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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Captora (discontinued)

    Score7 out of 10
    Mid-Size Companies (51-1,000 employees)
    Captora in Mountain View, California, offers their eponymous lead acceleration and inbound marketing tool to optimize organic and paid search.N/A

    Close CRM

    Score7.9 out of 10
    N/AClose.io is a customer relationship management (CRM) software with call management and sales workflow automation capabilities.

    $19

    per month includes 1 user

    Pricing
    Captora (discontinued)Close CRM
    Editions & Modules
    No answers on this topic
    Solo
    $9
    per month (paid annually) per user
    Essentials
    $35
    per month (paid annually) per user
    Growth
    $99
    per month (paid annually) per user
    Scale
    $139
    per month (paid annually) per user
    Offerings
    Pricing Offerings
    Captora (discontinued)Close CRM
    Free Trial
    NoYes
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoYes
    Entry-level Setup FeeNo setup feeOptional
    Additional Details—The pricing listed here reflects up to a 35% discount for paying annually. Monthly billing is available at of $19 per user for the Solo plan (only 1 user allowed), $49 per user for the Essentials plan, $109 per user for the Growth plan, and $149 per user for the Scale plan.
    More Pricing Information
    Features
    Captora (discontinued)Close CRM
    Sales Force Automation
    Comparison of Sales Force Automation features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    8.9
    8 Ratings
    13% above category average
    Customer data management / contact management00 Ratings8.08 Ratings
    Workflow management00 Ratings7.78 Ratings
    Territory management00 Ratings8.01 Ratings
    Opportunity management00 Ratings10.06 Ratings
    Integration with email client (e.g., Outlook or Gmail)00 Ratings9.38 Ratings
    Contract management00 Ratings10.01 Ratings
    Interaction tracking00 Ratings8.38 Ratings
    Channel / partner relationship management00 Ratings9.73 Ratings
    Customer Service & Support
    Comparison of Customer Service & Support features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    8.5
    6 Ratings
    10% above category average
    Case management00 Ratings8.03 Ratings
    Call center management00 Ratings7.45 Ratings
    Help desk management00 Ratings10.02 Ratings
    Marketing Automation
    Comparison of Marketing Automation features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    9.0
    6 Ratings
    15% above category average
    Lead management00 Ratings8.76 Ratings
    Email marketing00 Ratings9.35 Ratings
    CRM Project Management
    Comparison of CRM Project Management features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    7.9
    6 Ratings
    3% above category average
    Task management00 Ratings8.35 Ratings
    Billing and invoicing management00 Ratings10.01 Ratings
    Reporting00 Ratings5.45 Ratings
    CRM Reporting & Analytics
    Comparison of CRM Reporting & Analytics features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    7.5
    6 Ratings
    2% below category average
    Forecasting00 Ratings10.01 Ratings
    Pipeline visualization00 Ratings8.06 Ratings
    Customizable reports00 Ratings4.44 Ratings
    Customization
    Comparison of Customization features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    8.6
    8 Ratings
    12% above category average
    Custom fields00 Ratings10.07 Ratings
    Custom objects00 Ratings10.02 Ratings
    Scripting environment00 Ratings8.03 Ratings
    API for custom integration00 Ratings6.47 Ratings
    Security
    Comparison of Security features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    8.0
    8 Ratings
    5% below category average
    Single sign-on capability00 Ratings8.03 Ratings
    Role-based user permissions00 Ratings8.06 Ratings
    Social CRM
    Comparison of Social CRM features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    10.0
    1 Ratings
    28% above category average
    Social data00 Ratings10.01 Ratings
    Social engagement00 Ratings10.01 Ratings
    Integrations with 3rd-party Software
    Comparison of Integrations with 3rd-party Software features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    6.4
    4 Ratings
    16% below category average
    Marketing automation00 Ratings6.44 Ratings
    Platform
    Comparison of Platform features of Captora (discontinued) and Close CRM
    Feature
    Captora (discontinued)
    -
    Ratings
    Close CRM
    10.0
    1 Ratings
    27% above category average
    Mobile access00 Ratings10.01 Ratings
    Best Alternatives
    Captora (discontinued)Close CRM
    Small Businesses
    No answers on this topic
    Salesflare
    Score10 out of 10
    Medium-sized Companies
    HG Insights Platform
    Score9.2 out of 10
    Kintone
    Score9.7 out of 10
    Enterprises
    HG Insights Platform
    Score9.2 out of 10
