Cognito Forms vs. Gravity Forms

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Cognito Forms
Score 8.5 out of 10
N/A
Cognito Forms, from the company of the same name in South Carolina, is presented by the vendor as an easy-to-use online form builder, allowing anyone to create, publish, and manage forms, with free and paid plans. With it, users can create unlimited forms including registration forms, payment forms, and surveys without coding. Forms can be embedded directly into a website, and form submissions can be viewed from any device, any time.
$19
per month 2 users
Gravity Forms
Score 6.5 out of 10
N/A
Gravity Forms from Rocketgenius is a form builder plugin on WordPress used to add a survey feature to websites.
$59
one-time fee
Pricing
Cognito FormsGravity Forms
Editions & Modules
Free
$0
1 user
Pro
$19
per month 2 users
Team
$39
per month 5 users
Enterprise
$129
per month 20 users
No answers on this topic
Offerings
Pricing Offerings
Cognito FormsGravity Forms
Free Trial
NoNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Cognito FormsGravity Forms
Features
Cognito FormsGravity Forms
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Cognito Forms
8.3
4 Ratings
5% above category average
Gravity Forms
5.1
2 Ratings
43% below category average
Survey templates8.54 Ratings5.32 Ratings
Themes7.04 Ratings5.12 Ratings
Custom logo/branding9.54 Ratings5.12 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Cognito Forms
8.7
4 Ratings
3% above category average
Gravity Forms
5.2
2 Ratings
47% below category average
Changes to live survey8.53 Ratings5.32 Ratings
Question design help8.54 Ratings5.12 Ratings
Multiple question types9.04 Ratings5.22 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Cognito Forms
9.5
4 Ratings
15% above category average
Gravity Forms
5.1
2 Ratings
46% below category average
Survey logic flexibility9.54 Ratings5.12 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Cognito Forms
9.5
4 Ratings
17% above category average
Gravity Forms
5.3
2 Ratings
40% below category average
Response tracking9.03 Ratings5.32 Ratings
Data export9.54 Ratings5.42 Ratings
Standard reports10.04 Ratings5.42 Ratings
Custom reports9.54 Ratings5.42 Ratings
Analytics9.54 Ratings5.42 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Cognito Forms
9.8
4 Ratings
13% above category average
Gravity Forms
5.2
2 Ratings
49% below category average
Access controls9.54 Ratings5.22 Ratings
Compliance10.04 Ratings5.22 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Cognito Forms
9.3
3 Ratings
15% above category average
Gravity Forms
5.3
2 Ratings
41% below category average
Vendor-offered crowdsourcing9.53 Ratings5.32 Ratings
Respondent restrictions9.03 Ratings5.32 Ratings
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User Ratings
Cognito FormsGravity Forms
Likelihood to Recommend
9.5
(6 ratings)
2.6
(2 ratings)
Likelihood to Renew
-
(0 ratings)
10.0
(1 ratings)
Usability
8.5
(5 ratings)
5.4
(2 ratings)
Support Rating
8.5
(3 ratings)
10.0
(1 ratings)
Implementation Rating
-
(0 ratings)
10.0
(1 ratings)
User Testimonials
Cognito FormsGravity Forms
Likelihood to Recommend
Cognito Forms
It's excellent for small sets of forms, from simple to highly complex It's not good at scale. With over 170 forms now, we desperately need some way to manage and maintain shared content once Cognito does not help. Their approach is that you can copy a working form (great) and modify it to create the next one. That's how we've got so many forms...
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Rocketgenius, Inc
Gravity Forms is fine for general use such as a contact form. It is not suitable for using in conjunction with their PayPal Checkout add-on.
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Pros
Cognito Forms
  • New Hire Form - It announces the new hire and provides direction to several departments on their needs, computer, phone, security level, etc.
  • Terminations - We use it to shut off security, badges, computers, track phone, electronics, etc.
  • Temp Form - It provides an avenue to enter them into our payroll system for tracking hours, also, for the start and end dates.
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Rocketgenius, Inc
  • Forms
  • Surveys
  • Data Collection
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Cons
Cognito Forms
  • It isnt the most user friendly if you have someone who isnt experienced
  • Learning curve is pretty high
  • Should be easier to customise the formatting
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Rocketgenius, Inc
  • Their PayPal checkout does not work as described.
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Likelihood to Renew
Cognito Forms
No answers on this topic
Rocketgenius, Inc
I need this for my forms and can't live without it.
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Usability
Cognito Forms
We have been using Cognito Forms for over 5 years. We find it very easy use and it is part of the programs we use on a daily basis.
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Rocketgenius, Inc
Because I lost hours of time (revenue) trying to figure out why their PayPal Checkout add-on wasn't sending the correct data to PayPal. Although I followed Gravity Forms documentation and also reached out to support.
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Support Rating
Cognito Forms
Very friendly and helpful, but typically takes at least one day to respond. However, when they do respond they dive right into the specific form I ask about and tell me exactly how to fix what I need help with
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Rocketgenius, Inc
Very responsive and helpful.
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Implementation Rating
Cognito Forms
No answers on this topic
Rocketgenius, Inc
I tested it and liked it and went for it.
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Alternatives Considered
Cognito Forms
I have not used any other programs like Cognito Forms. I have been with my company for almost two years. I very much like the ease of this system and its capabilities. I like knowing everyone is using the same thing. I do not foresee us making any changes to our current use of Cognito Forms.
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Rocketgenius, Inc
No answers on this topic
Return on Investment
Cognito Forms
  • We've been able to get away from Word and pdf forms and build a functionality that is conditional on form content
  • The speed of getting a good-enough version up and running to meet an immediate business need is outstanding
  • The cost of improving a set of almost good-enough forms or propagating a change in business rules is depressing
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Rocketgenius, Inc
  • I recommended Gravity Forms to a client that accepts subscription payments online. After purchasing the plugin and the PayPal Checkout add-on, I spent hours and hours trying to get it to sync correctly with PayPal. It never did, so I ended up using PayPal's built-in buttons. Which defeated the whole purpose of purchasing Gravity Forms and the add-on. Gravity Form's support tried to help, but had no explanation as to why the PayPal checkout add-on wasn't working.
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ScreenShots