CAKE Affiliate Marketing Software vs. Everflow - Partner Marketing Platform

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CAKE Affiliate Marketing Software
Score 8.0 out of 10
N/A
CAKE’s Affiliate Marketing Software is offered to ensure accurate measurement, data security and support to attract new partners and build profitable relationships. CAKE's solution is designed to allow users to optimize an affiliate marketing program through real-time insights into partner and campaign performance, customizable alerts, granular data and unique commission structures to reward partners. CAKE is a Perseus Group company, of Constellation Software.N/A
Everflow - Partner Marketing Platform
Score 7.9 out of 10
N/A
Everflow, from the company of the same name in Mountain View, is presented by the vendor as a smart partner marketing and tracking platform. Performance marketing has grown sophisticated, so the vendor has designed Everflow to help companies stay ahead. Everflow handles scale through Google Cloud, drill down analytics reporting, and automated optimization with Smart Switch.N/A
Pricing
CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details—Everflow Plus is our white glove service where we provide proactive support from taking you from pre-launch to hyperscaling your partner program.
More Pricing Information
Community Pulse
CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
Considered Both Products
CAKE Affiliate Marketing Software

No answer on this topic

Everflow - Partner Marketing Platform
Chose Everflow - Partner Marketing Platform
I sometimes find Cake is a little laggy and the UI is old. With Everflow the graphics, User interface, and the way things are laid out are much easier to use. I prefer simple layouts as it makes training new staff much easier as everything is labeled correctly and makes common …
Chose Everflow - Partner Marketing Platform
We had previously used CAKE and HasOffers (now TUNE) to run our affiliate network. We decided to make the switch to Everflow since TUNE was starting to lack features we needed and kept raising their prices. The Everflow team made our transition insanely easy, and support helped …
Chose Everflow - Partner Marketing Platform
Everflow blows cake out of the water and is (in my opinion) still better than HasOffers. We selected Everflow because of the team behind the project, the amazing customer support we received even before migrating, and their capabilities with tracking.
Chose Everflow - Partner Marketing Platform
I think Everflow has a richer feature set and is more equipt for our needs.
Chose Everflow - Partner Marketing Platform
Everflow is much, much better for mobile than the competitors above, but not as good when it comes to desktop campaigns or affiliate marketing. Or promo code marketing. Or email marketing.
Top Pros

No answers on this topic

Top Cons

No answers on this topic

User Ratings
CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
Likelihood to Recommend
8.0
(1 ratings)
9.5
(9 ratings)
Support Rating
-
(0 ratings)
5.0
(1 ratings)
User Testimonials
CAKE Affiliate Marketing SoftwareEverflow - Partner Marketing Platform
Likelihood to Recommend
CAKE
CAKE is great for affiliates, but not the best for a large company with different types of offers and traffic
Read full review
Everflow
I would say the area Everflow has been the best for us is in tracking affiliate and internal metrics for our campaigns and our external(brokered) campaigns. A scenario where I think it may not be best suited would be integrating with Shopify through API. I've had multiple times where the integration doesn't go as stated it would and had to troubleshoot. I've also run into issues with reporting being accurate with that integration specifically. (Which could be Shopify's fault as they don't play well with many platforms anyway. So could be their problem, not Everflow's just to clarify).
Read full review
Pros
CAKE
  • Reporting across multiple verticals
  • Conversion data
  • Tcpa
Read full review
Everflow
  • Manages offers to affiliate partners.
  • Tracks payouts and traffic volume.
  • Houses creatives for affiliates to use.
  • Generates reports and dashboards for tracking sales.
Read full review
Cons
CAKE
  • It’s a little outdated in terms of UI
  • There’s a bit of a learning curve
  • Refreshing from the browser tab
Read full review
Everflow
  • Publishers cannot see their redirect revenue on their dashboard but the admins can. Which causes a lot of manual updating through communication and explaining to clients/publishers.
  • I wish Everflow had a "Cap start date" for offer caps. Cake had that feature and I used it often.
Read full review
Support Rating
CAKE
No answers on this topic
Everflow
Pretty responsive, but that's kinda expected within the space. TUNE has chats open and available right away.
Read full review
Alternatives Considered
CAKE
There’s no comparison between the two, Looker is amazing and blows CAKE out of the water
Read full review
Everflow
You can request a demo to better understand and experience all the features Everflow has to offer. While receiving the assistance you will be able to determine which tools adapt the most to your business needs and customer and integrate them. Everflow provides great marketing software and tracking resources to help your program grow faster.
Read full review
Return on Investment
CAKE
No answers on this topic
Everflow
  • Positive since we have real-time attribution
  • Customer support is helpful as needed
  • We can measure performance and make data driven decisions
Read full review
ScreenShots

Everflow - Partner Marketing Platform Screenshots

Screenshot of a comprehensive snapshot of campaign performance through a customizable dashboard.Screenshot of event tracking, on top of an initial conversion action.Screenshot of analytics, for drilling down into any partner's performance on the placement level or any other granular metric.Screenshot of