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CoSchedule Marketing Suite vs. Hootsuite Amplify

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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    CoSchedule Marketing Suite

    Score10 out of 10
    N/ACoSchedule provides a content calendar, content optimization, and contentmarketing products, with users among 50,000 marketers worldwide, helping them organize their work, deliver projects on time, and prove marketing team value.N/A

    Hootsuite Amplify

    Score6.6 out of 10
    N/AHootSuite Amplify is an employee advocacy tool built on top of HootSuite's social media management platform.N/A
    Pricing
    CoSchedule Marketing SuiteHootsuite Amplify
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    CoSchedule Marketing SuiteHootsuite Amplify
    Free Trial
    NoNo
    Free/Freemium Version
    YesNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—To learn more about how Hootsuite Amplify can help you expand your social reach, please request a demo.
    More Pricing Information
    Features
    CoSchedule Marketing SuiteHootsuite Amplify
    Content Creation
    Comparison of Content Creation features of CoSchedule Marketing Suite and Hootsuite Amplify
    Feature
    CoSchedule Marketing Suite
    7.3
    1 Ratings
    7% below category average
    Hootsuite Amplify
    -
    Ratings
    Ideation5.01 Ratings00 Ratings
    Content collaboration7.01 Ratings00 Ratings
    Content calendar10.01 Ratings00 Ratings
    Content Publishing
    Comparison of Content Publishing features of CoSchedule Marketing Suite and Hootsuite Amplify
    Feature
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    25% above category average
    Hootsuite Amplify
    -
    Ratings
    Content distribution10.01 Ratings00 Ratings
    Content promotion10.01 Ratings00 Ratings
    Content automation10.01 Ratings00 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of CoSchedule Marketing Suite and Hootsuite Amplify
    Feature
    CoSchedule Marketing Suite
    10.0
    1 Ratings
    30% above category average
    Hootsuite Amplify
    -
    Ratings
    Closed-loop tracking and reporting10.01 Ratings00 Ratings
    Content performance analytics10.01 Ratings00 Ratings
    Best Alternatives
    CoSchedule Marketing SuiteHootsuite Amplify
    Small Businesses
    Contently
    Score9.9 out of 10
    No answers on this topic
    Medium-sized Companies
    Optimizely Content Marketing Platform
    Score6.8 out of 10
    GaggleAMP
    Score8.3 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    No answers on this topic
    All AlternativesView all alternativesView all alternatives
    User Ratings
    CoSchedule Marketing SuiteHootsuite Amplify
    Likelihood to Recommend
    10.0
    (11 ratings)
    9.0
    (4 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    6.0
    (1 ratings)
    Usability
    10.0
    (1 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (2 ratings)
    -
    (0 ratings)
    User Testimonials
    CoSchedule Marketing SuiteHootsuite Amplify
    Likelihood to Recommend
    CoSchedule
    CoSchedule is great for businesses or agencies who need an overview of all their marketing efforts, and who want to establish collaboration between multiple departments. The calendar view is one of the best we've worked with and makes it easy to see exactly what's happening. There is some slight clunkiness when it comes to admin-related tasks, and a few things aren't easy to find, but there's great support.
    Incentivized
    Read full review
    Hootsuite
    There needs to be a cost-benefit analysis to determine the value we are getting. Once we are able to see that the advocacy is resulting in sales/registration we can provide a more accurate score.
    Incentivized
    Read full review
    Pros
    CoSchedule
    • Best time to post is great at updating to when we get the most engagement by platform
    • Requeue tool to slate out additional posts for a given piece of content is a huge time saver
    • Aggregate analytics tool shows us a peek across our posts on a given platform that's actually easier to read than the platform itself
    Incentivized
    Read full review
    Hootsuite
    • Consistent message
    • Easy to use
    • Mobile app
    Incentivized
    Read full review
    Cons
    CoSchedule
    • The platform seems sluggish as of late, likely as a result of the robust amount of data we are entering and the number of filters we're creating.
    • Social media scheduling exists, but we do run into publishing errors more often then we'd like.
    • Task templates when updated are not retroactive, so when you create projects for an entire year and then change a template, you need to go back and change them manually.
    Incentivized
    Read full review
    Hootsuite
    • Provide a better, more integrated experience into the corporate ecosystem
    • Customizable gamification options
    Incentivized
    Read full review
    Likelihood to Renew
    CoSchedule
    No answers on this topic
    Hootsuite
    Unsure whether cost justifies the purchase, or whether Hootsuite as an entire product line will continue to meet our needs
    Incentivized
    Read full review
    Usability
    CoSchedule
    The interface is very intuitive, from setting up social profiles, to posting, to tags, to optimizing for best day/time to post. It's super easy to scan the aggregate analytics. The calendar is very easy to grok at a glance, and the more advanced functionality is intuitive to set up.
    Incentivized
    Read full review
    Hootsuite
    No answers on this topic
    Support Rating
    CoSchedule
    I didn't have to use their official support, but I can say that they put out a lot of content online to help users. Their YouTube page has quite an array of tutorial videos explaining how things work and how to get the most out of their tools. If you're struggling, before picking up a phone or blasting off an email, try searching for your problem on YouTube or their forums.
    Incentivized
    Read full review
    Hootsuite
    No answers on this topic
    Alternatives Considered
    CoSchedule
    CoSchedule provides collaborative planning of projects. The calendar view is very well designed. Meetings and tasks can be scheduled and tracked easily. Whatever is being done, no matter how big the task/project is, it gives a bird-eye view of everything. Additionally, it also integrated very well with WordPress. Their customer service team is also very helpful.
    Incentivized
    Read full review
    Hootsuite
    Equal but part of Hootsuite which we were already using
    Incentivized
    Read full review
    Return on Investment
    CoSchedule
    • It has saved me about 1 hour per day to keep things organized from Asana to WordPress.
    • By not having a functioning Google Doc import feature, it costs me about 30 minutes for each blog post to copy paste all the content, images, etc.
    • By bundling too many features into their plans, many of which we don't use (e.g. social media scheduling), we lose a little ROI because we are not using the full feature set. We use and prefer Buffer for social media, so when CoSchedule raised their price $40+ per month on features we would not be using, that hurt.
    Incentivized
    Read full review
    Hootsuite
    • It has helped bring awareness to key business priorities
    Incentivized
    Read full review
    ScreenShots

