CitrusAd vs. QuickBooks Commerce

Well suited Targeting Capabilities: it allows advertisers to reach highly relevant audiences with their ads. CitrusAd has algorithms and data analytics to target consumers based on their browsing behavior, demographics, purchase history, and other relevant factors. Purchase history is a capability we will be interested in. Customizable Campaign: CitrusAd provides advertisers with customizable campaign options to suit their specific needs and objectives. I.e., sponsored products, cross-sell sponsored products, display ads. Improve Automatic targeting: To ease the campaign creation process and let the RMN manage the campaign budget. Integration with CRM: Straighforward integration with 3Ps to enable easy usage of the suppliers' data in their CRM to optimize campaigns.

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Using TradeGecko requires to the company to make compromises. Which compromises depends on the business, what they are using for other 3rd party applications and what they sell. You need to be very good with excel since you are able to upload and modify most files, which gives you major control over your data. They however need to modify the way in which new inventory items get loaded, as it is quite awkward if you use variants. 'Reports' as has been described prior has improved dramatically and most if not all can be downloaded in CSV/Excel format. This allows you to build your own reports with the data from the system. If your business is very complex in nature, TradeGecko probably isn't the system for you. If you are doing thousands of transactions a day, again this is not the system. However, if you are a small to smaller mid-sized business, the system, its cost and the 3rd party applications make it worth a first second and third look.

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• easy to learn
• auctioning model
• campaign performance

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• Interface with WooCommerce.
• Interface with Xero.
• Maintain Perpetual Inventory (less than 0.001% difference in value of inventory in TG and Xero).
• Works with ShipStation extremely well.
• Works with major EDI vendors (with reservations).

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Independently Invited by TrustRadius

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• automatic targeting for campaigns
• better analytics reports
• speed

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• - Couldn't integrate with existing QBO account. Had to set up a new QBO account and transfer all data, create lots of journal entries - was very time-consuming and labor-intensive. Caused some financial discrepancies to resolve.
• - Have to process returns on Amazon and Shopify orders manually
• - Tax-inclusive is not allowed - European sales are tax inclusive - can't import order with VAT included. Looks like the software is suitable for US only. Have to create such orders manually in Commerce and then manual journal entries in QBO
• - Supports accrual accounting method only. In cash - it's a mess
• - Support - not knowledgeable enough - I could only call for support (now they have chat) and they always had to get with the back-end and every call was not less than 1 hour. At the end I would get a link for the training materials
• - Inventory not synching timely sometimes - I have a screenshot proving that inventory on our Amazon account was 0 but Commerce still had quantities, I had to manually press synch
• - Shipping line from Shopify orders is not coded to Shipping income account but goes together with Sales of product income account
• - When partial of the PO is received, not able to create a bill for the partial. There're only 2 settings: either bill created at the time of PO creation (for the whole PO amount - which increases your AP right away) or at the time the whole PO received. It works only when PO is shipped as a whole.

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TG works well for us.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

TG is good and easy to use, but could be improved

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Support team just sends links to blog posts that are often out of date.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

We know about Criteo and Crealytics, but we have not evaluated any other solution at this stage. These two are alternatives that we could integrate into our platform to give our clients more flexibility. We started with CitrusAd because they are offering the base capabilities we need now and we had experience with them.

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info

Each of the applications has a specific place. We select and implement the best solutions for our clients based on their budget and requirements. This is often determined by integration requirements. We like to say that every application with do a different 95% of what you need it to. There will always be a different 5% to forgo between applications.

• Quick go to market
• Increase Retail Media revenue

Incentivized

Independently Invited by TrustRadius

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• No real ROI - we're stilling pulling reports from multiple platforms.
• Positive - segregation of wholesale and DTC orders in Shopify.

Incentivized

Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info