DataEQ vs. Sprinklr Insights

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DataEQ
Score 8.3 out of 10
Enterprise companies (1,001+ employees)
BrandsEye is a South African reputation management and social media monitoring system competing with vendors like Trackur. BrandsEye scours the social web for mentions and uses crowdsourced analysis to judge sentiment.N/A
Sprinklr Insights
Score 8.9 out of 10
N/A
Sprinklr Insights enables organizations to make decisions based on proactive, AI-powered research covering Sprinklr's set of customer experience data across 30+ social channels, millions of blogs, forums & media publications on a single Unified-CXM platform purpose-built for the enterprise.N/A
Pricing
DataEQSprinklr Insights
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
DataEQSprinklr Insights
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional DetailsEnterprise focused solution, with pricing based on data volumes
More Pricing Information
Best Alternatives
DataEQSprinklr Insights
Small Businesses
Simplify360
Simplify360
Score 7.8 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
1-Social
1-Social
Score 7.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DataEQSprinklr Insights
Likelihood to Recommend
8.3
(4 ratings)
8.1
(27 ratings)
Usability
-
(0 ratings)
8.2
(1 ratings)
Support Rating
-
(0 ratings)
7.4
(3 ratings)
Vendor post-sale
-
(0 ratings)
9.1
(1 ratings)
Vendor pre-sale
-
(0 ratings)
4.5
(1 ratings)
User Testimonials
DataEQSprinklr Insights
Likelihood to Recommend
BrandsEye
If you are looking for an analytics product that doesn't just monitor, but also listens to online conversations then BrandsEye is the ideal tool.
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Sprinklr
Sprinklr Modern Research offers us a good amount of coverage when we want to search for our chosen keywords or brand mentions across the wider social & news landscape. Certain platforms are of course harder to track than others, while others offer a huge amount of opportunity and Sprinklr does a fantastic job of visualising this. We find that image recognition is one area where there is room for improvement.
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Pros
BrandsEye
  • Reporting
  • Customer support
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Sprinklr
  • Product Insight — Being able to add in our products so we can have positive and negative insights.
  • Community Insights — We were able to watch out community and see what they were talking about.
  • Crisis Monitoring — Being able to have dashboards that would monitor for crises across the internet.
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Cons
BrandsEye
  • A super-lite "budget" account option for short-term projects.
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Sprinklr
  • Include more sources in listening, every time we share listening data with a wider team we also make them aware of listening limitations as our data is very often challenged
  • 'Uncategorized' age category in demographics for listening - it's always a majority which doesn't look great
  • Overall the main feedback is that there is so much data available but it's very difficult to extract any insights from listening/benchmarking. Some inspiration/advice would be much appreciated.
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Usability
BrandsEye
No answers on this topic
Sprinklr
Sprinklr offers an extremely intuitive platform, which supports the creation of dashboards with an array of your own chosen widgets. This means you can have an extremely simple or complex dashboard, depending on your audience.
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Support Rating
BrandsEye
No answers on this topic
Sprinklr
We have had some good experiences, especially during renewal periods, but support has suddenly disappeared when the renewal is completed. Also, while we have multiple teams, those deemed more important or more likely to expand their purchase are given more attention. This decision comes from Sprinklr, not internally, so they are prioritizing support for teams which are actually not the teams paying the majority of the money for the service.
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Alternatives Considered
BrandsEye
The local support for us is key, and Amy, our account manager, is a legend. We couldn't be happier with BrandsEye.
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Sprinklr
They are not included in all the things. It is integrated with different AI technologies. I like working with the Sprinklr team and building my own dashboards for new initiatives. The insights presented about the market are unmatched. See what people say about my brand or category like the hashtag research function for Instagram and Twitter. It would even suggest hashtags. Ease of use—from bullion coding/keyword building to analytics dashboarding
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Return on Investment
BrandsEye
  • As I have only been using the software for approximately 3 weeks it is difficult to say.
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Sprinklr
  • It has definitely improved our analytical insights by making the platform flexible enough to be able to deep dive and pull up a report on any metric and drive it.
  • Real-time data is the boss of all. It helps us fix things with engagement team before the damage is done.
  • User friendly UI has made it easy to operate and increase productivity.
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ScreenShots

DataEQ Screenshots

Screenshot of Various Dashboard WidgetsScreenshot of BrandsEye dashboard