Critical Mention

Critical Mention

Critical Mention

30 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Critical Mention	Score 5.4 out of 10	N/A	Critical Mention headquartered in New York offers their eponymous media monitoring platform for public relations and crisis management.	N/A

Pricing

Critical Mention

Editions & Modules

No answers on this topic

Offerings

Pricing Offerings
Critical Mention
Free Trial
No
Free/Freemium Version
No
Premium Consulting/Integration Services
No

Entry-level Setup Fee

Optional

Additional Details

—

More Pricing Information

Community Pulse
	Critical Mention
Considered Both Products	Critical Mention Cara Ferguson Chief Firestarter Chose Critical Mention We selected Critical Mention and are trapped in a contract with them we can't use. We ended up having to go with another software that does what we need. Grateful that the other company allowed a trial period to ensure that it did have the components we needed. At a … Helpful? Michael Muyembe Senior Account Manager Chose Critical Mention It provides both free and premium and you can also add a portfolio, other media links, and website. It also verifies its members like popular apps like Facebook, Twitter, and Instagram [do]. It increases your visibility on google search for free like I use it. Helpful? LT Linda Torkelson Director, Marketing & Communications Chose Critical Mention Critical Mention has an excellent TV coverage solution in the marketing or communication industry. More so, helps us identify or see the comments in most of the social sites mentions, and gives the allowance of positively responding to them. The integration with Google, for the … Incentivized Helpful? Verified User Director Chose Critical Mention TV Eyes seems to be the biggest competitor to Critical Mention, but we've found that it's just not quite as intuitive or simple to track specific media hits. We keep going back to Critical Mention year after year because it does the job we need it to do to track broadcast TV … Incentivized Helpful? Tom McGuire Director Of Communications (and Media Relations) Chose Critical Mention I am not one to bash a competition product, but I have used several other similar products from different vendors. It has mostly been a disaster. Poor customer service to poor software interface has led me to Critical Mention. It's the first time I have ever stayed with a … Incentivized Helpful? NE Nile Easton Dir. of Communications Chose Critical Mention TV Eyes will grab EVER SINGLE mention of your organization but their UI is clunky and the reporting and editing tool takes some practice. Incentivized Helpful? DS David Steiner Executive Director Media Analysis Chose Critical Mention I initially selected Critical Mention because of it's DIY, quick, easy, and intuitive monitoring platform which tracks the most TV outlets in the industry. I stay with Critical Mention because of its customer service. Helpful? Verified User Employee Chose Critical Mention We previously used a company called TV Eyes for our media monitoring. When a big event happened and their system was down, we were very disappointed. The disappointment was compounded by their reaction and customer service. They never offered to help fix it or offered an … Incentivized Helpful? Jerry Kambic Owner & CEO Chose Critical Mention Both Cision and Meltwater are over price and undervalued in our opinion. They both cost more and provide less. If Critical Mention makes a few changes to their software and expands its online offer and social media tracking both of these software companies would be obsolete. … Incentivized Helpful? Verified User Director Chose Critical Mention I've used TV Eyes as well, a similar product. Incentivized Helpful? Keith Wald Account Coordinator Chose Critical Mention I honestly do not know of any other alternatives to Critical Mention that I have personally used in a professional capacity. The only one that I am aware of is TYeye and from what I have heard about the platform from colleagues is that Critical Mention is a much better and … Incentivized Helpful? Verified User Professional Chose Critical Mention Burrelles is confusing and outdated. Critical Mention works on the side of the account team and understands our needs better. I was able to share hundreds of outlets that I wanted to be included in my online search and Critical Mention added all of them in less than a day I was … Incentivized Helpful? Meagen Hagans Account Coordinator Chose Critical Mention I've used TVEyes in the past. I like it because it's easier to point out national media hits with their search options. You can also search for key words in a given time period. Incentivized Helpful? Allison Lehman Director of Operations Chose Critical Mention Before Critical Mention, I utilized VMS for similar projects and there is simply no comparison between the two platforms. While VMS reported similar results, it did not include the same post-production features as Critical Mention and the lack of self-service functionality was … Incentivized Helpful? Verified User Director Chose Critical Mention I haven't used any other products except for Critical Mention. Incentivized Helpful? Verified User Account Manager Chose Critical Mention Critical Mention offers a different value than Radian6. Radian6 helped my client achieve the monitoring that they required, but it didn't capture the news segments like Critical Mention was able to. Incentivized Helpful? Jennifer Jo PR Specialist Chose Critical Mention Critical mention has a more extensive list and the customer service is great. Incentivized Helpful? Jessica Washington Communications Coordinator Chose Critical Mention I did not select Critical Mention, it was what was made available to me by my employer. Although I like Critical Mention, I prefer Cision because I'm more familiar with it. Incentivized Helpful?
Top Pros	Pro Real time Pro Customer service Pro Easy to use
Top Cons	Minus Time consuming Minus Closed captioning Minus Training options

