What users are saying about
15 Ratings
15 Ratings
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Score 9.3 out of 100
29 Ratings
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Score 9 out of 100

Likelihood to Recommend

Customer.io

If you have a very small database of people, then probably the whole integration isn't justified. If you have a small business and don't plan to scale much, don't do it. It will be expensive for what you can get elsewhere (Mailchimp).If you want a scalable and powerful platform, that will take some time to pay off, and you can wait, then do it. Once you get integrated and start sending events and attributes, the things you can do are almost limitless.
Santiago Valdés | TrustRadius Reviewer

Drip Ecommerce CRM

If you're looking to take your email program to the next level with automation, you definitely need to consider Drip. Their support team is always timely and helpful whenever we've needed guidance on the platform or using the API.They are constantly improving their tools. It never feels stagnant or lacking in critical features. Their prebuilt workflows make getting started very easy and you can start driving more revenue almost immediately.
Charles Combs | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

Customer.io
8.6
Drip Ecommerce CRM
8.5
WYSIWYG email editor
Customer.io
6.6
Drip Ecommerce CRM
9.5
Dynamic content
Customer.io
8.6
Drip Ecommerce CRM
7.1
Ability to test dynamic content
Customer.io
8.6
Drip Ecommerce CRM
5.2
A/B testing
Customer.io
7.9
Drip Ecommerce CRM
9.0
Mobile optimization
Customer.io
10.0
Drip Ecommerce CRM
7.4
Email deliverability reporting
Customer.io
7.7
Drip Ecommerce CRM
10.0
List management
Customer.io
10.0
Drip Ecommerce CRM
10.0
Triggered drip sequences
Customer.io
9.5
Drip Ecommerce CRM
10.0

Reporting & Analytics

Customer.io
5.9
Drip Ecommerce CRM
7.0
Dashboards
Customer.io
5.4
Drip Ecommerce CRM
8.0
Standard reports
Customer.io
5.4
Drip Ecommerce CRM
8.0
Custom reports
Customer.io
7.0
Drip Ecommerce CRM
5.2

Pros

Customer.io

  • Workflow building and management.
  • Extremely flexible and integrates easily with other services.
  • Solid email builder.
  • Webhook makes it easy to send and receive data in event-driven contexts.
  • Support for liquid makes highly detailed personalization possible in every message.
Joel McLean | TrustRadius Reviewer

Drip Ecommerce CRM

  • Simplicity + power. Drip is one of the quickest platforms to use in terms of setting up simple drip email sequences. Yet it also packs enormous power if you need to do complex automation.
  • Drip's direct integrations with other systems mean you can easily create hyper-personalized communications and anybody can set this up.
  • Drip's Javascript embed is easy to setup and great for helping to build deeper insights into customer behavior as well as triggering automation.
Steve Palfreyman | TrustRadius Reviewer

Cons

Customer.io

  • I may be missing it in the UI, but a place to see the list of emails who qualify for a certain email.
  • One easy to view chart of all our automated/lifecycle emails to see what a given user would see over their customer journey. (This is really just a feature request/idea - the product itself is really awesome.)
Ted Bennett | TrustRadius Reviewer

Drip Ecommerce CRM

  • Possibly more email design templates for "new" users to automation, HTML coding, integrations, webhooks, etc.
  • Any supported integration partners are always good to see. They have expanded in this area, recently.
  • Some sort of WYSIWYG, drag-and-drop email editor, wouldn't hurt.
  • Sometimes, when trying to implement advanced HTML coding to an email template, the code doesn't stick, save or format as "native HTML."
Conrad Magalis | TrustRadius Reviewer

Alternatives Considered

Customer.io

Customer.io was really the first pure, full-featured drip email program on the market and as far as I know, it's still the simplest and best overall for that specific function. SendGrid has also added drip campaign features, but I would seriously evaluate Customer.io against any other drip email provider because they really have all the key elements you need to make it work.
Sean Anderson | TrustRadius Reviewer

Drip Ecommerce CRM

Again, this is dependent on the use case. If you are a small- to medium-sized business that doesn't have a sales team, this is likely a great product for you. It is also a good price compared to larger enterprise software. Other software I have used worked better for other companies I worked for, but Drip fits best for my current company.
Jordan Comstock | TrustRadius Reviewer

Return on Investment

Customer.io

  • Fast testing for new products to specific groups. It saves a lot of time and money.
  • Removed workload from marketing = more time to make it better.
  • Better contact with specific groups, seeing a increase in sales because of this.
Mike Koolwijk | TrustRadius Reviewer

Drip Ecommerce CRM

  • Saves hours of typing redundant emails
  • Helps with our retention based on the constant contact with our current clients
  • Keeps our prospects up to date as we move through the stages of the sales cycle which also increases our capacity to handle more volume.
Matthew Gehrman | TrustRadius Reviewer

Screenshots

Pricing Details

Customer.io

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Customer.io Editions & Modules

Additional Pricing Details
Our basic plan starts at $150 a month and includes 12,000 profiles and up to a million messages. Our premium plan starts at $1,000 a month with an annual contract, dedicated CSM, and much more.

Drip Ecommerce CRM

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

Drip Ecommerce CRM Editions & Modules

Edition
Up to 500 people in account$191
550 - 2,000$291
2,001 - 5,000$891
5,001 - 8,000$1241
8,001 - 15,000$2091
15,001 - 22,500$3291
22,501 - 27,500$4091
27,501 - 35,000$5291
35,001 - 50,000$6991
  1. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

Customer.io
9.0
Drip Ecommerce CRM
9.5

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