What users are saying about

Engagor

14 Ratings

Engagor

14 Ratings
Score 6.5 out of 101

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Likelihood to Recommend

Engagor

Key questions are about: mention handling capabilities, maximum monthly volume, analytical functions, social platform compatibilities, possible integrations with other services (for example Bitly, Zendesk)

Feature Rating Comparison

Listening/monitoring

Engagor
6.9
Boolean keyword searches
Engagor
7.6
Filtering out noise/spam
Engagor
7.2
Sentiment analysis
Engagor
5.1
Broad channel coverage
Engagor
7.7

Publishing

Engagor
6.5
Content planning and scheduling
Engagor
6.5
Audience targeting
Engagor
6.8
Content optimization
Engagor
6.3
Workflow management
Engagor
6.5

Engagement

Engagor
6.7
Automated routing and prioritization
Engagor
7.0
Customer interaction histories
Engagor
6.5
Bulk actions
Engagor
6.8

Marketing

Engagor
6.6
Lead generation
Engagor
6.0
Content marketing
Engagor
6.8
Paid media management
Engagor
7.3
Campaigns and promotions
Engagor
6.4

Channel coverage/integration

Engagor
7.5
Twitter
Engagor
8.2
Facebook
Engagor
7.9
LinkedIn
Engagor
7.7
Google+
Engagor
7.2
Instagram
Engagor
7.2
Pinterest
Engagor
7.0
YouTube
Engagor
7.5

Reporting/analytics

Engagor
7.1
Campaign success analytics
Engagor
6.6
Real-time tracking
Engagor
7.5
Competitor analysis
Engagor
7.3

Account management

Engagor
7.0
Role-based user permissions & privileges
Engagor
8.0
Mobile access
Engagor
6.1

Pros

  • Real-time mention tracking is a must these days. Quick responsiveness is critical on many social media platforms, especially on Twitter.
  • Fast and helpful support via Engagor chat and messages helps a LOT! I think the longest wait time was about 40 seconds for me. My workflow never gets disrupted because of idle sessions.
  • Automations can help you a lot. Automated "recipes" are great tools for decreasing your agents' workload, and there are many customizable settings for them.

Cons

  • The UX is pretty clunky. Engagor only loads about 10 mentions per page, so if my team is behind on tagging/mention resolution by a couple of days, for a global brand that can mean an extra week of work. Would be much easier if the user could choose how many mentions show up on their screen.
  • Over the year we have had issues with Engagor's glitches. For example, the user has the capability to publish to a platform (like Facebook, Twitter, etc.) through Engagor as the brand. For a couple of the brands we work on, Engagor would show the update as published as one brand, but would actually publish as another. As an agency that handles social media content/community management for several very large brands, we cannot afford to have accidental status updates despite the author's efforts. This happened several times over the course of our experience with Engagor, to a point that we had to forego this feature for those brands and publish natively through the platform.
  • It has definitely skewed reporting numbers more than once -- for a set time period (i.e. 30 days, our typical monthly reporting period), the stats for a platform will appear very different from how they display on the native platform itself. For example, on occasion Engagor would load numbers from a Facebook fan count during a 30-day period that did not at all match up with the numbers Facebook showed me. This also applies to the number of overall mentions of a brand/account.
  • There is no immediately clear "undo" feature when resolving a mention. There have been times I have bulk-tagged a set of mentions, set all as resolved and then realized that I had made an error, without a very clear way to revert that action.
  • Double mentions have shown up, skewing numbers and sentiment/tagging analytics.
  • The insights/reporting section could definitely be a little more clear in how it explains metrics (or why the user should care to report these metrics). While we have an analyst on our team who is happy to explain these terms, I can see how some of them would not be intuitive at all to a user who doesn't live and breathe social media analytics. Also, the line graphs can be very difficult to read and parse. If the user downloads a line graph to their desktop from Engagor, it doesn't necessarily show all of the information you need, making it necessary to screengrab rather than downloading a higher-quality visual.

Likelihood to Renew

Engagor7.6
Based on 9 answers
We have renewed with Engagor on a month-to-month basis. In my experience some of the glitches Engagor experiences are too risky for some of the large brands my team handles. We want to use a listening/monitoring tool that we can trust as this service is something the company uses every single day. For our budget, as well, we would like to have more data space for search, as we do new business presentations quite frequently. When auditing new business social platforms, we like to give them a look at the competitive landscape on social, which can take up a lot of space for business that may not even come to fruition.I've updated this review to reflect that I am no longer in a role that regularly collects social media data or compiles reports, so I defer to my colleagues for an official recommendation on listening tools or other channels that might perform the same service as Engagor.

Alternatives Considered

Using the combination of different tools led to an unorganized structure. We’d tagged on Radian6 and answered on the mentions via the classical FB pages or TweetDeck. This led to great efficiency loss which was captured and organised very well with our new tool, Engagor.

Return on Investment

  • Engagor made our customer care system more effective and flexible. Using the workflow automations made everything more straightforward.
  • Analysis & reporting makes continious improvement possible.

Pricing Details

Engagor

General
Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No
Additional Pricing Details