Bloomerang CRM vs. NationBuilder

If you are a small organization just getting started, Bloomerang can be a good fit. It is simple and straightforward for development staff who maybe aren’t super savvy with data management or analysis in spreadsheets. In the sales demo they will try to upsell a lot of extras that are ultimately not necessary unless your stuff is very unfamiliar with database software. The base price of the software is something like $300 per year, as long as you mix all of the training and phone support add-ons they initially present you with.

Incentivized

If you are managing a nonprofit agency, advocacy group, or political campaign, NationBuilder is likely the best tool available for the job. It has everything you need in one package, excellent support from NationBuilder reps, and plenty of reputable case studies that show its effectiveness. There is also a robust network of capable partners that build custom solutions and provide consulting.

Incentivized

• Reporting: Once I understood the logic behind Bloomerang's reporting tools, I could not believe I'd ever worked a different way. Some of our funders request very complicated reports and getting the relevant data out of Bloomerang is SO much easier than it was with our previous CRM tools.
• Website integration: I love the tracking functionality that Bloomerang offers, as well as how easy it is to integrate event ticket, volunteer, and other forms into our existing website.
• Intuitive design: I've introduced total novices to Bloomerang and been very impressed with how quickly they've been able to figure out all the top level navigation as well as deeper functionality.

Incentivized

• Great platform for managing website, social media, and donations in a single dashboard.
• Some particularly helpful features includes turf maps for walking door to door.
• I really appreciate the included voter files.

• Some of the searches did not bring up the expected results. It would be good to see the logic be a little more "fuzzy".
• More pre-set reports would be helpful for small organizations who do not understand the logic behind how to get the results they are seeking.
• An ability to just page through donor records would be nice. Sometimes you just want to browse the data to get inspired.

Incentivized

• Customer service: We used to have a dedicated account exec who met with us monthly to give us insight into our NationBuilder, as well as tips or suggestions for things like increasing our email deliverability or duplicates. While we're busy doing the work we do, it helped raise red flags for us that we didn't know existed. Our current account exec has zero communication with us in terms of providing any tangible support and that's been a complete 180 from our initial experience.

Incentivized

#1 - I am very happy with the product and support so far.
#2 - With significant data migration costs, I wouldn't even consider another option for at least 3 years no matter how much better it might be.

Incentivized

Data and settings are very customizable to fit the needs of our organization. We are able to not only keep track of donations, but also other interactions we may have with a constituent. Support is extremely helpful when issues arise.

Incentivized

While it isn't the easiest to use for someone coming to it for the first time, it has become like second nature navigating it. I find that because I understand it's functionality, I have a very easy time navigating.

Incentivized

Any time i had a problem or question it has been easy to find an answer or tutorial. When I cannot find an answer, it is easy to email or live chat with support and they resolve my problems very quickly.

We left DonorPerfect for Bloomerang. I had come from an organization that used Raisers Edge and there was no way I was going to stay with DP. RE is great for larger organizations with staff dedicated to the database, but we were a much smaller organization and needed to have something we could all use easily. We demoed Salsa and Neon and liked them both, but Bloomerang had better integration features and seemed to be the most user-friendly.

Incentivized

NationBuilder is not as good for canvassing or phone GOTV efforts, but it's better for community building.

Incentivized

• Because my organization has been using Bloomerang for only one year, we haven't yet studied what impact it has had on our ROI. We have, however, noted that we are able to more efficiently and more rapidly communicate with constituents now than we were able to before we had Bloomerang. We can quickly and efficiently generate acknowledgements and tax receipts - and do so - better than we ever did before.

Incentivized

• The NationBuilder ecosystem is a well-connected, supportive bunch and it has been great to be a part of that
• Most inquiring clients are already aware of NationBuilder's benefits and know what they want to accomplish. This saves time during the on-boarding process
• NationBuilder's sales team is undereducated about the platform and I have received feedback from clients that they are sharks/difficult to work with. This is a big problem and I have lost business from it

Incentivized