Captora (discontinued) vs. Klue

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Captora (discontinued)
Score 7.0 out of 10
Mid-Size Companies (51-1,000 employees)
Captora in Mountain View, California, offers their eponymous lead acceleration and inbound marketing tool to optimize organic and paid search.N/A
Klue
Score 7.5 out of 10
N/A
Klue is a competitive intelligence software designed to help marketing and enablement teams collect, curate, and deliver intel to enterprise sales teams to close more deals. Track Competitors Klue tracks relevant news and data and combines it with internal sources. Deeper competitive intelligence can provide an edge against top rivals and growing threats. Centralize Competitive Content Update sales battlecards collaborate and deliver consumable competitive…N/A
Pricing
Captora (discontinued)Klue
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Captora (discontinued)Klue
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Captora (discontinued)Klue
Top Pros
Top Cons
Best Alternatives
Captora (discontinued)Klue
Small Businesses
TapClicks
TapClicks
Score 9.9 out of 10
Semrush
Semrush
Score 8.9 out of 10
Medium-sized Companies
TapClicks
TapClicks
Score 9.9 out of 10
Semrush
Semrush
Score 8.9 out of 10
Enterprises
Sprinklr Modern Research
Sprinklr Modern Research
Score 8.8 out of 10
Sprinklr Modern Research
Sprinklr Modern Research
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Captora (discontinued)Klue
Likelihood to Recommend
9.0
(2 ratings)
3.0
(2 ratings)
Likelihood to Renew
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
Captora (discontinued)Klue
Likelihood to Recommend
Captora
If you want to quickly create large numbers of pages across a lot of keyword groups, I have no idea how you would do it unless you used a tool like Captora.
Read full review
Klue
If you're in a space with more than 1 or 2 competitors, you need Klue to help you keep track of them. Otherwise, you'll be spending too much energy doing that and you'll be likely to miss important information. It makes light work out of keeping battle cards up to date, relevant, and accessible for your sales team.
Read full review
Pros
Captora
  • Great Customer Support. The team is very responsive to our needs and always follows up with action items from our meetings and calls. I think this comes down to the people they hire and their willingness to create customer relationships. Ask for Steve as your CSM.
  • Competitive insights are great as Captora consolidates all of your competitor data into a single view. You can then tag different ideas for your content team or just view on periodic basis to see what the competition is up to.
  • Getting campaigns at scale. Captora does a great job in helping your team scale campaigns fast. Part of this is due to the ease of use (once you get trained) and the other part is due to the content team and algorithms behind the product. You can scale to hundreds of campaigns within weeks if you desire.
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Klue
  • Battlecards
  • competitive intelligence
  • email updates
Read full review
Cons
Captora
  • Would be great to get integrated reports to show how our pages are performing, end-to-end, across all funnel areas.
  • Some of our pages are not pretty, which is mostly on us. Would be great if Captora has some kind of page effectiveness score to help us improve our high traffic pages.
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Klue
  • Doesn't currently capture reviews (like this one).
  • Battle card templates are limited.
  • Push alerts when changes occur on tracked pages.
Read full review
Likelihood to Renew
Captora
The ROI has been proven out with Salesforce reporting.
Read full review
Klue
No answers on this topic
Alternatives Considered
Captora
We have not seen anything that compares to Captora from an apples to apples perspective
Read full review
Klue
Owler's email updates are slightly stronger
Read full review
Return on Investment
Captora
  • The biggest area that Captora has brought to us is over all reach. With Captora we are getting in front of more prospects, faster. Captora is helping us drive more traffic to our website and more inbound leads. On the paid side, we are able to understand what content converts and make smarter decisions in the long run.
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Klue
  • Helped navigate competitive sales opportunities and deflect objections while laying landmines of our own.
  • Given our deal size, the payback/ROI is virtually instant.
  • The entire company is more in tune with the competitive landscape.
Read full review
ScreenShots