Convertize vs. Coremetrics / IBM Digital Analytics (discontinued)

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Convertize
Score 8.0 out of 10
N/A
Convertize headquartered in London offers their A/B testing solution.
$49
20,000 visitors per month
Coremetrics / IBM Digital Analytics (discontinued)
Score 8.2 out of 10
N/A
Based on the former Coremetrics, IBM Digital Analytics is a discontinued analytics product. IBM acquired Coremetrics in 2010, and re-branded the platform to the IBM Digital Marketing Optimization Solution. Product support was ultimately provided by Acoustic, but the product is not a part of the company's plans going forward.N/A
Pricing
ConvertizeCoremetrics / IBM Digital Analytics (discontinued)
Editions & Modules
Solo
$49
20,000 visitors per month
Team
$199
100,000 visitors per month
Team
$329
500,000 visitors per month
Team
$499
1,000,000 visitors/month
Team
$829
2,000,000 visitors per month
No answers on this topic
Offerings
Pricing Offerings
ConvertizeCoremetrics / IBM Digital Analytics (discontinued)
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
ConvertizeCoremetrics / IBM Digital Analytics (discontinued)
Top Pros
Top Cons

No answers on this topic

Features
ConvertizeCoremetrics / IBM Digital Analytics (discontinued)
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
Convertize
8.9
1 Ratings
7% above category average
Coremetrics / IBM Digital Analytics (discontinued)
-
Ratings
a/b experiment testing10.01 Ratings00 Ratings
Split URL testing10.01 Ratings00 Ratings
Test significance8.01 Ratings00 Ratings
Visual / WYSIWYG editor9.01 Ratings00 Ratings
Advanced code editor9.01 Ratings00 Ratings
Preview mode8.01 Ratings00 Ratings
Test duration calculator8.01 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
Convertize
8.0
1 Ratings
7% below category average
Coremetrics / IBM Digital Analytics (discontinued)
-
Ratings
Standard visitor segmentation8.01 Ratings00 Ratings
Website personalization8.01 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Convertize
6.3
1 Ratings
29% below category average
Coremetrics / IBM Digital Analytics (discontinued)
-
Ratings
Goal tracking7.01 Ratings00 Ratings
Test reporting5.01 Ratings00 Ratings
Experiments results dashboard7.01 Ratings00 Ratings
Best Alternatives
ConvertizeCoremetrics / IBM Digital Analytics (discontinued)
Small Businesses
Convert Experiences
Convert Experiences
Score 9.5 out of 10
StatCounter
StatCounter
Score 9.0 out of 10
Medium-sized Companies
Dynamic Yield
Dynamic Yield
Score 9.1 out of 10
Siteimprove
Siteimprove
Score 8.9 out of 10
Enterprises
Dynamic Yield
Dynamic Yield
Score 9.1 out of 10
Contentsquare
Contentsquare
Score 8.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
ConvertizeCoremetrics / IBM Digital Analytics (discontinued)
Likelihood to Recommend
8.0
(1 ratings)
7.0
(24 ratings)
Likelihood to Renew
-
(0 ratings)
5.8
(18 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
Availability
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
8.0
(1 ratings)
Support Rating
-
(0 ratings)
2.3
(4 ratings)
Online Training
-
(0 ratings)
7.1
(2 ratings)
Implementation Rating
-
(0 ratings)
9.9
(2 ratings)
Configurability
-
(0 ratings)
8.0
(1 ratings)
Product Scalability
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
ConvertizeCoremetrics / IBM Digital Analytics (discontinued)
Likelihood to Recommend
Glassbox
For startups that want to experiment with their landing page, I think Convertize is great. Especially if your team doesn't have time to build a solution yourself. One of the best things, in my opinion, is that it can be used by non-tech people, such as a marketing department and so on.
Read full review
Discontinued Products
IBM analytics has continued to improve upon the days of being the original core metrics. After using the updated version for quite some time, it has been great at providing the needed analytics to measure ROI and goal performance for our quarterly KPI's. It has resulted in a great increase in web engagements although we are a midsize company, smaller outfits may not need such an expensive option.
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Pros
Glassbox
No answers on this topic
Discontinued Products
  • IBM CXA comprises an acquisition called Tealeaf. This tool has deep heritage and this is evident in its present-day capabilities.
  • The Universal Behaviour Exchange or UBX puts the concept of personalisation at the forefront. The ability to combine physical (analog) and digital transactions to create the complete picture of a customer journey, is a stand out benefit.
  • The solution does not have to involve the purchase of software. IBM CXA can be sold as a service bundled with analytics as a service. This not only lowers the cost of ownership, it gets around one of the principal issues. Strong staff with design and analytical capability to drive the solution and deliver tangible benefits.
