etracker vs. Hotjar

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
etracker
Score 9.0 out of 10
N/A
etracker is a web optimization solution.  The vendor says their customers use this solution for visitor statistics, usage analysis and gain information regarding visitor origin. This solution includes a set of website optimization tools that include: Web analysis and online marketing in real-time Satisfaction analysis through visitor surveys and feedback button Mouse tracking to uncover user experience obstacles App tracking for the assessment of the…N/A
Hotjar
Score 8.0 out of 10
N/A
Hotjar is a conversion rate optimization tool for digital marketers. Features include heatmapping, visual session recording, conversion funnel analytics, form analytics, feedback polls and surveys, and usability testing. The tool is used by digital analysts, UX designers, web developers and product marketers. Hotjar was acquired by Contentsquare September 2021, and is now a Contentsquare brand.
$39
per month 100 daily sessions
Pricing
etrackerHotjar
Editions & Modules
No answers on this topic
Hotjar Observe - Plus
$39
per month 100 daily sessions
Hotjar Ask - Plus
$59
per month 250 monthly responses
Hotjar Ask - Business
$79
per month Starting from 500 monthly responses
Hotjar Observe - Business
$99
per month Starting from 500 daily sessions
Hotjar Scale - Business
$213
per month Starting from 500 daily sessions
Hotjar Ask - Scale
Contact Sales
per month unlimited volume
Offerings
Pricing Offerings
etrackerHotjar
Free Trial
NoYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsDiscount available for annual pricing.
More Pricing Information
Community Pulse
etrackerHotjar
Features
etrackerHotjar
Testing and Experimentation
Comparison of Testing and Experimentation features of Product A and Product B
etracker
8.8
1 Ratings
5% above category average
Hotjar
-
Ratings
a/b experiment testing9.01 Ratings00 Ratings
Split URL testing8.01 Ratings00 Ratings
Multivariate testing8.01 Ratings00 Ratings
Multi-page/funnel testing8.01 Ratings00 Ratings
Cross-browser testing8.01 Ratings00 Ratings
Test significance9.01 Ratings00 Ratings
Advanced code editor9.01 Ratings00 Ratings
Page surveys9.01 Ratings00 Ratings
Visitor recordings9.01 Ratings00 Ratings
Preview mode9.01 Ratings00 Ratings
Test duration calculator9.01 Ratings00 Ratings
Experiment scheduler9.01 Ratings00 Ratings
Experiment workflow and approval9.01 Ratings00 Ratings
Dynamic experiment activation9.01 Ratings00 Ratings
Server-side tests9.01 Ratings00 Ratings
Mutually exclusive tests9.01 Ratings00 Ratings
Audience Segmentation & Targeting
Comparison of Audience Segmentation & Targeting features of Product A and Product B
etracker
9.0
1 Ratings
3% above category average
Hotjar
-
Ratings
Standard visitor segmentation9.01 Ratings00 Ratings
Behavioral visitor segmentation9.01 Ratings00 Ratings
Traffic allocation control9.01 Ratings00 Ratings
Website personalization9.01 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
etracker
9.1
1 Ratings
5% above category average
Hotjar
-
Ratings
Heatmap tool9.01 Ratings00 Ratings
Click analytics9.01 Ratings00 Ratings
Scroll maps9.01 Ratings00 Ratings
Form fill analysis9.01 Ratings00 Ratings
Conversion tracking9.01 Ratings00 Ratings
Goal tracking9.01 Ratings00 Ratings
Test reporting9.01 Ratings00 Ratings
Results segmentation9.01 Ratings00 Ratings
CSV export10.01 Ratings00 Ratings
Experiments results dashboard9.01 Ratings00 Ratings
Best Alternatives
etrackerHotjar
Small Businesses
Convert Experiences
Convert Experiences
Score 9.9 out of 10
Smartlook
Smartlook
Score 8.6 out of 10
Medium-sized Companies
Dynamic Yield
Dynamic Yield
Score 9.0 out of 10
Siteimprove
Siteimprove
Score 9.0 out of 10
Enterprises
Dynamic Yield
Dynamic Yield
Score 9.0 out of 10
Contentsquare
Contentsquare
Score 7.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
etrackerHotjar
Likelihood to Recommend
9.0
(2 ratings)
10.0
(103 ratings)
Likelihood to Renew
6.0
(1 ratings)
5.1
(2 ratings)
Usability
-
(0 ratings)
9.7
(6 ratings)
Support Rating
-
(0 ratings)
9.6
(4 ratings)
Online Training
7.0
(1 ratings)
-
(0 ratings)
Ease of integration
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
etrackerHotjar
Likelihood to Recommend
Etracker GmbH
It is a pretty solid tool and resource for probably most companies and gives some really good insight
Read full review
Contentsquare
Hotjar is good for a first pass at understanding user sentiment or locating potential usability issues. There are features such as "rage clicked" which shows recordings or instances when a user rage clicked or had an issue with your site. Hotjar has also been helpful to launch intercept surveys on mobile, desktop, and app, which not all competitor software allow. Hotjar recordings are fun to watch. "Watching Hotjar like Netflix" is a favorite pastime at work.
