Conductor vs. gShift

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Conductor
Score 9.0 out of 10
N/A
Conductor is an SEO and organic marketing platform designed to help brands ensure their website is technically optimized to rank on search engines, improve existing pages, and create new content that increases organic web traffic. Conductor helps marketers understand customer needs and search behavior, enabling cross-functional teams to take action on their SEO strategy. Customizable dashboards and workflows guide marketers through the content creation process,…N/A
gShift
Score 7.3 out of 10
Mid-Size Companies (51-1,000 employees)
gShift is the flagship cloud-based search engine optimization platform from the Canadian company gShift Labs headquartered in Barrie, Ontario, launched in 2009 to simplify and "demystify" organic SEO. Billed as a comprehensive and integrated suite of tools, gShift offers keyword analysis across multiple and international (including Baidu) search engines, backlink checking and insights, content-level analytics and reporting, mobile discoverability and local search analysis, and some more rarely…
$199
Pricing
ConductorgShift
Editions & Modules
No answers on this topic
kontextURLs
$199
Influencer Marketing module
$299
Brand Professional
$325
Agency Professional
$999
Offerings
Pricing Offerings
ConductorgShift
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsSEO Platform pricing is based on the number of keywords per month. kontextURL pricing is based on the number of clicks registered per month. Influencer Marketing module pricing is based on the number of influencers and/or rosters managed.
More Pricing Information
Community Pulse
ConductorgShift
Considered Both Products
Conductor
Chose Conductor
We have used BrightEdge, gShift Labs, Lindex, and SEO Clarity. Major reasons for we moved away from gShift for better reporting capabilities and have since enjoyed innovation and superior tracking features and user interface of Conductor. The customer service teams and …
Chose Conductor
Conductor data and insights are on par with other similarly priced enterprise SEO tools. It blows away less expensive tools like Moz or Advanced Web Rankings. However, I still get a lot of value out of the variety of Moz tools and continue to use them alongside Conductor. They …
gShift
Chose gShift
gShift is more user-friendly and intuitive, particularly for sharing access with members across your organization who do not have the same level of digital marketing savvy. Additionally, gShift integrates reporting for web analytics, search visibility, social metrics, and PPC …
Top Pros
Top Cons
Features
ConductorgShift
SEO
Comparison of SEO features of Product A and Product B
Conductor
8.0
258 Ratings
3% above category average
gShift
8.6
1 Ratings
10% above category average
Keyword analysis8.7257 Ratings10.01 Ratings
Backlink management6.893 Ratings6.01 Ratings
SERP ranking tracking9.1242 Ratings10.01 Ratings
Page grader7.8112 Ratings9.01 Ratings
Competitive analysis7.8255 Ratings9.01 Ratings
Site audit / diagnostics7.8229 Ratings7.01 Ratings
Site recommendations9.0243 Ratings8.01 Ratings
Task management7.494 Ratings10.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Conductor
8.2
231 Ratings
7% above category average
gShift
8.3
1 Ratings
9% above category average
Local SEO8.9187 Ratings10.01 Ratings
Social SEO5.629 Ratings9.01 Ratings
Mobile SEO9.1207 Ratings4.01 Ratings
Global SEO9.1192 Ratings10.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Conductor
8.7
244 Ratings
3% above category average
gShift
6.0
2 Ratings
34% below category average
Multi-domain support9.0215 Ratings5.01 Ratings
Integration with web analytics tools8.4229 Ratings7.02 Ratings
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ConductorgShift
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Score 8.3 out of 10
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Score 8.3 out of 10
Enterprises
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User Ratings
ConductorgShift
Likelihood to Recommend
8.9
(259 ratings)
10.0
(2 ratings)
Likelihood to Renew
8.9
(14 ratings)
-
(0 ratings)
Usability
7.6
(149 ratings)
-
(0 ratings)
Availability
10.0
(1 ratings)
-
(0 ratings)
Performance
7.0
(1 ratings)
-
(0 ratings)
Support Rating
8.9
(220 ratings)
-
(0 ratings)
In-Person Training
10.0
(1 ratings)
-
(0 ratings)
Implementation Rating
4.5
(7 ratings)
-
(0 ratings)
Configurability
9.0
(1 ratings)
-
(0 ratings)
Ease of integration
9.0
(1 ratings)
-
(0 ratings)
Product Scalability
9.0
(1 ratings)
-
(0 ratings)
Vendor post-sale
9.6
(2 ratings)
-
(0 ratings)
Vendor pre-sale
7.8
(2 ratings)
-
(0 ratings)
User Testimonials
ConductorgShift
Likelihood to Recommend
Conductor
Conductor is irreplaceable for enterprise rank tracking across multiple regional sites. Conductor's blend of keyword and competitor tracking is perfect for keyword research in my industry. Conductor allows me to collect and report on our web content in any grouping and isolate it for performance.
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gShift Labs
gShift's pace of development is pretty amazing and they are very responsive to enhancement requests and other feedback on their solutions. gShift is well-suited for an agency environment where multiple clients need the basics in keyword rankings and website analytics and PPC reporting integration. gShift is less suited for a large organizations with multiple properties or web presences that are all integrated but require silos for reporting purposes or any type of parent-child reporting relationship that necessitates reporting at the property level as well as summarized reporting for all properties.
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Pros
Conductor
  • When I need to quickly determine what Google features our keywords are ranking for: Featured Snippets, Carousels, Rich Snippets, Sitelinks, PAA boxes, etc.
  • The ability to create highly customizable dashboards that provide a one-page view of insights for the specific web properties you are tracking.
  • A content guidance tool that is unmatched by any other product available in the market.
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gShift Labs
  • Bringing most of your applications to one platform.
