Deal Maker vs. Later Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Deal Maker
Score 10.0 out of 10
Small Businesses (1-50 employees)
Deal Maker converts online traffic to actual customers, and helps business owners generate sales on social media. Key features include instant payment when a customer buys your deal, lower fees than traditional deal companies, and you are given complete control of the deals and promotions you run for your business.
$60
Per User per Month
Later Social
Score 7.7 out of 10
N/A
Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
Pricing
Deal MakerLater Social
Editions & Modules
Deal Maker Pro
$60
Per User per Month
Deal Maker Pro
$600
per year
Starter
$25
per month
Growth
$45
per month
Advanced
$80
per month
Agency
$200
per month
Enterprise
Contact Sales
Offerings
Pricing Offerings
Deal MakerLater Social
Free Trial
YesYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$60 per userNo setup fee
Additional Details33% discount available for annual subscription.
More Pricing Information
Community Pulse
Deal MakerLater Social
Features
Deal MakerLater Social
Publishing
Comparison of Publishing features of Product A and Product B
Deal Maker
-
Ratings
Later Social
8.8
2 Ratings
9% above category average
Content planning and scheduling00 Ratings10.02 Ratings
Content optimization00 Ratings8.32 Ratings
Workflow management00 Ratings8.02 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Deal Maker
-
Ratings
Later Social
8.5
2 Ratings
2% above category average
Twitter00 Ratings7.02 Ratings
Facebook00 Ratings8.32 Ratings
LinkedIn00 Ratings7.72 Ratings
Instagram00 Ratings10.02 Ratings
Pinterest00 Ratings10.01 Ratings
YouTube00 Ratings8.02 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Deal Maker
-
Ratings
Later Social
4.0
1 Ratings
63% below category average
Campaign success analytics00 Ratings4.01 Ratings
Account management
Comparison of Account management features of Product A and Product B
Deal Maker
-
Ratings
Later Social
7.3
2 Ratings
8% below category average
Mobile access00 Ratings7.32 Ratings
Best Alternatives
Deal MakerLater Social
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Score 9.7 out of 10
CoSchedule Marketing Suite
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Score 10.0 out of 10
Medium-sized Companies
Echobox Social
Echobox Social
Score 9.7 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
Sprout Social
Sprout Social
Score 8.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
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User Ratings
Deal MakerLater Social
Likelihood to Recommend
-
(0 ratings)
10.0
(17 ratings)
Usability
-
(0 ratings)
10.0
(4 ratings)
Support Rating
-
(0 ratings)
9.0
(9 ratings)
User Testimonials
Deal MakerLater Social
Likelihood to Recommend
Vionic, Inc
No answers on this topic
Later
The free version is more than enough for personal use. But if you have a small business or if you're trying to grow your brand, it's better to use one of the premium plans. It's worth it. Later is especially useful if you manage multiple accounts for multiple brands/companies because you'll be managing everything with just one tool
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Pros
Vionic, Inc
No answers on this topic
Later
  • Later's easy upload feature (drag and drop) is incredibly helpful, especially for multiple images and videos.
  • The drag and drop option for scheduling content is easy, and images and videos load rather quickly depending on size.
  • Captions can be saved if there are posts or common phrases that repeated and shared out from the content.
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Cons
Vionic, Inc
No answers on this topic
Later
  • I wish I could edit the look and feel of my pictures within Later a little easier. There are standard filters, but for brand sake, I need everything to be consistent.
  • I wish there was a direct integration with things like Canva and Lightroom to make uploading and editing my images seamless.
  • The biggest thing I wish Later did was allowing a better threshold for the free accounts. All of the helpful and useful features are for paid only (video posts, multi-image posts, analytics, etc). I can't justify the cost for just a few posts a month. I end up doing all of the video and multi-image posts manually, which lately has me questioning the benefit of Later's free version as a small business.
Read full review
Usability
Vionic, Inc
No answers on this topic
Later
The desktop site is almost perfect, I love it. I love that I can drag and drop, I love that I can easily and quickly switch to analytics and switching profiles... love the ease of link in bio. so great!
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Support Rating
Vionic, Inc
No answers on this topic
Later
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
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Alternatives Considered
Vionic, Inc
No answers on this topic
Later
I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts offered by Hootsuite. Later has been working great for what I need it to do to support my small event promotion business.
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Return on Investment
Vionic, Inc
No answers on this topic
Later
  • Increased social media involvement - Since utilizing Later and another social media scheduling tool, we have seen our growth rise as much as 12% in just a few months. This includes followers, likes, and engagement. This is huge for us since social media is a great way to generate new customers and increase brand awareness.
  • Easier reporting - Analytics tools on most of the big three (Facebook, Instagram, and Twitter) are pretty limited. Later is a great way to take a look at our Analytics, and it makes it easy to understand the numbers.
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ScreenShots

Deal Maker Screenshots

Screenshot of Campaign TypesScreenshot of Comprehensive DashboardScreenshot of Our Differences from Traditional Deal SitesScreenshot of Recent Press and Clients