Enablix vs. MediaRadar

Enablix has a great team to work with and are very responsive. You can customize your system to match what you need for your company. I believe Enablix can be useful for a small or large company. Enablix made searching for content or uploading training easy! The reporting was very important to me. I wanted to be able to track user adoption at my new company along with how our collateral was doing with prospects and customers. Enablix allowed me to do both

It's a great research tool to give someone a direction but it's definitely not the most accurate tool. The agency hierarchy (it shows the holding company structures) and client relationships are awesome. Certain webcrawler activities should available in reports but on the other hand MR builts custom reports if needed. Overall, it's a great tool for sales development. It helps sales and marketing to get started but not to rely on it 100%.

Incentivized

• User, Customer, and Prospect Reporting
• Version Control
• Customize collateral
• Partner Portals

• One of the strengths of Media Radar is that it has a lot of brands in the database. The big money spenders are there, along with smaller brands and startups. This is helpful when I'm looking for information for smaller brands, because I cannot say the same about other products I use.
• The contact information is super organized and the site overall is very user-friendly.

Incentivized

• Enablix is always a step ahead and has new features coming out to match the need we requested!

• I think the user interface could use improvement.
• Would be nice to have more accurate phone # information.
• Could be updated more frequently.

Incentivized

All of the the companies had similar features.

MediaRadar is what my company chooses to use for this purpose because of a few specific unique things it does, such as tracking competitors and allowing us to make mock-ups.

Incentivized

• Enablix was a time saver! Rather than searching for something for 10 minutes, it was just a click of a button
• Enablix allowed reps to download the most current content without being able to edit the original piece of content.

• Given the spend amounts in media, finding the right contacts has a big ROI.
• Saves a lot of time by giving you the media/marketing contacts you're looking for in media.
• They have a concierge to help you if it's missing contacts.

Incentivized