Josh Bender
View all 45 answers on this topic

Screenshots

Bitly

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