BrandpointHUB vs. Contently

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
BrandpointHUB
Score 10.0 out of 10
Mid-Size Companies (51-1,000 employees)
BrandpointHUB aims to empower the modern marketer to produce better content faster. According to the vendor, BrandpointHUB is built by content marketers for content marketers, and leverages Brandpoint's 20+ years in the content business and experience with producing millions of pieces of content for some of the world's best brands.
$135
per month for up to 10 users
Contently
Score 9.2 out of 10
N/A
Contently is a SaaS content marketing platform from the company of the same name headquartered in New York, containing features a collaboration space, calendar, and workflow controls, engagement metrics, and rapid access to a high volume of original content from freelance creative talent, researchers, and journalists. Contently has received approximately $12.3 million in funding since its founding in 2010.N/A
Pricing
BrandpointHUBContently
Editions & Modules
Pro
$135
per month for up to 10 users
Agency
$270
per month for up to 20 users
Enterprise
$405
per month for unlimited users
No answers on this topic
Offerings
Pricing Offerings
BrandpointHUBContently
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
BrandpointHUBContently
Top Pros

No answers on this topic

Top Cons

No answers on this topic

Features
BrandpointHUBContently
Content Creation
Comparison of Content Creation features of Product A and Product B
BrandpointHUB
-
Ratings
Contently
9.6
9 Ratings
17% above category average
Ideation00 Ratings10.09 Ratings
Approval workflows00 Ratings9.59 Ratings
Content collaboration00 Ratings10.08 Ratings
Content calendar00 Ratings8.58 Ratings
Network for content licensing/production00 Ratings10.07 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
BrandpointHUB
-
Ratings
Contently
9.6
9 Ratings
17% above category average
Content hub00 Ratings10.09 Ratings
Forms / Gated content00 Ratings9.06 Ratings
Embedded CTAs00 Ratings10.05 Ratings
Content distribution00 Ratings9.57 Ratings
Content promotion00 Ratings10.07 Ratings
Content automation00 Ratings9.06 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
BrandpointHUB
-
Ratings
Contently
9.6
4 Ratings
20% above category average
Audience profiling and targeting00 Ratings10.04 Ratings
Closed-loop tracking and reporting00 Ratings9.04 Ratings
Content performance analytics00 Ratings10.04 Ratings
Campaign optimization dashboard00 Ratings9.04 Ratings
Competitive analytics00 Ratings10.04 Ratings
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BrandpointHUBContently
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Score 8.7 out of 10
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Medium-sized Companies
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User Ratings
BrandpointHUBContently
Likelihood to Recommend
-
(0 ratings)
9.5
(11 ratings)
Support Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
BrandpointHUBContently
Likelihood to Recommend
Brandpoint
No answers on this topic
Contently
It's helpful for top of marketing funnel writing that we can sometimes lose sight of because we are so ingrained in the product day to day. Contently is also helpful for long written pieces and ebooks that will take a significant amount of employee time to put together. I avoid using Contently for mid to bottom funnel marketing writing because my team will often have greater insight into the product function or use-case or product release, making them more adroit to the tone of the written piece and able to produce the content quickly.
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Pros
Brandpoint
No answers on this topic
Contently
  • Consolidating my work in one place to make my work life easier
  • Contently is unique from other content marketing organizational tools in one key way. It hands you a network of freelance professionals eager for delegated work.
  • You can search through a database of professionals to find the perfect person for your given project. Find individuals in your budget offering the exact skills and experience you need.
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Cons
Brandpoint
No answers on this topic
Contently
  • I have been using it for 3.5 years, and have had no response from potential clients.
  • The portfolio section is pretty easy to use, but I don't love the format.
  • Since I'm not a client, I don't know just how easy it is for them to find new freelancers or how often it is actually used.
  • Probably more suited for some types/concentrations of freelance writers, like finance, tech, or healthcare.
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Support Rating
Brandpoint
No answers on this topic
Contently
I'm giving them a 10, but honestly, I've never reached out to them. I do see them putting out regular content on social media, so they might be responsive to questions there as well as regular customer support. In their posts and communication, they do seem to value their community, so hopefully, they have good customer support. And I've seen them asking for pitches from their community to publish well-paid articles during this stressful coronavirus time, and I really appreciate that.
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Alternatives Considered
Brandpoint
No answers on this topic
Contently
I also opened an account with Skyword in 2019, which is a similar service. The person that recommended it was a travel writer, and since I've done that as well, I thought it might be a better fit. To this point, I've received no work from it either, and don't hold out a lot of hope. As previously mentioned, where I think Contently does well is by giving you an online portfolio, additional resources like a blog for learning, and a rates database for publications.
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Return on Investment
Brandpoint
No answers on this topic
Contently
  • Contently contributors have produced some great inbound marking posts and creative materials saving our marketing team significant time allowing them to focus on more strategic plans for the business.
  • The amount of time Contently has saved our internal creative writing staff has more than paid for itself!
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