Likelihood to Recommend
Integromat is the best tool for business automation in my opinion because unlike
it allows us to integrate with any API even if the app is not available which allows us to create automation even with the less known apps that we use or the ones that we built internally for our own company.
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Integrately boasts a long list of products that it works with, but I feel that the actual implementation is clunky hit-or-miss. In my experience, the UI to create automations is miserably terrible. It shows way too many fields and is constantly resetting collapsed steps, so there is an absolutely dreadful amount of scrolling and searching involved. The order of fields often seems extremely random, which further makes the process for me extremely painful. There seem to be relatively few products that they truly integrate with, and most rely on JSON publishing. Testing is very difficult in my experience as it would only look for the most recent JSON data. It is not possible to test the automations with historical data. The actual success rate of automations is extremely spotty and it is nearly impossible to troubleshoot given the terrible UI. Split workflows (if/then) are very, very clunky. I wasted a huge amount of time manually replicating automations for various gateways.
Read full review Pros Integrations to a multitude of platforms that many other tools don't offer Reliability of scenarios running as planned without consistent errors or failures Scheduling capabilities to prevent exceeding API limits Customization opportunities to align fields and data exactly how they're needed for use case Read full review Read full review Cons Adding more services that can be operated Adding support for sending messages to WhatsApp Read full review Their workflow builder is almost impossible to use. Troubleshooting errors is difficult unless you are a programmer. User unfriendly for non-techies. Relies heavily on JSON publishing for many tools rather than native integration. Read full review Usability
This would be a rating for a data-centric team or user. If you don't have a lot of experience working with data and systems/tools like Integromat, then it could definitely be a challenge for you. By no means is Integromat the 'entry-level' tool in the connector world. However, if you have the skillset or team to take advantage of everything Integromat offers, it is incredibly user-friendly and straightforward to use.
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The pricing schema is very attractive, almost 50% lower than the competition. You could start from free and then grow. It has a pretty big library of connections to other apps and services, which really helps you when everything is a mess. Integromat has a really easy-to-use interface. You could do almost everything with fewer than 5 clicks. Scenarios (automation steps to complete a routine) have graphics so you can configure them more easily.
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Integromat allows us to do everything we used to do on
but it doesn't limit us to only the popular apps, with Integromat we're integrating custom APIs and we get data from different servers through GET requests and it's exactly what we needed and
couldn't provide it.
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I was forced to go back to using
because I could not build workflows that consistently work using Integrately. Although the pricing was attractive (especially given that I purchased an LTD) it did not function well enough to meet the needs of my business and I am no longer using it.
Read full review Return on Investment Integromat allows us to save a lot of time by automating some repetitive tasks Read full review I wasted a huge amount of time building workflows that I ultimately walked away from because they did not reliably work. They are more affordable than Zapier but in this case, you definitely get what you pay for. Read full review ScreenShots