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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    D&B Optimizer

    Score10 out of 10
    N/AD&B Optimizer is a sales intelligence software solution offered by Dun & Bradstreet, and presented by the vendor as a secure cloud-based platform that optimizes data, helps users profile best opportunities, and target the audiences they want to reach.N/A

    SAS 360 Plan

    Score8.9 out of 10
    N/AFormerly SAS Marketing Operations Management, a solution to integrate and manage all marketing processes for greater consistency, efficiency and effectiveness – from marketing strategy development and planning to content creation, campaign execution and post-campaign analysis.N/A
    Pricing
    D&B OptimizerSAS 360 Plan
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    D&B OptimizerSAS 360 Plan
    Free Trial
    YesNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Features
    D&B OptimizerSAS 360 Plan
    Prospecting
    Comparison of Prospecting features of D&B Optimizer and SAS 360 Plan
    Feature
    D&B Optimizer
    5.7
    2 Ratings
    30% below category average
    SAS 360 Plan
    -
    Ratings
    Advanced search3.52 Ratings00 Ratings
    Identification of new leads5.12 Ratings00 Ratings
    List quality5.12 Ratings00 Ratings
    List upload/download8.02 Ratings00 Ratings
    Ideal customer targeting4.42 Ratings00 Ratings
    Load time/data access8.02 Ratings00 Ratings
    Sales Intelligence Data Standards
    Comparison of Sales Intelligence Data Standards features of D&B Optimizer and SAS 360 Plan
    Feature
    D&B Optimizer
    6.8
    2 Ratings
    13% below category average
    SAS 360 Plan
    -
    Ratings
    Contact information6.92 Ratings00 Ratings
    Company information6.22 Ratings00 Ratings
    Industry information7.12 Ratings00 Ratings
    Data Augmentation & Lead Qualification
    Comparison of Data Augmentation & Lead Qualification features of D&B Optimizer and SAS 360 Plan
    Feature
    D&B Optimizer
    6.9
    2 Ratings
    8% below category average
    SAS 360 Plan
    -
    Ratings
    Lead qualification process6.01 Ratings00 Ratings
    Smart lists and recommendations6.02 Ratings00 Ratings
    Salesforce integration9.02 Ratings00 Ratings
    Company/business profiles4.32 Ratings00 Ratings
    Data hygiene8.82 Ratings00 Ratings
    Automatic data refresh6.22 Ratings00 Ratings
    Filters and segmentation8.21 Ratings00 Ratings
    Sales Intelligence Email Features
    Comparison of Sales Intelligence Email Features features of D&B Optimizer and SAS 360 Plan
    Feature
    D&B Optimizer
    7.3
    1 Ratings
    2% below category average
    SAS 360 Plan
    -
    Ratings
    Append emails to records7.31 Ratings00 Ratings
    Best Alternatives
    D&B OptimizerSAS 360 Plan
    Small Businesses
    Owler
    Score9.7 out of 10
    monday marketer (discontinued)
    Score10 out of 10
    Medium-sized Companies
    Clay
    Score9.3 out of 10
    Adobe Marketing Cloud
    Score9.3 out of 10
    Enterprises
    LinkedIn Sales Navigator for Gmail (discontinued)
    Score8.5 out of 10
    Adobe Marketing Cloud
    Score9.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    D&B OptimizerSAS 360 Plan
    Likelihood to Recommend
    8.0
    (2 ratings)
    8.0
    (1 ratings)
    Data Sharing and Collaboration
    -
    (0 ratings)
    9.0
    (1 ratings)
    Data Sources
    -
    (0 ratings)
    9.0
    (1 ratings)
    User Testimonials
    D&B OptimizerSAS 360 Plan
    Likelihood to Recommend
    Dun Bradstreet
    NetProspex is particularly well suited to help your organization keep up an accurate database. It helps to use the NetProspex tools at least once a quarter to help maintain accuracy. It also helps to fill in any incomplete records that could slow down your business process, and it eliminates barriers during the sales funnel.
    Incentivized
    Read full review
    SAS
    No answers on this topic
    Pros
    Dun Bradstreet
    • Update and correct data.
    • Integrate with your sales and marketing automation systems.
    • Help maintain updated records.
    Incentivized
    Read full review
    SAS
    • Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues.
    • Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels.
    • Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project.
    Incentivized
    Read full review
    Cons
    Dun Bradstreet
    • Sometimes missing records
    Incentivized
    Read full review
    SAS
    • It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics.
    • Missing feature: Hubspot CRM integration.
    Incentivized
    Read full review
    Alternatives Considered
    Dun Bradstreet
    We used Zoominfo before to help search for new leads, or leads similar to ones that were already in our database. We've found that Zoominfo may have had more records overall, but their data was not as accurate. We were also looking for a tool that could help evaluate our current leads on a more regular basis, something which Zoominfo could not provide.
    Incentivized
    Read full review
    SAS
    No answers on this topic
    Return on Investment
    Dun Bradstreet
    • We save time and money having sales people trying to complete and update records.
    Incentivized
    Read full review
    SAS
    No answers on this topic
    ScreenShots

    D&B Optimizer Screenshots

    Screenshot of Ensure your data is clean, complete and actionable before integrating into your CRM & Marketing Automation Platform (MAP) systems.Screenshot of Enrich and augment your data sets with specialized information to better target your customers and prospects.Screenshot of Connect clean and enriched data into your CRM or Marketing Automation Platform (MAP) systems for immediate activation.Screenshot of Once your target audiences are established, source new, high-quality companies and contacts for your online and offline activation.Screenshot of Search your CRM universe and the Dun & Bradstreet Data Cloud before creating a new account record, preventing record duplication.Screenshot of Ensure corporate relationships and hierarchies are reflected in your account records, allowing you to drive a robust ABM strategy.