Drupal vs. HubSpot Content Hub

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Drupal
Score 6.7 out of 10
N/A
Drupal is a free, open-source content management system written in PHP that competes primarily with Joomla and Plone. The standard release of Drupal, known as Drupal core, contains basic features such as account and menu management, RSS feeds, page layout customization, and system administration.N/A
HubSpot Content Hub
Score 8.0 out of 10
N/A
Hubspot Content Hub is used to take control of content assets. The unified platform is used to manage, update, and distribute content from a central location, ensuring everyone has access to the most up-to-date and relevant materials.
$20
per month
Pricing
DrupalHubSpot Content Hub
Editions & Modules
No answers on this topic
Starter
$20
per month per seat
Content Hub Professional
$500
per month 3 seats included, $50 for each additional seat
Content Hub Enterprise
$1500
per month 5 seats included, $75 for each additional seat
Offerings
Pricing Offerings
DrupalHubSpot Content Hub
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsAnnual commitment required. A discount is offered for annual billing.
More Pricing Information
Community Pulse
DrupalHubSpot Content Hub
Features
DrupalHubSpot Content Hub
Security
Comparison of Security features of Product A and Product B
Drupal
7.8
72 Ratings
5% below category average
HubSpot Content Hub
-
Ratings
Role-based user permissions7.872 Ratings00 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Drupal
7.2
67 Ratings
7% below category average
HubSpot Content Hub
-
Ratings
API6.562 Ratings00 Ratings
Internationalization / multi-language7.858 Ratings00 Ratings
Web Content Creation
Comparison of Web Content Creation features of Product A and Product B
Drupal
6.2
76 Ratings
23% below category average
HubSpot Content Hub
-
Ratings
WYSIWYG editor5.769 Ratings00 Ratings
Code quality / cleanliness7.973 Ratings00 Ratings
Admin section6.276 Ratings00 Ratings
Page templates5.575 Ratings00 Ratings
Library of website themes5.466 Ratings00 Ratings
Mobile optimization / responsive design6.370 Ratings00 Ratings
Publishing workflow6.674 Ratings00 Ratings
Form generator5.970 Ratings00 Ratings
Web Content Management
Comparison of Web Content Management features of Product A and Product B
Drupal
5.9
75 Ratings
23% below category average
HubSpot Content Hub
-
Ratings
Content taxonomy6.569 Ratings00 Ratings
SEO support5.770 Ratings00 Ratings
Bulk management5.765 Ratings00 Ratings
Availability / breadth of extensions5.968 Ratings00 Ratings
Community / comment management5.767 Ratings00 Ratings
Best Alternatives
DrupalHubSpot Content Hub
Small Businesses
ManageWP
ManageWP
Score 10.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Medium-sized Companies
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
CoSchedule Marketing Suite
CoSchedule Marketing Suite
Score 10.0 out of 10
Enterprises
RWS Tridion Sites
RWS Tridion Sites
Score 9.0 out of 10
Conductor
Conductor
Score 9.2 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
DrupalHubSpot Content Hub
Likelihood to Recommend
6.0
(84 ratings)
7.6
(18 ratings)
Likelihood to Renew
1.0
(19 ratings)
6.0
(1 ratings)
Usability
6.6
(18 ratings)
7.8
(8 ratings)
Availability
9.7
(3 ratings)
9.0
(1 ratings)
Performance
8.9
(2 ratings)
9.0
(1 ratings)
Support Rating
1.0
(5 ratings)
10.0
(1 ratings)
In-Person Training
8.0
(1 ratings)
-
(0 ratings)
Online Training
6.0
(2 ratings)
9.0
(1 ratings)
Implementation Rating
5.1
(4 ratings)
-
(0 ratings)
Configurability
-
(0 ratings)
8.0
(1 ratings)
Contract Terms and Pricing Model
-
(0 ratings)
8.0
(1 ratings)
Ease of integration
9.0
(1 ratings)
9.0
(1 ratings)
Product Scalability
8.0
(2 ratings)
9.0
(1 ratings)
Vendor post-sale
-
(0 ratings)
9.0
(1 ratings)
Vendor pre-sale
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
DrupalHubSpot Content Hub
Likelihood to Recommend
Open Source
Overall, I would give my rating of Drupal a 7/10 because there is an easy user experience for those without a website background but there is some technology work required to build more website capabilities that aren't as user-friendly. Drupal is specifically well suited to update content (like changing Relationship Manager cards when there is employee turnover), post announcements (putting up a holiday banner to let our customers know the dates we will be closed over Thanksgiving, Christmas, etc., and creating a sophisticated website hierarchy of pages (for our firm, several dropdowns depending on if you're looking for personal banking, business banking, investment banking, about us, etc.).
Read full review
HubSpot
If you want all your marketing activities to be in one place, where your CRM and customer data exist, go for Hubspot's entire suite, which could include CMS, depending on your needs. If you have to create a company blog, marketing landing pages for events or lead generation, or send decently designed newsletters, Hubspot does the job well. Any company that has grown to enterprise level or has fragmented marketing should probably not use Hubspot CMS because of the fragmented activities that might occur. Hubspot's reporting can also break. Also, if you want your designed pages to be very creative with many animations, Hubspot CMS is probably not the way to go. But for anyone who is still finding their footing, go for it.
Read full review
Pros
Open Source
  • It has excellent security features and consistent updates.
  • It allows for extensive customization with the integrated themes and core code, especially when you first install it. This allows our dev team to get creative with marketing initiatives.
