Cognism vs. Bluebirds by Salesforce

Cognism works great for startups, scale-ups and large enterprises. It helps us close deals faster because we can very easily find the right people who can move our deal forward fast, and reach them directly instead of having to go through an HQ number/gatekeeper. It also saves us hours and hours on research we'd otherwise have to do manually.

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so one particular use case that comes to mind is in a manufacturing ERP base solution where you have the data of your previous sales orders and purchase orders. You can use Bluebirds to analyse that data and come up with insights about how to manage your sales or how to obtain more leads based on the trend of products that have been sold in the previous quarter or year

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• They give us a headsup if the phone number is direct, mobile, or HQ
• They advise us if the email is verified - that reduces our bounce rate.
• They also advise us if our prospect's number is in the DNC list

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• Its integration with Agent force is really amazing. Using the context by which the Agent AI has been trained, and then converting those two actual sales leads is something that Bluebirds does efficiently.

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• The mobile number quality needs to improve as the connect rate is lower
• It should also add sub industries to contract the list and find ICP
• The AI assistant is not ideal

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• Honestly, I think Bluebirds does an amazing job as an augmentation on top of existing CRM, but like the functionalities it provides with the Salesforce CRM is a lot more sophisticated if you integrated with some other external vendors like Oracle or SAP. If integration were to be made more suitable with cross products, other than the Salesforce cloud itself, this will be probably the best Agent AI sales CRM augmentation product in the market.

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Cognism's UI is modern and sleek. While some functions like setting up sequences required a few more clicks than I think is necessary, every other feature is intuitive and easy to use. Everything is easy to find and users are able to quickly navigate to where they need to go for different use cases like research, email creation and sequence building

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I think Bluebirds is definitely one of the few products out there that provides this amazing integration with existing CRM solutions which requires minimal to no expertise in order to set up so this can be used by software engineers as well as business analyst . I like to ensure they can process or create leads from here, data and also this reduces the dependency on specific tools or the training required to learn these tools so that the cost incurred by the company is reduced as they are spending only on one tool now and at the same time, we are able to cut the manual labour to minimum.

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Cognism is great as its positioned itself in the middle of the pack from a pricing perspective, as it provides quality data for campaigns. The lower and cheaper options do offer it at a fraction of the cost but that just means that data quality is lower. Cognism is the best allrounder

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Because of its easy integration with Agent force Bluebirds is really useful. If you are already working with Salesforce ERP, that’s what we have been doing for. I think for the past 10 to 15 years, Bluebirds is probably the best option out there. Bluebirds is kind of helping in modernising the Agent based CRM era

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• The bounce rate is lower now by 50%
• The lead quality is improved by 20%
• We need all in one platform so we dont have to navigate between bundle of tools

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A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info