Drip Ecommerce CRM vs. Right On Interactive

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Drip Ecommerce CRM
Score 8.4 out of 10
N/A
Drip is an ECRM–an Ecommerce CRM offering email marketing automation software specifically for B2C online retailers. The vendor’s value proposition is that with Drip's simple, user-friendly visual campaign builder, users can design email campaigns based on specific subscriber behavior—so they always send the right message, to the right person, at the right time. Drip starts at $41/mo (with email sending and every feature enabled).
$19
per month
Right On Interactive
Score 4.1 out of 10
Mid-Size Companies (51-1,000 employees)
ROI Customer Lifecycle Marketing software provides visibility into which customers are the best fit and most engaged at each stage of their journey via its patented Lifecycle Map and 3D Scoring methodology. The vendor says that with this insight, marketers are able to know exactly where a prospect or customer is in their relationship with a brand. The software offers similar functionality to other marketing automation platforms; however, ROI Customer Lifecycle Marketing is designed to engage…
$500
up to 2 users, up to 10,000 contacts
Pricing
Drip Ecommerce CRMRight On Interactive
Editions & Modules
Up to 500 people in account
$19
per month
550 - 2,000
$29
per month
2,001 - 5,000
$89
per month
5,001 - 8,000
$124
per month
8,001 - 15,000
$209
per month
15,001 - 22,500
$329
per month
22,501 - 27,500
$409
per month
27,501 - 35,000
$529
per month
35,001 - 50,000
$699
per month
Outreach
$500
up to 2 users, up to 10,000 contacts
Engagement
$900
up to 5 users, up to 10,000 contacts
Lifecycle Marketing
$1,400
up to 10 users, up to 10,000 contacts
Offerings
Pricing Offerings
Drip Ecommerce CRMRight On Interactive
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeOptionalNo setup fee
Additional DetailsAll contracts are annual
More Pricing Information
Community Pulse
Drip Ecommerce CRMRight On Interactive
Top Pros
Top Cons
Features
Drip Ecommerce CRMRight On Interactive
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Drip Ecommerce CRM
8.4
8 Ratings
3% above category average
Right On Interactive
7.0
1 Ratings
11% below category average
WYSIWYG email editor9.47 Ratings7.01 Ratings
Dynamic content7.06 Ratings00 Ratings
Ability to test dynamic content5.16 Ratings00 Ratings
A/B testing8.87 Ratings00 Ratings
Mobile optimization7.18 Ratings00 Ratings
Email deliverability reporting10.08 Ratings7.01 Ratings
List management10.08 Ratings00 Ratings
Triggered drip sequences10.08 Ratings8.01 Ratings
Landing pages00 Ratings6.01 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Drip Ecommerce CRM
6.9
8 Ratings
13% below category average
Right On Interactive
8.5
1 Ratings
13% above category average
Dashboards7.78 Ratings9.01 Ratings
Standard reports7.97 Ratings8.01 Ratings
Custom reports5.05 Ratings00 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
Right On Interactive
8.5
1 Ratings
10% above category average
Lead scoring and grading00 Ratings8.01 Ratings
Automated sales alerts and tasks00 Ratings9.01 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
Right On Interactive
8.0
1 Ratings
7% above category average
Social profile integration00 Ratings8.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Drip Ecommerce CRM
-
Ratings
Right On Interactive
7.5
1 Ratings
1% below category average
Customizability00 Ratings7.01 Ratings
Integration with Salesforce.com00 Ratings8.01 Ratings
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Drip Ecommerce CRMRight On Interactive
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User Ratings
Drip Ecommerce CRMRight On Interactive
Likelihood to Recommend
9.4
(8 ratings)
7.0
(1 ratings)
User Testimonials
Drip Ecommerce CRMRight On Interactive
Likelihood to Recommend
Drip Global, Inc
If you're looking to take your email program to the next level with automation, you definitely need to consider Drip. Their support team is always timely and helpful whenever we've needed guidance on the platform or using the API. They are constantly improving their tools. It never feels stagnant or lacking in critical features. Their prebuilt workflows make getting started very easy and you can start driving more revenue almost immediately.
Read full review
Right On Interactive
Right On Interactive is well suited if you need to bring in lots of data from numerous sources and be able to reference across tables to build a detailed segment. This also lends it to being more useful when a company has people that know data and have the time to dive deep into it to build lists. For teams without multiple people or dedicated people to use the system it can be cumbersome.
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Pros
Drip Global, Inc
  • Simplicity + power. Drip is one of the quickest platforms to use in terms of setting up simple drip email sequences. Yet it also packs enormous power if you need to do complex automation.
  • Drip's direct integrations with other systems mean you can easily create hyper-personalized communications and anybody can set this up.
  • Drip's Javascript embed is easy to setup and great for helping to build deeper insights into customer behavior as well as triggering automation.
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Right On Interactive
  • It is able to pull in as many data sources as you would like.
  • It is easy to connect data across multiple sources to create segments.
  • Forces you to think about your customer lifecycle to get the most out of the software.
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Cons
Drip Global, Inc
  • Possibly more email design templates for "new" users to automation, HTML coding, integrations, webhooks, etc.
  • Any supported integration partners are always good to see. They have expanded in this area, recently.
  • Some sort of WYSIWYG, drag-and-drop email editor, wouldn't hurt.
  • Sometimes, when trying to implement advanced HTML coding to an email template, the code doesn't stick, save or format as "native HTML."
Read full review
Right On Interactive
  • The interface is improving in recent months but it still has a way to go to catch up to competitors.
  • The system seems to be reactionary when building out campaigns instead of more proactive. You can go through the entire campaign setup and forget to check one box at the very start and have to go all the way back to just pull in a piece of personalized data.
  • Could use more integrations with marketing softwares.
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Alternatives Considered
Drip Global, Inc
Again, this is dependent on the use case. If you are a small- to medium-sized business that doesn't have a sales team, this is likely a great product for you. It is also a good price compared to larger enterprise software. Other software I have used worked better for other companies I worked for, but Drip fits best for my current company.
Read full review
Right On Interactive
No answers on this topic
Return on Investment
Drip Global, Inc
  • Saves hours of typing redundant emails
  • Helps with our retention based on the constant contact with our current clients
  • Keeps our prospects up to date as we move through the stages of the sales cycle which also increases our capacity to handle more volume.
Read full review
Right On Interactive
  • It saved us a bunch of money in getting a higher tier of SFDC. The workflows it allowed us to create (using their staff writing MySQL) saved us having to double our SFDC spend to get workflows.
  • It allowed us to easily send emails to people added into SFDC campaigns buy external sales staff which saved time from manual emails.
  • The time it took the marketing team to create the campaigns could've been faster.
Read full review
ScreenShots

Drip Ecommerce CRM Screenshots

Screenshot of Get a deeper look into when and how often your customers are up to something. Tracking Events in Drip lets you understand all the times someone takes a peek at their favorite product, when they make a purchase, and more so you can personalize experiences based on real-life behaviors and engagement.Screenshot of Not only do Tags help you quickly see how people interact with your brand, but they also provide an intuitive way of segmenting your people when it comes time to tailor your messaging.Screenshot of Drip’s one-time setup makes it simple to start collecting all the revenue attribution data you need in one place for confident decision-making for the long haul.

Right On Interactive Screenshots

Screenshot of ROI Campaign BuilderScreenshot of ROI ReportingScreenshot of ROI Lifecycle MapScreenshot of ROI Email EditorScreenshot of ROI DashboardsScreenshot of ROI Score Index