  • There is a large online community of Drupal users that consistently help answer any questions and issues
Read full review
HubSpot
  • Asset control is super easy if your willing to create folder structures that make sense
  • Drag and drop building elements are great, even if you create custom blocks
  • control of domains and how they link into your main system is super easy
Read full review
Cons
Open Source
  • Security and new release notifications are a hassle as they happen too often
  • Allowing them to write PHP modules is a big advantage, but sometimes integrating them is a small challenge due to the version the developer is working on.
  • Steep learning curve, but worth it
Read full review
HubSpot
  • Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
  • There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
  • It's expensive.
Read full review
Likelihood to Renew
Open Source
The time and money invested into this platform were too great to discontinue it at this point. I'm sure it will be in use for a while. We have also spent time training many employees how to use it. All of these things add up to quite an investment in the product. Lastly, it basically fulfills what we need our intranet site to do.
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HubSpot
I don't think we justify the amount of usage we have of CMS Hub professional. We might discontinue it to save some bucks. But if we ever need an extensive solution, we'll come back to it, as we already other products of Hubspot (Sales Hub, Reporting, Automations)
Read full review
Usability
Open Source
As a team, we found Drupal to be highly customizable and flexible, allowing our development team to go to great lengths to develop desired functionalities. It can be used as a solution for all types of web projects. It comes with a robust admin interface that provides greater flexibility once the user gets acquainted with the system.
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HubSpot
HubSpot CMS HUB is well-rounded and brings a robust list of capabilities while maintaining an ease-of-use that beginners can engage. HubSpot is by far the best at doing this among the half-dozen or so CMS platforms I've used in my 20+ years experience. It turns glorified business card websites into purposeful marketing machines that become a key part of a marketing strategy rather than a complicated and frustrating mess.
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Reliability and Availability
Open Source
Drupal itself does not tend to have bugs that cause sporadic outages. When deployed on a well-configured LAMP stack, deployment and maintenance problems are minimal, and in general no exotic tuning or configuration is required. For highest uptime, putting a caching proxy like Varnish in front of Drupal (or a CDN that supports dynamic applications).
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HubSpot
As of now we didn't face any application errors and unplanned outages.
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Performance
Open Source
Drupal page loads can be slow, as a great many database calls may be required to generate a page. It is highly recommended to use caching systems, both built-in and external to lessen such database loads and improve performance. I haven't had any problems with behind-the-scenes integrations with external systems.
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HubSpot
Yes the pages load fastly and this tool is pretty good in integration with other tools like zapier, calendly and so on.
Read full review
Support Rating
Open Source
As noted earlier, the support of the community can be rather variable, with some modules attracting more attraction and action in their issue queues, but overall, the development community for Drupal is second to none. It probably the single greatest aspect of being involved in this open-source project.
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HubSpot
They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours
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In-Person Training
Open Source
I was part of the team that conducted the training. Our training was fine, but we could have been better informed on Drupal before we started providing it. If we did not have answers to tough questions, we had more technical staff we could consult with. We did provide hands-on practice time for the learners, which I would always recommend. That is where the best learning occurred.
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HubSpot
No answers on this topic
Online Training
Open Source
The on-line training was not as ideal as the face-to-face training. It was done remotely and only allowed for the trainers to present information to the learners and demonstrate the platform online. There was not a good way to allow for the learners to practice, ask questions and have them answered all in the same session.
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HubSpot
Pretty easy and resources available at fingertips.
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Implementation Rating
Open Source
Plan ahead as much you can. You really need to know how to build what you want with the modules available to you, or that you might need to code yourself, in order to make the best use of Drupal. I recommend you analyze the most technically difficult workflows and other aspects of your implementation, and try building some test versions of those first. Get feedback from stakeholders early and often, because you can easily find yourself in a situation where your implementation does 90% of what you want, but, due to something you didn't plan for, foresee, or know about, there's no feasible way to get past the last 10%
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HubSpot
Yes, recreation of landing pages, forms and email templates.
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Alternatives Considered
Open Source
Drupal can be more complex to learn, but it offers a much wider range of applications. Drupal’s front and backend can be customized from design to functionality to allow for a wide range of uses. If someone wants to create something more complex than a simple site or blog, Drupal can be an amazing asset to have at hand.
Read full review
HubSpot
We have about 10 seats that were needed. Wanted a sales platform that had good status and reputation. HubSpot was the best choice for me given Salesforce not being the best in the past. Price was appealing and our team liked the overlay. Other options do not provide the same ability with data
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Scalability
Open Source
Drupal is well known to be scalable, although it requires solid knowledge of MySQL best practices, caching mechanisms, and other server-level best practices. I have never personally dealt with an especially large site, so I can speak well to the issues associated with Drupal scaling.
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HubSpot
Because it aligns with our goals and streamlined all the hubspot at one place.
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Return on Investment
Open Source
  • Given the endless possibilities that Drupal can have, we tend to have great support going on when we get a website launched
  • It has become much much faster and easier for us to launch a new project due to reusability
  • Configuration management in Drupal helps greatly with CI/CD, saves us costs
Read full review
HubSpot
  • When I was using it I couldn't see the direct return on investment since I was only seeing web development.
  • Practicality when creating articles and content
  • Efficiency when creating landing pages, basically content and interactions, but no return on investment in money.
  • Cuando lo estuve usando no pude ver el retorno de inversión directa ya que solo veía desarrollo web
  • Practicidad al momento de crear artículos y contenido
  • Eficiencia al momento de crear landings, basicamente contenido e interacciones pero no retorno de inversion en dinero
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ScreenShots