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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    dbt

    Score9.2 out of 10
    N/Adbt is an SQL development environment, developed by Fishtown Analytics, now known as dbt Labs. The vendor states that with dbt, analysts take ownership of the entire analytics engineering workflow, from writing data transformation code to deployment and documentation. dbt Core is distributed under the Apache 2.0 license, and paid Teams and Enterprise editions are available.

    $0

    per month per seat

    HubSpot Data Hub

    Score8.2 out of 10
    N/AHubSpot Operations Hub (based on technology from the former PieSync that was acquired by HubSpot November 2019) is a two-way contacts integration platform. The vendor emphasizes quick and easy setup automated customer and client data matching and updating between apps.

    $15

    per month per seat

    Pricing
    dbtHubSpot Data Hub
    Editions & Modules
    No answers on this topic
    Starter
    $15
    per month per seat
    Professional
    $800
    per month Includes 1 Core Seat (Additional Core Seats start at $50 /mo)
    Enterprise
    $2000
    per month Includes 1 Core Seat (Additional Core Seats start at $75 /mo)
    Offerings
    Pricing Offerings
    dbtHubSpot Data Hub
    Free Trial
    YesYes
    Free/Freemium Version
    YesYes
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional DetailsDiscount available for annual billing.
    More Pricing Information
    Community Pulse
    dbtHubSpot Data Hub
    Considered Both Products
    dbt Labs
    No answer on this topic
    HubSpot
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    10 Answers
    100%
    Would buy again
    6 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    9 Answers
    100%
    Delivers good value for the price
    5 Answers
    Happy with the feature set
    100%
    Happy with the feature set
    10 Answers
    83%
    Happy with the feature set
    5 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    8 Answers
    100%
    Lived up to sales and marketing promises
    5 Answers
    Implementation went as expected
    90%
    Implementation went as expected
    9 Answers
    67%
    Implementation went as expected
    4 Answers
    Features
    dbtHubSpot Data Hub
    Data Transformations
    Comparison of Data Transformations features of dbt and HubSpot Data Hub
    Feature
    dbt
    9.8
    8 Ratings
    19% above category average
    HubSpot Data Hub
    -
    Ratings
    Simple transformations10.08 Ratings00 Ratings
    Complex transformations9.58 Ratings00 Ratings
    Data Modeling
    Comparison of Data Modeling features of dbt and HubSpot Data Hub
    Feature
    dbt
    9.1
    8 Ratings
    15% above category average
    HubSpot Data Hub
    -
    Ratings
    Data model creation9.88 Ratings00 Ratings
    Metadata management8.88 Ratings00 Ratings
    Business rules and workflow9.08 Ratings00 Ratings
    Collaboration10.06 Ratings00 Ratings
    Testing and debugging8.08 Ratings00 Ratings
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    dbtHubSpot Data Hub
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    User Ratings
    dbtHubSpot Data Hub
    Likelihood to Recommend
    10.0
    (10 ratings)
    9.5
    (26 ratings)
    Likelihood to Renew
    -
    (0 ratings)
    10.0
    (1 ratings)
    Usability
    9.8
    (3 ratings)
    10.0
    (3 ratings)
    Support Rating
    -
    (0 ratings)
    8.2
    (7 ratings)
    User Testimonials
    dbtHubSpot Data Hub
    Likelihood to Recommend
    dbt Labs
    The prerequisite is that you have a supported database/data warehouse and have already found a way to ingest your raw data. Then dbt is very well suited to manage your transformation logic if the people using it are familiar with SQL. If you want to benefit from bringing engineering practices to data, dbt is a great fit. It can bring CI/CD practices, version control, automated testing, documentation generation, etc. It is not so well suited if the people managing the transformation logic do not like to code (in SQL) but prefer graphical user interfaces.
    Incentivized
    Read full review
    HubSpot
    In cases of brands that have been in the market for a long time but do not see any impact from new clients or consumers, HubSpot is ideal since it allows to keep the brand fresh in the mind of the audience. HubSpot additionally provides insight into what we're doing and allowed us to align the sales team with company goals. It also ensures that you receive updates from your computer. We can handle all programming requests that come into our team. One thing that HubSpot can improve on is not having a good centralized dashboard that allows for a full view of ALL data coming in. You can go to each piece, but not having them all attached to the board adds a bit of a challenge. It's not very complex to handle, but it would be easier to use if it had that feature.