  • Managing Gmail Accounts.
  • Bringing all your communication channels to one spot.
  • Easy setup and account integration.
Read full review
Cons
Conductor
  • Backlink tracking/reporting (would like to see backlinks more easily and maybe backlink opportunities if possible)
  • Custom content briefs (right now I move the brief from the platform version into our own in-house Word doc template because it is more detailed. Would love to be able to customize the brief that is set up within Conductor so that we can do it all in one place.)
Read full review
gShift Labs
  • Minor bugs and defects are an ongoing issue - for example, PDF export capability for custom dashboards seems to be down frequently. While these type of defects are always resolved in 1-2 weeks, the fact that some of them keep reoccurring is an ongoing frustration.
  • Custom Dashboard functionality is limited to pre-set defaults as far as what data points or "beacons" as gShift calls them, that you could pull.
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Likelihood to Renew
Conductor
Conductor has the right amount of tools for our usage. The support is also really good so we get help when we need it. The tool is well priced for the amount of functionality you get. There is plenty more I could say here but I'll keep it short and sweet.
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gShift Labs
No answers on this topic
Usability
Conductor
I check features like the InsightStream every Monday to monitor any major losses or gains in performance. These are easily digested and save me tons of time searching for these insights manually. If there's anything "worth calling home about" I can easily add insights into a workspace and create a report to communicate these results. It's super easy to use Conductor with a team and across departments.
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gShift Labs
No answers on this topic
Reliability and Availability
Conductor
Always works when I've needed it
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gShift Labs
No answers on this topic
Performance
Conductor
Sometimes reports can take some time to load
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gShift Labs
No answers on this topic
Support Rating
Conductor
It's been sort of off and on in the 2 years I've used it. The live chat has been really helpful many times, and they're quick to respond. We had different support contacts but they've all been good. I think they've recently changed the way they provide support that I believe will be more dedicated and hands-on
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gShift Labs
No answers on this topic
In-Person Training
Conductor
Our in house SEO manager trained everyone. It was easy to learn and he was well versed with the product. Any questions we had he was able to answer or reach out to support to find the answer
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gShift Labs
No answers on this topic
Implementation Rating
Conductor
I definitely recommend their professional services for getting started. It got our account 90% of the way to where we needed to be in order to gain value from it. In fact, I'd suggest that with few exceptions (such as, you have a staff that is already familiar with the platform and doesn't need any help), the quick start services over the first 30-90 days should be a standard part of onboarding with any new client. It definitely got us to the point of gaining ROI from the solution and, in turn, will make it easier to justify renewal and continued investment in it.
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gShift Labs
No answers on this topic
Alternatives Considered
Conductor
We have looked at a few other competitors or other SAAS options but none of them offered the number and quality of tools and resources that Conductor offered especially for the flexible pricing we found with Conductor
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gShift Labs
They are very different tools can't compare them.
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Scalability
Conductor
Many features
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gShift Labs
No answers on this topic
Return on Investment
Conductor
  • Conductor helped us aim at low hanging fruits for quick wins, which increased our traffic
  • With Conductor's tool, it was easy to look at general keywords where we were already ranking, but not good enough, and then focus around what we could do to increase our positioning
  • All this extra traffic, gave us more leads, therefore more sales!
Read full review
gShift Labs
  • We have been able to identify other keyword ranking opportunities and increase our on-site conversion rate.
  • gShift has helped us prioritize content and discover content that is over-performing, and better optimize that content and use it for remarketing purposes.
Read full review
ScreenShots

Conductor Screenshots

Screenshot of Provides insight into keyword visibility over time and discover keyword opportunities.Screenshot of Tracks the impact content has on revenue and traffic.Screenshot of Maps content strategy to reveal how content is performing at every stage of the buyer’s journey.Screenshot of Offers insights into trends and topics that customers are searching for to create the most relevant content.

gShift Screenshots

Screenshot of Web Presence Overview Dashboard - collection of data beacons to help focus on analytics, keyword and content performance trends, competitive visibility trends, keyword discovery, content discovery and competitor discovery.Screenshot of An agency level beacon designed to highlight keyword/content, analytics and domain-specific trends across multiple web presences.Screenshot of Keyword Dashboard - a collection of beacons designed to provide keyword visibility and discovery insights.Screenshot of Content Engagement Dashboard - Customizable kurl  dashboard designed to provide insight on content performance.Screenshot of Content Conversion Dashboard - Customizable kurl dashboard designed to provide insight into performance, optimization and ROI of content campaigns.Screenshot of Site Audit Recommendations - prioritized list of website issues based on technical SEO best practices.