    Oracle Sales
    Score8.9 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Captora (discontinued)Close CRM
    Likelihood to Recommend
    9.0
    (2 ratings)
    9.3
    (8 ratings)
    Likelihood to Renew
    8.0
    (1 ratings)
    -
    (0 ratings)
    Usability
    -
    (0 ratings)
    8.7
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    9.3
    (3 ratings)
    User Testimonials
    Captora (discontinued)Close CRM
    Likelihood to Recommend
    Captora
    If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.
    Read full review
    Close
    Excellent software to increase sales and follow up with existing and new customers. Email and SMS handling are really easy for the sales team, managing leads is really great, and Close merges duplicate leads to help our Data Leads avoid repetitive and unnecessary calls. As mentioned in some comments before, must improve in reports, Close is not appropriate to handle or track agents' hours making it necessary to implement additional software to cover this area.
    Incentivized
    Read full review
    Pros
    Captora
    • Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
    • Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
    • Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.
    Incentivized
    Read full review
    Close
    • Email sequences. Create and send a sequence of emails until the sequence finishes or the contact replies to your email. You can also pause the sequence manually.
    • Email sync. Syncs in real time with your email account, which is huge.
    • Zapier integration. We've automated a lot of our pipeline management through the Zapier integration. This saves us soooo much time.
    Incentivized
    Read full review
    Cons
    Captora
    • Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
    • Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.
    Read full review
    Close
    • Make it so one can set the time at which the emails go out.
    • Make it easier to set up my workflow.
    Incentivized
    Read full review
    Likelihood to Renew
    Captora
    The ROI has been proven out with Salesforce reporting.
    Read full review
    Close
    No answers on this topic
    Usability
    Captora
    No answers on this topic
    Close
    It's my favorite CRM to recommend to sales organizations. Robust Telephony options including a Power Dialer, SMS, and Voice Drop, are completely integrated into the CRM. The kicker is you can have "Unlimited" contacts where many platforms charge based on the number of users. This can make a huge difference in monthly billing.
    Incentivized
    Read full review
    Support Rating
    Captora
    No answers on this topic
    Close
    I haven't really had the need to use their support, but the only time I had an issue with the platform, the Close team was very attentive and responded in a short span of time. Also they take minimal time to solve issues. The only con here is there is no way to reach out to them apart from email.
    Incentivized
    Read full review
    Alternatives Considered
    Captora
    We have not seen anything that compares to Captora from an apples to apples perspective
    Incentivized
    Read full review
    Close
    Pipedrive was great for us for a long time. We used it for over 4 years. Our product and process was simple. When things got more complex, we needed something that could handle our growing needs and Pipedrive kept falling short. We built our own custom solution in Airtable and though it worked, we spend a lot of time managing it. Close was able to solve all our issues and save us hours per week in admin work.
    Incentivized
    Read full review
    Return on Investment
    Captora
    • The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.
    Incentivized
    Read full review
    Close
    • Positive - It's much easier now with Close.io to make sure that no deal falls through the cracks. Therefore helping us recover lost revenue.
    Incentivized
    Read full review
    ScreenShots

    Close CRM Screenshots

    Screenshot of Close's Inbox, which keeps sales team's emails, calls, and follow-ups in one unified view, so nothing slips through the cracks and every lead gets the attention it deserves.Screenshot of Close's Sales Pipeline, which offers a visual overview of every deal in progress, so your team can track opportunities, forecast revenue, and stay focused on moving deals forward.Screenshot of Close's Predictive Dialer. This automatically connects sales reps to live answers back-to-back, eliminating manual dialing and maximizing talk time to reach more prospects in less time.Screenshot of Close's Lead Profiles, which gives team a complete, centralized view of every contact, communication, and activity.Screenshot of Close's Smart Views, which prioritize leads with dynamic, customizable filters that keep sales teams focused.Screenshot of Close's Workflows, which automate repetitive sales tasks and follow-up sequences.