    CoSchedule Marketing Suite Screenshots

    Screenshot of Calendar Organizer: Visualizes everything in real time, and shows every project on a unified calendar of record. Helps to keep stakeholders in the know and pivot quickly when priorities change.Screenshot of Content Organizer: Eliminates content bottlenecks from idea to promotion. Optimizes the editorial process, and centralizes publishing and promotion by connecting marketing tools.Screenshot of Work Organizer: Maximizes resources by implementing consistent, defined workflows to speed up production and identify how urgent changes impact proactively planned work.Screenshot of Asset Organizer: Catalogs and maintains control of brand assets with customized taxonomies to find, update, and share files. Folders and files can be shared with stakeholders to make sure work is up-to-date.Screenshot of Idea Board: Used to write down ideas, take in requests, and prioritize the projects that are up-next, before giving them a publish date and putting them on the calendar organizer.Screenshot of An AI-powered Marketing Intelligence Assistant that can be used to write first-draft copy, complete work faster, and generate new ideas.

    Hootsuite Amplify Screenshots

    Screenshot of An easy-to-use tool for the entire organization. Make it easier to find the most relevant content for your employee’s network with recommendations in Amplify, powered by machine learning.Screenshot of Make more data-driven decisions with Post Impact reports, aggregate your reach, adoption, and content metrics in the Hootsuite dashboard and connect advocacy to business objectivesScreenshot of Increase adoption and get more advocates to participate with Amplify leaderboardScreenshot of Get participation from across the organization with suggested contentScreenshot of The Amplify mobile app makes it easier for your employees to share on the go. Allow users to share content to Facebook, Twitter, LinkedIn, and Instagram and to the apps they already have on their devices using the native iOS and Android mobile share feature.