Cloudinary vs OpenText MediaBin

• Cloudinary is the best in the market for photo and video transformations.
• Cloudinary takes customer's requests for special features and implements them very quickly.

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• Export files in multiple formats
• Help reduce email clutter as a central repository
• Help with version control

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• Their API does require URLs that can get quite lengthy and not always easy to parse on sight.
• Documentation on how transformations work and what they actually do to your image could be clearer (what does force_strip actually mean?).
• Although a free tier exists and is quite generous, should you need to acquire a premium plan for your needs the pricing at scale can climb quickly.

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• Search is often a chellenge - using the file name or "item number" doesn't always bring up the expected results.
• Navigation is not intuitive in places - finding different functions
• The export function is powerful but not always clear, several options seem like the same thing. e.g. Do I need FTP ot HTTP download? Do I care?

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• Images are essential to our product and using Cloudinary has allowed us to serve them up in a cost-effective and efficient way. Not having to worry about your images frees you up to tackle the real challenges for your product.

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• This software is more of a tool that resides in the background, so it is difficult to measure ROI.
• One negative impact is the challenges of managing access and thus limiting productivity when people can't access things.
• Another negative impact is the poor search functionality reducing productivity in finding the correct files when needed.

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