Likelihood to Recommend
Brand24 is best suited for a brand who is looking for insights from a certain campaign that their brand conducted, and/or certain trends that have been circulating in their brand's social landscape amongst competitors. They successfully can track hashtag reach which I find to be one of their strongest qualities
- Tracked negative sentiments
- Had a broad scope of social media tracking thru various popular apps and websites
- Allowed you set up instant triggers to find post that submitted very recently
Unfortunately I believe that Brand24 is not as complex and helpful as Brandwatch or Spredfast, but I do believe it is a more modern and complex tool than Sysomos. Brandwatch and Spredfast just have more abilities and seem to pull in more complex and comprehensive data that is incredibly useful to our clients.
Return on Investment
Premium Consulting/Integration Services—
Entry-level set up fee?
Brand24 Editions & Modules
- per month