Contactually CRM (discontinued) vs. VTS

Contactually is a very powerful CRM, even though it is extremely simple to use. It is very intuitive and fun to use! Their templates for nurturing and follow-up are phenomenal, so if you have a sales cycle, this is the tool for you. I even use it to keep track of family and acquaintances' interactions, as Contactually can alert me when it's been 30 days since the last time I talked to person A. The only reason I don't give it a 10 is because price has been going up in recent years.

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VTS is well suited for any leasing environment; we use it exclusively for our in-house team, but it is also very functional for brokers and outside agents. We have some people who travel extensively, and they are able to keep abreast of activity through the mobile functionality of VTS. It provides a good set of email digests and reports on key items such as lease expirations and daily activities.

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• Syncing to email
• Design and interface
• Support team

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• Provides real-time detailed reporting to our clients.
• Allows team collaboration and keeps everyone on task and organized.
• VTS is specifically customized for our day to day business transactions which allows for our team complete business transactions in a timely and efficient manner.

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• Social tracking is really only through Twitter so though you can add LinkedIn, G+, and even AngelList social profiles, you don't get users' social posts from those
• The feature that highlights opportunities to stay connected with "important" contacts COULD be incredible but it only reports to you when those users have birthdays or they tweet @ you. Rather worthless in that regard. Would be nice if Important contacts showed every time those people posted something on social media.
• Becomes laborious when you have thousands of contacts and need to organize them and indicate their level of importance.
• Time since last contacted only tracks email. You can't manually indicate that you've contacted them, it doesn't track your calendar to know if you had a meeting

• Uploading market data is difficult. They still have you email a document to them.
• Fluidity of pricing. This is getting better, but it's still a bit awkward. On my end, we pay by the square foot. But we have a multi-year contract, so it's annoying to have to continually work on the billing as our portfolio trades and acquisitions are finalized.
• Self help section. Emailing support is very quick and easy. Generally you get correct and helpful information very quickly. But their knowledge library is not robust enough yet.

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Just doesn't provide the sophistication that I seek. It's a simple solution with some innovation automation relatively speaking, but ideal for individuals and small businesses with basic CRM needs.

It seemed to have everything that I wanted and wasn't too expensive.

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We looked at a number of products when making the decision to go with VTS. What we found was that most of the other products in the space were either real estate addons to SalesForce, or an additional module to a software that was focused on another use, like accounting or property management. VTS was the only product we reviewed that was born, bred, and focused on commercial real estate. It became apparent that it was best in breed at the time, and they have been aggressive at making product enhancements and continuous improvement to stay the leader in their space.

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• It's had a very positive impact in building and maintaining my relationships. The ROI has been positive as an affordable and user-friendly CRM.

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• VTS has helped with efficiencies.

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