Likelihood to Recommend Critical Mention is great for schools/businesses/etc. that want to know when they are in the news. Sometimes a brand's reputation can suffer greatly if you are not aware of an issue that was posted by a competitor or media outlet If you are not in the news a lot, there is no need for this product.
Tom McGuire Director Of Communications (and Media Relations)
Read full review We highly recommend PRgloo to all kinds of teams that require SEO results in a short amount of time, as many of the application-oriented features such as data filtering serve to streamline the work as much as possible. PRgloo is ideal for working in conjunction with online data Analytics management services, integrating with platforms such as Google Analytics.
Read full review Pros Critical Mention's customer service is excellent. Any time we've had a challenge finding a clip or anything, they are on top of it and go above and beyond to make sure we have what we are looking for quickly. The ability to create tailored clips of each mention and quickly share them is unparalleled. The reporting feature is fantastic. It makes it very simple to pull detailed reports and share them with interested parties. Read full review PRgloo is a software optimized for the development of correct multimedia communication in groups, which is constantly maintained by highlighting its analysis mechanics at a visual level, which helps not only with error correction processes but also in the improvement of the team's organization facilities. Read full review Cons I believe the one frustration I have with searching in general that if the closed captioning is not correct on the broadcast end Critical Mention will miss that data. Which is not a Critical Mention issue and does overcome depending on the search. Also, it would be great if you wanted to capture a complete 30 minutes newscast, it could be done by using the search. The clips need to be about to handle 30-minute programs. One nagging issue when using Critical Mention is that it does not save e-mail addresses when sending a report and this requires a waste of time having to type in e-mails that should be able to be pulled from the customers' contacts. Also, it would be great if you wanted to capture a complete 30 minutes newscast, it could be done by using the search. The clips need to be able to handle 30-minute programs. Read full review The templates for working with newsletters are very poor and problematic at a technical level, leaving behind things like the application of attributes that help to filter them properly, and therefore making it difficult to see those of some operations in areas that require quick attention, especially when performing analysis manually. Read full review Likelihood to Renew I gave this a 5 only because I do not make the decisions to renew. When I used this at my previous company, I also recommended to the decision maker to renew this tool as it was a crucial piece to the overall client objective
Read full review Usability It's great for quickly looking up a specific clip, but this platform makes it difficult to select and accurately report on a high volume of clips
Read full review Support Rating Look, Critical Mention follows up on an or phone call immediately or in the AM the following business day. I have called them after hours and get a live person to work through any issues that may have come up. Support seems to be job one with Critical Mention.
Read full review Implementation Rating Critical Mention implementation was easy and fast. Their support and training were awesome.
Read full review Alternatives Considered Burrelles is confusing and outdated. Critical Mention works on the side of the account team and understands our needs better. I was able to share hundreds of outlets that I wanted to be included in my online search and Critical Mention added all of them in less than a day I was seeing better results in my searches. The possibilities with Burrelles seem limited while Critical Mention's online monitoring service really lets me craft reports the way I want to
Read full review Return on Investment Every week the department I am a part does dozens of searches on Critical Mention. We use it as our primary search engine for all things broadcast. One negative aspect is that we do not know where Critical Mention gets their audience viewing numbers from so we just have to take it as their word. Another negative aspect is that we are limited on the amount of time that one clip can be so we have to share several clips of the same show with our clients. Read full review We recommend PRgloo to quickly achieve a guaranteed increase in profits, usually shortly after starting to implement the use of the service, because through it is not only easier to carry out time-saving analysis, but also to obtain more possibilities when interacting with audiences. Read full review ScreenShots