CIENCE GO Digital vs. MediaMath

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
CIENCE GO Digital
Score 8.7 out of 10
N/A
CIENCE GO Digital enables targeted ads to be served -- down to the individual contacts in an Ideal Customer Profile. Boasting pinpoint accurate data, CIENCE GO Digital is a Demand Side Platform, with DSP features that include: Comprehensive advertising coverage at auction prices. Display, Audio (Podcast), Video (OTT, CTV), and Social Media ad formats Target custom audiences, including CPMs, HEMs, and MAIDs.** Advanced Bidding…N/A
MediaMath
Score 7.4 out of 10
N/A
MediaMath is a demand-side platform that offers off-the-shelf and custom capabilities for brands to reach and influence customers and prospects on any screen. Powered by the company's Brain algorithm which predicts performance and optimal price for bids.N/A
Pricing
CIENCE GO DigitalMediaMath
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
CIENCE GO DigitalMediaMath
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
CIENCE GO DigitalMediaMath
Top Pros

No answers on this topic

Top Cons

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Best Alternatives
CIENCE GO DigitalMediaMath
Small Businesses
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.8 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.8 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 8.0 out of 10
The Trade Desk
The Trade Desk
Score 8.0 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.8 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
CIENCE GO DigitalMediaMath
Likelihood to Recommend
8.7
(2 ratings)
7.4
(9 ratings)
Likelihood to Renew
-
(0 ratings)
7.0
(3 ratings)
User Testimonials
CIENCE GO DigitalMediaMath
Likelihood to Recommend
CIENCE
CIENCE GO Digital is a fine tool for companies that are just getting started with programmatic advertising (like us). Filters are simple to put on and off and we were able to display our ads in all the ways we needed. Targeting showed good results as ads were pushed in the exact directions we wanted them to go. A great experience overall.
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MediaMath
Terminal1One MOS offers a "DMP lite" that can help advertisers begin to grow their 1st party data without leveraging a separate DMP. As precise targeting becomes increasingly important, advertisers must begin to cultivate audiences that they can then take action on in the future. Additionally, if a client requires intense customer support, TerminalOne MOS is one of the best in the business.
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Pros
CIENCE
  • Intuitive UI/UX that makes the whole process of creating a new campaign easier.
  • It has a precise targeting system.
  • It's intuitive and support all Ads formats.
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MediaMath
  • It helps in managing and optimizing prospecting and re-marketing campaigns extremely efficiently using multiple source of data providers.
  • It is easy to integrate with display servers, data providers, and also other partners which make campaigns really efficient and optimize your CPA goals. MediaMath also provides you training via New Marketing Institue which is very helpful.
  • It also keeps on innovation with respect to partnerships and on boarding tools such as display collision detection tools. It was exciting to see that how easy it is to work closely with accounts team and they have amazing hands on working on these tools.
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Cons
CIENCE
  • The price is a bit expansive.
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MediaMath
  • Although easier than other DSPs, MediaMath's tagging process could be more streamlined
  • The reporting section could be more sophisticated/thorough - there are little to no visualizations currently
  • Platform itself looks a little outdated
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Likelihood to Renew
CIENCE
No answers on this topic
MediaMath
At this point, I know there are better options out there for OUR use case. This is not true of everyone, so I don't want to give them a zero because I don't like their tool or value proposition. They are a great tool, for what they do, and have a great group of people running things and providing support.
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Alternatives Considered
CIENCE
CIENCE GO Digital is definitely easier to use and with less bugs and blockers.
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MediaMath
MediaMath is a cloud-based digital advertising platform designed to help marketing teams handle advertising data, audience segmentation, and programmatic marketing on a unified platform. It allows businesses to create, launch, and manage marketing campaigns and identify prospects across various online platforms and device types.
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Return on Investment
CIENCE
  • It helped us to create more effective campaigns with better results.
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MediaMath
  • Really good ROI as our clients are always keen to try new and innovative campaigns that only TerminalOne help us to deploy.
  • We can develop all the internal tools we needed to get the maximum insight we are required by our client to provide them.
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ScreenShots