Powerful eCommerce Marketing Platformhttps://www.trustradius.com/email-marketingdotMailerUnspecified8.4131012018-12-19T17:59:30.003Z
Updated October 15, 2019
Powerful eCommerce Marketing Platform
Score 9 out of 101
Overall Satisfaction with dotMailer
We use dotMailer for eCommerce marketing automation, life-cycle automation, cross-selling, and so forth. dotMailer is much more powerful than your standard email platforms in that it can perform eCommerce related functions out of the box. It doesn't have to be tailored to an eCommerce use case.
- Gave us more granular segmentation than simply pages visited or products purchased.
- Helped us segment local customers vs long-distance customers, and send different messaging to each.
- It takes a product feed, so enabled us to launch personalized product recommendations in emails.
- Drip from Leadpages, ActiveCampaign and Infusionsoft
DotMailer is built for eCommerce. Drip, ActiveCampaign, and Infusionsoft are not eCommerce platforms out of the box, though they can be tailored to that use case. DotMailer is especially geared toward retail businesses.