Likelihood to Recommend Well suited for a company with a larger marketing budget as this is a costly program compared to the other ESPs. If your use case is not eCommerce, you would probably be better off with a standard ESP like Drip.
Read full review Emarsys is well suited for any company with an established list of contacts and an interest in email marketing. It's easy to manage, scalable, and has plenty of customization features to make your emails your own. If you're ever stuck, the responsive customer service team will help you out. I recommend Emarsys for medium to large size companies.
Read full review Pros Easy Editor - no HTML required. It's very easy to drag and drop your elements, customizing the campaign according to your needs. Reports- the reports are robust, showing you your open rates, browsers used, who clicked what, etc. It is easy to section out this information and deliver it to the appropriate stakeholders. Templates - building your own template library makes creating and sending campaigns and quick and easy experience. In a global company like ours, it also enables consistency across the brand locations throughout the world. Read full review It has the ability to reach maximum market chains. It helps to keep our customer’s data confidential in any means. It encourages one-to-one customer engagement which has helped us developing more trust in our customers. It is targeting the required and interested audience for the organization. Read full review Cons Integration is overly complex. Cannot progressively profile from anything other than an email address. Too expensive. Read full review The email and content builder is significantly worse than other email marketing platforms I've used Emails campaigns cannot be used in more than one automation flow Amount of emails collected and being sent for smart insight are inaccurate I've rarely completed a task without some type of user interface error Customer service mostly directs you to help center on website You have to pay extra for training You have to pay extra for reporting in which the system cannot provide Lengthy contract with a high price tag Read full review Likelihood to Renew Since this is used on a global scale and it is preferable to all of our brands, I cannot see us switching to a different provider. We have built years worth of contacts and templates within our current system, which saves our marketing team a lot of time when putting together future campaigns. All of them are mobile optimized which makes it even easier to work with
Read full review We have no intention of changing Emarsys
Read full review Alternatives Considered DotMailer is built for eCommerce. Drip, ActiveCampaign, and Infusionsoft are not eCommerce platforms out of the box, though they can be tailored to that use case. DotMailer is especially geared toward retail businesses.
Read full review Emarsys is the email specialist service giver for our whole association. We use it to send custom and mass messages to our clients across three distinct business divisions. Email advertising is one of our greatest income driving channels due to focusing on limitations from deals regions. We can arrive at our clients through email with pertinent data and advancements, all driving income for the business. I have not used any other product marketing automation services.
Read full review Return on Investment Better customer service Increased brand awareness Increased brand engagement Streamlined processes Regular communication with customers Increased audience/reach Read full review From proficient and fast information assortment and converging to changing crude data into significant experiences, Emarsys gives you an answer that allows you to associate with your clients at an extremely close to home level and utilize that to additionally develop your business. Reliable and giving cost effective services. Read full review ScreenShots