    Incentivized
    Read full review
    Pros
    dbt Labs
    • dbt supports version control through GIT, this allows teams to collaborate and track the data transformation logic.
    • dbt allows us to build data models which helps to break complex transformation logic into simple and smaller logic.
    • dbt is completely based on SQL which allows data analyst and data engineers to build the transformation logic.
    • dbt can be easily integrated with snowflake.
    Incentivized
    Read full review
    HubSpot
    • Easy to figure out. Once you login, it's incredibly easy to figure out what to do, thanks to their simple UIX.
    • Easy integrations with many partners. PieSync offers easy integrations with many partners. Integrating is as easy as clicking, filling in your login information and clicking again!
    • Allowing multiple integrations. I'm glad PieSync allows multiple integrations so you aren't limited with how you integrate your different systems with contact information. Very helpful!
    Incentivized
    Read full review
    Cons
    dbt Labs
    • Field-level lineage (currently at table level)
    • Documentation inheritance - if a field is documented the downstream field of the same name could inherit the doc info
    • Adding python model support (in beta now)
    Incentivized
    Read full review
    HubSpot
    • The biggest issue we have had with PieSync is the lack of detail within syncing. Sometimes when there is an issue with a Sync it is hard to determine what went wrong. Even though most of the time it's user error, it's hard to diagnose issues with the current PieSync set-up.
    • The pricing of PieSync is a little odd and I think should be based on something other than number of contacts you're syncing.
    Incentivized
    Read full review
    Likelihood to Renew
    dbt Labs
    No answers on this topic
    HubSpot
    The tool is very "set it and forget it" and reliable!
    Incentivized
    Read full review
    Usability
    dbt Labs
    dbt is very easy to use. Basically if you can write SQL, you will be able to use dbt to get what you need done. Of course more advanced users with more technical skills can do more things.
    Incentivized
    Read full review
    HubSpot
    I used it with a couple of systems that I was not expecting to be smooth sailing and it just worked without any issues.
    Incentivized
    Read full review
    Support Rating
    dbt Labs
    No answers on this topic
    HubSpot
    Every time that I've had a question, PieSync has been very responsive. It is a reliable company with a great team that is devoted to helping their customers. I've been their customer for 2 years and I've never looked back. Support is an important reason why PieSync is my go-to app for this job.
    Incentivized
    Read full review
    Alternatives Considered
    dbt Labs
    I actually don't know what the alternative to dbt is. I'm sure one must exist other than more 'roll your own' options like Apache Airflow, say, bu tin terms of super easy managed/cloud data transforms, dbt really does seem to be THE tool to use. It's $50/month per dev, BUT there's a FREE version for 1 dev seat with no read-only access for anyone else, so you can always start with that and then buy yourself a seat later.
    Incentivized
    Read full review
    HubSpot
    PieSync is much less confusing, and from what I remember, cheaper. But if you need a more robust solution to get more data from system to system, you will need to find something other than PieSync. Zapier can be confusing and complicated to setup. And as you get more and more into the weeds with Zapier, you start realizing that you need to upgrade from plan to plan as you add these more complicated steps.
    Incentivized
    Read full review
    Return on Investment
    dbt Labs
    • Simplified our BI layer for faster load times
    • Increased the quality of data reaching our end users
    • Makes complex transformations manageable
    Incentivized
    Read full review
    HubSpot
    • PieSync saves our team countless hours of repetitive data input by syncing the data automatically.
    • PieSync has allowed us to use additional specialized marketing software and still be able to keep our contact data synced to our CRM.
    • ROI is positive as the cost has far outweighed the time savings of inputting data and reducing mistakes with client data.
    Incentivized
    Read full review
    ScreenShots

    HubSpot Data Hub Screenshots

    Screenshot of the currently available connections.Screenshot of PieSync dashboard viewScreenshot of the interface to configure a sync between 2 apps (or more)