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Pros
Etracker GmbH
  • Issue tracking
  • Resolving it in timely manner
  • Email notifications for deadline approaching
Read full review
Contentsquare
  • Heat mapping is great on Hotjar. It is a good place to start when you are looking at the UX & CRO on your website. You can see the % of people clicking on elements on a page, how far they scroll, and mouse movements.
  • Hotjar is great for session recordings. These record the mouse movements, clicks, pages and scrolls of a user in video format. You can watch these to investigate what works well on a site and identify potential roadblocks and bugs.
  • Hotjar is great as it ensures that users details are anonymous; for instance, if you are watching a session recording, you cannot see what a user types in a form field, as Hotjar blanks this out.
  • Hotjar has a poll function, so you can have polls on your website.
Read full review
Cons
Etracker GmbH
  • It could be more customizable at times.
Read full review
Contentsquare
  • Hotjar is primarily used for web-based experiences. Not that easy to use on mobile apps.
  • I'd love to see Hotjar integrated with Google Analytics for an even deeper view.
  • Hotjar is primarily used by smaller organizations...pricing can get steep quickly for larger organizations.
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Likelihood to Renew
Etracker GmbH
I would love to use and recommend this.
Read full review
Contentsquare
Even though the heat maps and user recordings were useful, our website was significantly slowed down after we installed Hotjar, so much so, that it took over a minute for our blog to load. The data that we gathered was not worth the length that it took our website to load.
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Usability
Etracker GmbH
No answers on this topic
Contentsquare
So easy and simple to use! Straightforward anyone in the team is able to easily go in and set up anything in Hotjar. The UI is really simple. Whenever you give feedback to Hotjar they continously take on board the feedback and improve the tool.
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Support Rating
Etracker GmbH
No answers on this topic
Contentsquare
Hotjar is a SaaS-based company, and as such has a good support service. Users can quickly submit support tickets through Hotjar's online portal. Enterprise customers get access to additional support members and have SLAs to support their larger, more complex needs. Overall, Hotjar is extremely reliable and I've never had to reach out to customer support.
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Alternatives Considered
Etracker GmbH
I like etracker better than Bound. I feel the UI and info are easier and cleaner.
Read full review
Contentsquare
HotJar was selected for a few reasons:
  • Video Capture - HotJars video capture of user sessions is nothing short of amazing. It is so useful (not to mention cool) to see, in real time, how users interact with our software. It makes our jobs so much easier and more enjoyable to get this type of d
  • User Surveys - The ease and flexibility of surveys we can make available on our website are an awesome tool to get additional data.
  • Simple implementation - Adding a very small amount of code to our website gives us the ability to use all of HotJars features without having to touch our code again.
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Return on Investment
Etracker GmbH
  • I was not involved in cost of the eTracker so really can't determine the ROI.
  • But for a project manager, I would love to use this product again.
Read full review
Contentsquare
  • We have fixed many issues, for example, checkout usability problems with the video recording feature. You can catch bugs and get an overall idea of how a particular page is working.
  • Polls have helped us pair intent with the video sessions, so we can understand better why certain users answered different things. You get greedy and try to ask everything but that won't work. Keep it simple and it will give you small but important insights.
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