Campaigner is an email marketing solution built by marketers that is designed to help small, medium and large businesses strengthen customer relationships and drive sales. Campaigner advanced features include A/B split testing, workflows, API integration, segmentation, detailed reporting, and responsive design, to provide corporate-level senders with the functionality that they need to effectively track and monitor email marketing campaigns.
$14
per month
HiConversion
Score10 out of 10
N/A
HiConversion is an online optimization platform that allows you to test multiple changes to your website's look, feel, and functionality across multiple pages, segments, targeting rules, and devices. It then automatically displays the top performing versions of your site to each of these groups.
N/A
Pricing
Campaigner
HiConversion
Editions & Modules
Essentials
$14
per month
Advanced
$35
per month
Community Edition
Sponsored Trial
Per website
Enterprise
Custom Quote
Based on revenue and traffic volume
Offerings
Pricing Offerings
Campaigner
HiConversion
Free Trial
Yes
Yes
Free/Freemium Version
No
Yes
Premium Consulting/Integration Services
No
Yes
Entry-level Setup Fee
No setup fee
Optional
Additional Details
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More Pricing Information
Features
Campaigner
HiConversion
Email & Online Marketing
Comparison of Email & Online Marketing features of Campaigner and HiConversion
Feature
Campaigner
6.3
4 Ratings
24% below category average
HiConversion
-
Ratings
WYSIWYG email editor
8.04 Ratings
00 Ratings
Dynamic content
4.04 Ratings
00 Ratings
Ability to test dynamic content
4.04 Ratings
00 Ratings
Landing pages
8.02 Ratings
00 Ratings
A/B testing
3.03 Ratings
00 Ratings
Mobile optimization
7.04 Ratings
00 Ratings
Email deliverability reporting
6.04 Ratings
00 Ratings
List management
8.04 Ratings
00 Ratings
Triggered drip sequences
9.02 Ratings
00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Campaigner and HiConversion
Feature
Campaigner
4.7
4 Ratings
47% below category average
HiConversion
-
Ratings
Dashboards
5.01 Ratings
00 Ratings
Standard reports
8.04 Ratings
00 Ratings
Custom reports
1.03 Ratings
00 Ratings
Testing and Experimentation
Comparison of Testing and Experimentation features of Campaigner and HiConversion
Feature
Campaigner
-
Ratings
HiConversion
8.6
2 Ratings
2% above category average
a/b experiment testing
00 Ratings
9.02 Ratings
Split URL testing
00 Ratings
8.01 Ratings
Multivariate testing
00 Ratings
8.02 Ratings
Multi-page/funnel testing
00 Ratings
9.02 Ratings
Cross-browser testing
00 Ratings
9.02 Ratings
Mobile app testing
00 Ratings
8.01 Ratings
Test significance
00 Ratings
9.02 Ratings
Visual / WYSIWYG editor
00 Ratings
8.01 Ratings
Advanced code editor
00 Ratings
8.02 Ratings
Preview mode
00 Ratings
8.02 Ratings
Test duration calculator
00 Ratings
9.01 Ratings
Experiment scheduler
00 Ratings
9.01 Ratings
Experiment workflow and approval
00 Ratings
9.01 Ratings
Dynamic experiment activation
00 Ratings
9.01 Ratings
Client-side tests
00 Ratings
9.02 Ratings
Mutually exclusive tests
00 Ratings
8.01 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Campaigner and HiConversion
Feature
Campaigner
-
Ratings
HiConversion
8.3
2 Ratings
6% below category average
Standard visitor segmentation
00 Ratings
8.01 Ratings
Behavioral visitor segmentation
00 Ratings
8.01 Ratings
Traffic allocation control
00 Ratings
9.02 Ratings
Website personalization
00 Ratings
8.02 Ratings
Results and Analysis
Comparison of Results and Analysis features of Campaigner and HiConversion
Workflow feature makes this best suited for those who want to send a series of emails over time based on contact attributes and behavior. Ability to add custom fields and define segments makes this tool valuable for very targeted email campaigns. Lack of communication about releases and poor technical support means your users will need to be fairly skilled in critical thinking and more technical than average. Our knowledge of system came from lots of trial and error.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
HiConversion is a great tool for checking your A/B landing pages and sales pages. With the click of a button, you can check your sales forecast page to see any text, images, pages, etc. which converts better. This is a great way to explore different ways of selling and see which one brings you the most sales. The interface is simple and easy to use.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Number 1, is it's ease of use. We have not run into any problems where someone finds Campaigner difficult to use and this comes in handy every day. The more people that know how to use it the better because it reduces stress/buildup on others.
We love the reporting system here. We use the clicks and opens to follow up with people all the time so to have all that detailed information is very beneficial.
Customization is great. You can really make all your emails look exactly like they're pictured in your head.
Allow us to do A/B and multivariate testing of various treatments on our website. We can see how individual changes perform and how they perform in conjunction with other tests on the site.
Provide data to see where in the sales funnel there is room for improvement and how tiny incremental changes at each stage can have a dramatic affect on our total sales.
Using their years of experience and knowledge of industry best practices, they help come up with both UX and UI suggestions for us to test for our specific site, audience and use cases.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Campaigner is just too bare-bones. When we first started using Campaigner close to a decade ago it was perfect for what it was. But nowadays Campaigner is missing several features that their competitors offer like exit intent and cart abandonment emails.
Campaigner has an astonishingly bad unsubscribe option. We have had many customers complain to us over the years that when they try to unsubscribe through the emails Campaigner sends, their unsubscribe does not go through.
Hard to change account settings such as changing our subscription plan. We had to call and were told to wait 24 hours just to make a small change to our account.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I can't see us not renewing unless we find something better. This is highly unlikely because there was a thorough research done for use to chose the best marketing client and it always came back to campaigner.
Great features but awful tech support experiences over five years of use. Some releases broke our workflows and Campaigner could never explain why. Our initial plan provided a designed client support contact. This individual changed frequently without notice and at one point they decided our plan no longer included a designated contact. Of course this was never communicated to us until we tried to reach out to the person. If you are tech savy this system might be for you but you'll be on your own.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
Everything takes a minimum of 24 hours to solve and after being with campaigner for several years we were just told for the first time we have an account rep which we never even spoke to.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
MailChimp is far more customizable and User-Friendly, although Campaigner gets the job done. Campaigner could benefit from a design upgrade to bring their look into the modern realm. The drag and drop features and email customization of MailChimp, Campaigner is lacking. However, MailChimp is pricier. So you are definitely getting what you pay for.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
We have not used or fully evaluated any competitors. Our free trial with HiConversion was enough to convince us to move forward with them. They platform will easily pay for itself
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info
I was losing sales because I was not reaching out to all my potential customers, and HiConversion was able to help me improve my sales by using their test tool to create new predictive pages that work better.
The tool makes it easy to create pages, and the results are real-time, so I can see how I do and make changes in my campaigns as I go.
The tool was easy to get started with, and I see results, which is important to me.
A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info