CAKE Affiliate Marketing Software vs. Rakuten Advertising

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CAKE Affiliate Marketing Software
Score 8.0 out of 10
N/A
CAKE’s Affiliate Marketing Software is offered to ensure accurate measurement, data security and support to attract new partners and build profitable relationships. CAKE's solution is designed to allow users to optimize an affiliate marketing program through real-time insights into partner and campaign performance, customizable alerts, granular data and unique commission structures to reward partners. CAKE is a Perseus Group company, of Constellation Software.N/A
Rakuten Advertising
Score 9.6 out of 10
N/A
Rakuten Advertising (recently Rakuten Marketing), includes the former DC Storm and its services, and is an affiliate marketing network and solution for publishers and advertisers including programmatic display and retargeting technology.N/A
Pricing
CAKE Affiliate Marketing SoftwareRakuten Advertising
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CAKE Affiliate Marketing SoftwareRakuten Advertising
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
User Ratings
CAKE Affiliate Marketing SoftwareRakuten Advertising
Likelihood to Recommend
8.0
(1 ratings)
9.6
(6 ratings)
User Testimonials
CAKE Affiliate Marketing SoftwareRakuten Advertising
Likelihood to Recommend
CAKE
CAKE is great for affiliates, but not the best for a large company with different types of offers and traffic
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Rakuten Group
Great company, clear communications, fast quarterly distributions and a fun way to get paid for shopping that you are already doing. I highly recommend this service. Why would you pass up the opportunity for free money? And the Chrome extension is a wonderful add-on! Great way to remind yourself when you are on a site that Rakuten honors.
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Pros
CAKE
  • Reporting across multiple verticals
  • Conversion data
  • Tcpa
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Rakuten Group
  • Setup is also very easy. on-time payments and responsive support
  • They make sure to offer means to the difficulties of each entrepreneur.
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Cons
CAKE
  • It’s a little outdated in terms of UI
  • There’s a bit of a learning curve
  • Refreshing from the browser tab
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Rakuten Group
  • Analytics could be more graphical instead of just a bunch on tables with numbers.
  • After sale services can be improved to take detailed customer feedback.
  • More options to customize currently available marketing solutions.
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Alternatives Considered
CAKE
There’s no comparison between the two, Looker is amazing and blows CAKE out of the water
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Rakuten Group
Rakuten has more features and when it comes to pricing, Rakuten Advertising is really worth its price because of its functionality and also the customer/client support is superb!
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Return on Investment
CAKE
No answers on this topic
Rakuten Group
  • Reliable tools to facilitate its promotion and optimize conversion, for the promotion of products through your websites, it is the most recommended
  • If a product has a good approval, it will give you more chances to get sales through the system
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ScreenShots