Best Alternatives
	Critical Mention
Small Businesses	Newswire Score 8.3 out of 10
Medium-sized Companies	Newswire Score 8.3 out of 10
Enterprises	Cision Communications Cloud Score 7.5 out of 10
All Alternatives	View all alternatives

User Ratings
	Critical Mention
Likelihood to Recommend	1.8 (21 ratings)
Likelihood to Renew	10.0 (7 ratings)
Usability	9.0 (2 ratings)
Availability	8.0 (1 ratings)
Support Rating	10.0 (1 ratings)
Implementation Rating	10.0 (1 ratings)

User Testimonials
	Critical Mention
Likelihood to Recommend	Critical Mention Critical Mention is great for schools/businesses/etc. that want to know when they are in the news. Sometimes a brand's reputation can suffer greatly if you are not aware of an issue that was posted by a competitor or media outlet If you are not in the news a lot, there is no need for this product. Incentivized Tom McGuire Director Of Communications (and Media Relations) Read full review
Pros	Critical Mention Critical Mention's customer service is excellent. Any time we've had a challenge finding a clip or anything, they are on top of it and go above and beyond to make sure we have what we are looking for quickly. The ability to create tailored clips of each mention and quickly share them is unparalleled. The reporting feature is fantastic. It makes it very simple to pull detailed reports and share them with interested parties. Incentivized Verified User Anonymous Read full review
Cons	Critical Mention I believe the one frustration I have with searching in general that if the closed captioning is not correct on the broadcast end Critical Mention will miss that data. Which is not a Critical Mention issue and does overcome depending on the search. Also, it would be great if you wanted to capture a complete 30 minutes newscast, it could be done by using the search. The clips need to be about to handle 30-minute programs. One nagging issue when using Critical Mention is that it does not save e-mail addresses when sending a report and this requires a waste of time having to type in e-mails that should be able to be pulled from the customers' contacts. Also, it would be great if you wanted to capture a complete 30 minutes newscast, it could be done by using the search. The clips need to be able to handle 30-minute programs. Incentivized Jerry Kambic Owner & CEO Read full review
Likelihood to Renew	Critical Mention I gave this a 5 only because I do not make the decisions to renew. When I used this at my previous company, I also recommended to the decision maker to renew this tool as it was a crucial piece to the overall client objective Incentivized Verified User Anonymous Read full review
Usability	Critical Mention It's great for quickly looking up a specific clip, but this platform makes it difficult to select and accurately report on a high volume of clips Incentivized Lyla Shaibi Associate Research Analyst Read full review
Support Rating	Critical Mention Look, Critical Mention follows up on an or phone call immediately or in the AM the following business day. I have called them after hours and get a live person to work through any issues that may have come up. Support seems to be job one with Critical Mention. Incentivized Jerry Kambic Owner & CEO Read full review
Implementation Rating	Critical Mention Critical Mention implementation was easy and fast. Their support and training were awesome. Incentivized Jerry Kambic Owner & CEO Read full review
Alternatives Considered	Critical Mention Burrelles is confusing and outdated. Critical Mention works on the side of the account team and understands our needs better. I was able to share hundreds of outlets that I wanted to be included in my online search and Critical Mention added all of them in less than a day I was seeing better results in my searches. The possibilities with Burrelles seem limited while Critical Mention's online monitoring service really lets me craft reports the way I want to Incentivized Verified User Anonymous Read full review
Return on Investment	Critical Mention Every week the department I am a part does dozens of searches on Critical Mention. We use it as our primary search engine for all things broadcast. One negative aspect is that we do not know where Critical Mention gets their audience viewing numbers from so we just have to take it as their word. Another negative aspect is that we are limited on the amount of time that one clip can be so we have to share several clips of the same show with our clients. Incentivized Keith Wald Account Coordinator Read full review
ScreenShots