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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Como

    Score10 out of 10
    N/AComo is a mobile loyalty program management app from the Israeli company of the same name, formerly known as Conduit.N/A

    DemandScience

    Score8.3 out of 10
    N/ADemandScience is a data-driven marketing platform that offers lead generation and data services that accelerate the technology sales process by identifying intent among technology buyers. Founded in 2009, DemandScience helps marketers meet the ever-changing demands of B2B sales.N/A
    Pricing
    ComoDemandScience
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    ComoDemandScience
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    ComoDemandScience
    Considered Both Products
    Como
    No answer on this topic
    DemandScience
    No answer on this topic
    Key User Insights
    Would buy again
    No answers on this topic
    88%
    Would buy again
    66 Answers
    Delivers good value for the price
    No answers on this topic
    96%
    Delivers good value for the price
    64 Answers
    Happy with the feature set
    No answers on this topic
    89%
    Happy with the feature set
    67 Answers
    Lived up to sales and marketing promises
    No answers on this topic
    83%
    Lived up to sales and marketing promises
    60 Answers
    Implementation went as expected
    No answers on this topic
    86%
    Implementation went as expected
    63 Answers
    Features
    ComoDemandScience
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Como and DemandScience
    Feature
    Como
    -
    Ratings
    DemandScience
    7.8
    17 Ratings
    6% above category average
    Audience profiling and targeting00 Ratings8.617 Ratings
    Content performance analytics00 Ratings7.614 Ratings
    Campaign optimization dashboard00 Ratings7.210 Ratings
    Best Alternatives
    ComoDemandScience
    Small Businesses
    Growave
    Score9.7 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    No answers on this topic
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    No answers on this topic
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    ComoDemandScience
    Likelihood to Recommend
    10.0
    (1 ratings)
    7.6
    (75 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    6.0
    (2 ratings)
    Usability
    -
    (0 ratings)
    6.9
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    5.0
    (69 ratings)
    Implementation Rating
    -
    (0 ratings)
    1.5
    (3 ratings)
    User Testimonials
    ComoDemandScience
    Likelihood to Recommend
    Como
    Como has taken us into the digital age with our rewards program and this is invaluable to us and our customers. The app has enabled us to steadily increase our business by continuously personalizing our customers' experience. We were able to turn a sleepy Thursday in mid-March into the second highest number of sales and buying members with a spur of the moment text campaign.
    Incentivized
    Read full review
    DemandScience
    Demand Science did deliver the quantity of leads without issue. The data for a few was not accurate (bounced when following up). But they agreed to make good by providing substitute leads to meet the quota. Towards the end of my project, they lost a few folks, and so the end of my campaign got a little rough as they were taking over some assignments midway. But we ultimately completed the SOW. I will say that the leads did not perform well in our email cadence - none converted. However, this was a test of the concept for us. Content syndication had a lower cost per qualified lead than some other tactics, so we tested it. Your results may vary, based on your follow-up and your market.
    Incentivized
    Read full review
    Pros
    Como
    • Como allows you to customize your rewards program to fit your exact needs.
    • Customer support is always available to answer any questions.
    • Training to use the app is very detailed and helpful.
    • You have all your data at your fingertips on the Como Dashboard.
    Incentivized
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    DemandScience
    • The initial pitch and contact from Mason used "show me you know me" well, which we felt was a good sign of company culture and approach to database marketing.
    • Delivery of leads was ahead of schedule.
    • They set expectations, and then delivered what they said they would.
    • The leads matched our criteria as agreed.
    • Regular check ins and catch ups, and patience when thing were taking a bit of time to get sorted here.
    Incentivized
    Read full review
    Cons
    Como
    • We have multiple locations so the billing is a challenge for me. I receive one bill and have to break it down by location.
    • Some of the sections on the dashboard are hard to navigate.
    Incentivized
    Read full review
    DemandScience
    • We would like to see more proactive communication on what's working and what's not without requiring a meeting - regular reporting cadence to assess asset quality
    • A dashboard view might be nice as well, again, so we can look at an asset and see how it's performing (or if it isn't) without having to wait on a rep to pull a report or schedule a walkthrough
    Incentivized
    Read full review
    Likelihood to Renew
    Como
    No answers on this topic
    DemandScience
    Our executives decided to not renew because we were not seeing the ROI they were looking for. However, our executives did not make the best decisions on the data Demand Science provided.
    Incentivized
    Read full review
    Usability
    Como
    No answers on this topic
    DemandScience
    The leads were pretty straight forward. However, their appointment setting did not integrate well into our system and many of the meetings didn't occur. I had to chase a lot of prospects and many times Demand Science didn't provide direct dials.
    Incentivized
    Read full review
    Support Rating
    Como
    No answers on this topic
    DemandScience
    Our rep is always available and quickly responds to any question we have. I haven't worked with other partners who are as proactive and excited to help us as our DemandScience rep is. He reaches out with new ideas and suggestions frequently. They are happy to make any changes needed to the campaigns and make those changes quickly and efficiently. They work well with our execution agency, but are also happy to meet with us directly to provide insights and support.
    Incentivized
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    Implementation Rating
    Como
    No answers on this topic
    DemandScience
    They did extremely well. However, our executives did a poor job in defining our ICP so we didn't get the maximum benefit out of it.
    Incentivized
    Read full review
    Alternatives Considered
    Como
    We were considering several loyalty platforms and Como had the most positive attributes for our needs. Como is integrated with our POS system which was one of the biggest selling points for us. It's just one extra step to attach Como to a sale at the POS, points and rewards are all right their on the customer display kiosk for our customers to redeem. No credit cards are required for our customers to use the app and loyalty program, others platforms require a credit card to be attached to the customers account whether they can make in-app purchases or not.
    Incentivized
    Read full review
    DemandScience
    I've not used another content syndication company, and I probably won't after the lack of results we've had. I have used direct email organizations, and they are stronger but also more expensive, so you have to weigh your priorities. I could see if you were selling a specific product or software and how this could be beneficial, but I'd steer away from it for services.
    Incentivized
    Read full review
    Return on Investment
    Como
    • We have seen sales increases up to 31% when running campaigns.
    • Our customers love the rewards in the app and will spend more than they came in for to get to the next rewards level.
    • We are able to turn a slow sales day into a record breaking day with a targeted campaign.
    Incentivized
    Read full review
    DemandScience
    • We have been able to grow our lead numbers with high quality leads at a reasonable cost
    • We have been able to generate just the leads we want to support our Business Development team
    • We have been able to get our content in front of our specific TAL
    Incentivized
    Read full review
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