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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Cheetah Digital

    Score8 out of 10
    N/ADesigned for high-volume, cross-channel campaigns, Cheetah Digital is used by marketers to deliver highly personalized, contextual communications across various channels including email, SMS, push, mobile wallet, direct mail, and social.N/A

    InMobi

    Score8.2 out of 10
    N/AMiip is a mobile advertising platform based on curated content from InMobi headquartered in Singapore.N/A
    Pricing
    Cheetah DigitalInMobi
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Cheetah DigitalInMobi
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Best Alternatives
    Cheetah DigitalInMobi
    Small Businesses
    Listrak
    Score10 out of 10
    Google AdMob
    Score6.9 out of 10
    Medium-sized Companies
    Sailthru
    Score5.3 out of 10
    No answers on this topic
    Enterprises
    Listrak
    Score10 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Cheetah DigitalInMobi
    Likelihood to Recommend
    8.0
    (13 ratings)
    9.9
    (2 ratings)
    Likelihood to Renew
    7.6
    (3 ratings)
    -
    (0 ratings)
    Usability
    4.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    6.8
    (3 ratings)
    -
    (0 ratings)
    Vendor post-sale
    3.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Cheetah DigitalInMobi
    Likelihood to Recommend
    Zeta Global
    I think CheetahMail, being one of the main ESPs in the market, is a quality choice. However, I would suggest that it's really only valuable for a bit larger of an organization, generally having staff of 100+ and revenues in tens of millions -- this is mainly to justify the amount of investment required, so may be cost-prohibitive to some. You also need to make sure that you understand the entire "level of support" you will gain through your specific contract.... the key is understanding what types of resources are within your organization (who's doing the coding? who comes up with the next campaign? What's the overall strategy?) Depending on these questions and resources, may help determine your final needs from a services point of view. CheetahMail can provide a wealth of various services specific to needs (and changes over time as your business changes), but a clear understanding of what you have before you bring them on will really help getting up and running quickly. Also be sure to truly understand the costs for the initial integrations, setups, IP senders, etc.
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    InMobi
    It is a global app monetization platform. InMobi is great for advertisers and publishers. It helps marketers, brands, and app owners engage users at different stages of their interaction with the program. It is a great platform that targets users by displaying relevant ads to maximize revenue and conversion rates.
    Incentivized
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    Pros
    Zeta Global
    • Internal management - This is a great web-based tool that allows our users to see what emails go to whom.
    • Organization - Many layers of organization for templates since there are many types of remarketing emails that we send out.
    • Historical Records - CheetahMail sends us the raw text files of all email actions so we can upload them to our database.
    Incentivized
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    InMobi
    • Great provider of bringing in new users to mobile app
    • Driving real users to the app without the fluff
    • Understand and identify the target audience
    • Acquire new, high value users, not just installs
    • Maximize the use of each creative to showcase the app to the target audience
    Incentivized
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    Cons
    Zeta Global
    • The organization of CheetahMail could at times be better, as you create more and more mailings, they just pile up in a long list. It would be useful to be able to create folders to store specific mailings in. (ex. editorial, newsletters, marketing, etc.)
    Incentivized
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    InMobi
    • There are payment details since they are only made by bank transfer and PayPal. It would be great to add other wallets like Binance.
    Incentivized
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    Likelihood to Renew
    Zeta Global
    As I have begun exploring competitors, I've come to realize that every competitor offers so much more functionality and integration than CheetahMail does. When we first signed our contract, CheetahMail was much more innovative and at the forefront of email. Since being bought out by Experian, we've seen a huge decline in service and innovation. They have laid off much of their staff and moved their account representatives to Costa Rica. They also heavily rely on on third parties which you will have to pay large amounts of money for while other Email Service Providers have integrated new technologies into their platform. You will get more for your money going to a different email service such as Responsys, Silverpop, Listrak and the like,
    Read full review
    InMobi
    No answers on this topic
    Usability
    Zeta Global
    CheetahMail has a high learning curve to master and requires a lot of backend work with tech teams to set up. Navigation is not the best and everything that should be automated is still extremely manual.
    Read full review
    InMobi
    No answers on this topic
    Support Rating
    Zeta Global
    I've been very satisfied with the support given by Cheetah, they are always asking and looking for areas where they can help you improve upon your business. They are very knowledgeable and are able to quickly find any answer you are looking for.
    Incentivized
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    InMobi
    No answers on this topic
    Alternatives Considered
    Zeta Global
    I believe Cheetah DMS is a bit more complete and a lot more complex to use than Mailchimp. Mailchimp was born as a mail marketing service while Cheetah has always worked across the whole online advertising spectrum making it a better solution for clients that need a certain level of service and sophistication.
    Incentivized
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    InMobi
    In my opinion, both DT and InMobi are great and they both compliment each other if you use them correctly in your media buying strategy
    Incentivized
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    Return on Investment
    Zeta Global
    • Our efficiency has decreased with CheetaMail actually. Too many service calls to find out why something isn't working as expected, account setup questions, issues with PiP, takes too long to get a simple form built, customer service response time, etc...
    • Reporting is not very streamlined. This has caused us to take our reporting offline and use a method with better visibility.
    Incentivized
    Read full review
    InMobi
    • InMobi's ad delivery platform is unique.
    • Allows you to create a discovery zone within applications. Ads are selected.
    • They can be interacted with ads.
    • It results in better offers and effective personalized ads.
    Incentivized
    Read full review
    ScreenShots

    InMobi Screenshots

    Screenshot of InMobi Homepage