  • The seamless integration of Watson AI services to help with the heavy lifiting. Watson reinforces the analytical focus this solution has and can learn to recognise situations specific to a company.
Read full review
Cons
Glassbox
No answers on this topic
Discontinued Products
  • The user interface is in Flash, which can be very frustrating and slow at times. Apparently, this is to be transitioned in a future release.
  • Can only segment the last 93 days of data. Any historical segmentation beyond the 93 days must be run in Explore (which is credit based, and has its own limitations with the number of credits per month, based on the initial contract with IBM).
  • Reports can only display 93 days of data at a given time for custom date ranges. There are pre-programmed date ranges setup with IBM during implementation (last week, last month, last quarter etc.), but are not flexible enough to answer more specific questions.
  • Certain reports cannot have segments applied, making answering some simple questions a bit more tricky. For example, I can create a segment around mobile devices and apply it to the marketing channels report, but I can't create a marketing channel segment and apply it to the mobile reports.
  • Built in API calls allows for nice report design and automation.
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Likelihood to Renew
Glassbox
No answers on this topic
Discontinued Products
IBM Digital Analytics is a great solution for our clients and I believe they offer the best solution for the retail space. We have access to IBM support via email or live chat and they can answer many of the reporting questions that come up. IBM is receptive to our feedback of the product so I am confident they will continue making improvements
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Usability
Glassbox
No answers on this topic
Discontinued Products
Very easy to implement and use.
Read full review
Reliability and Availability
Glassbox
No answers on this topic
Discontinued Products
Never had any issues
Read full review
Performance
Glassbox
No answers on this topic
Discontinued Products
As reports are templated, the system is pretty quick. Sometimes you have to wait a bit for a report to render. Or you might have to re-load the page. But there is no real issue here and the system is on par with other similar systems.
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Support Rating
Glassbox
No answers on this topic
Discontinued Products
Overall, the level of support is very good and I would say it is a strong asset of the solution. However, you can sometimes feel that there is a difference of level among the support team.
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Online Training
Glassbox
No answers on this topic
Discontinued Products
Online training is really great. One of the best assets that they have. Lots of great videos, pop quizzes at the end of each module. Fantastic. Other tools have similar features, but not as good.
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Implementation Rating
Glassbox
No answers on this topic
Discontinued Products
See previous comment: reading and understanding the encyclopedic implementation guide is a must.
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Alternatives Considered
Glassbox
No answers on this topic
Discontinued Products
Much of the work we did in IBM Digital Analytics could have been answered through Google Analytics, a much simpler, agile and FREE solution set. Not mention, given the vast number of Google Analytics USERS, free and actionable support is simply a click away ... this compared to IBM Digital Analytics fractured and often absent support service.
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Scalability
Glassbox
No answers on this topic
Discontinued Products
This solution can support large amount of data and transaction. The way that user management features are built, it shows it is meant for large organizations.
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Return on Investment
Glassbox
No answers on this topic
Discontinued Products
  • We spend too much time trying to work around bugs on the new UI.
  • We spend too much time trying to figure out how to make certain segments work because support and the knowledge center are lackluster.
  • Our sales rep is very unresponsive and leaves us searching for a lot of answers on our own, including what other products we may benefit from that IBM offers.
Read full review
ScreenShots

Convertize Screenshots

Screenshot of See at glance which variant is performing best in Convertize Analytics. The platform tells you when your test is significant.Screenshot of Convertize integrates with the tools you're already using