BrightTALK vs. Vendini

BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.

Incentivized

For smaller sports organizations or event productions Vendini is appropriate. It is also better suited for venues where the inventory is primarily general admission or very basic section/row/seat. The platform does not allow for much seating customization on the user's end. I would definitely not recommend Vendini for larger venues.

Incentivized

• Training
• Product explanation.
• Suggestive referrals.

Incentivized

• Interface is pretty easy to use.
• Event creation process is straightforward.
• Ability to use on multiple devices (laptop, phone, etc.) is a plus.

Incentivized

• Our sphere is healthcare and I would appreciate even more customization to this sector.
• Sometimes a shorter webinar would be preferred, an hour is a long time in today's demanding marketplace.
• More of the local live events, love these.

Incentivized

• System is often very slow.
• Limited user ability to customize ticket promotions within the platform.
• Major issue - not friendly with certain firewalls. Iona received dozens of phone calls this year from fans unable to purchase tickets online because Vendini changed something which made the platform blocked by several servers being used by fans.

Incentivized

BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless

Incentivized

We have not had to contact support.

Incentivized

GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.

Incentivized

I've used ProVenue in the professional sports world (working with the NY Mets). ProVenue has drastically more capabilities and is a much more powerful system than Vendini, but such capabilities would not be necessary for smaller arenas or productions

Incentivized

• For identifying qualified leads and bringing people through the buyer's journey, BrightTALK has proved to have strong ROI.
• Existing and potential customers, as well as partners, stay engaged with our content on BrightTALK. This is a big positive for us.
• This allows us to easily connect with our audience and the platform is low maintenance for us.

Incentivized

• Allowed Iona to compare YOY sales and attendance figures. Something we were not able to do before.
• We have been able to create events from remote locations (i.e. conference tournament bus trip ticket sales). The ability to just set up an event from wherever one can access the internet is very convenient and has increased our ticket sales for certain events.
• The Vendini reporting has increased the efficiency of internal and external audits when it comes to ticket sales and revenue.

Incentivized