Likelihood to Recommend A large part of our work depends on the ability to source quality media content from a breadth of dependable sources globally. This is Factiva's bread and butter: it has a very comprehensive list of 'quality' media sources such as nationals, dailies, business journals and magazines from around the world that are easily mined for the content they hold. If you're thinking about anything other than these 'traditional' media sources then Factiva probably isn't your thing. It doesn't do social media.
Read full review Sprinklr Modern Research offers us a good amount of coverage when we want to search for our chosen keywords or brand mentions across the wider social & news landscape. Certain platforms are of course harder to track than others, while others offer a huge amount of opportunity and Sprinklr does a fantastic job of visualising this. We find that image recognition is one area where there is room for improvement.
Read full review Pros Factiva offers excellent search builders so that I am able to narrow my search to specific companies or topics very easily. Factiva combines a large number of credible sources into one place and allows me to search all of these sources. Factiva's use of timestamps helps me understand when the news was known by the market which allows me to analyze how (if at all) that particular piece of news impacted the company's stock price. Provides an excellent starting place for learning about a company and/or industry. Read full review Product Insight — Being able to add in our products so we can have positive and negative insights. Community Insights — We were able to watch out community and see what they were talking about. Crisis Monitoring — Being able to have dashboards that would monitor for crises across the internet. Read full review Cons The UX leaves room to be desired There are often repetitive entries The functionality can be confusing Read full review Include more sources in listening, every time we share listening data with a wider team we also make them aware of listening limitations as our data is very often challenged 'Uncategorized' age category in demographics for listening - it's always a majority which doesn't look great Overall the main feedback is that there is so much data available but it's very difficult to extract any insights from listening/benchmarking. Some inspiration/advice would be much appreciated. Read full review Usability Sprinklr offers an extremely intuitive platform, which supports the creation of dashboards with an array of your own chosen widgets. This means you can have an extremely simple or complex dashboard, depending on your audience.
Read full review Support Rating We have had some good experiences, especially during renewal periods, but support has suddenly disappeared when the renewal is completed. Also, while we have multiple teams, those deemed more important or more likely to expand their purchase are given more attention. This decision comes from Sprinklr, not internally, so they are prioritizing support for teams which are actually not the teams paying the majority of the money for the service.
Read full review Alternatives Considered At the time, Factiva was already being used by the company I worked for - they had developed procedures specifically for using Factiva, so there wasn't really an option. I've used Lexis,
Westlaw and Bloomberg exclusively for legal research, so there wasn't really an overlap with Factiva.
Read full review They are not included in all the things. It is integrated with different AI technologies. I like working with the Sprinklr team and building my own dashboards for new initiatives. The insights presented about the market are unmatched. See what people say about my brand or category like the hashtag research function for Instagram and Twitter. It would even suggest hashtags. Ease of use—from bullion coding/keyword building to analytics dashboarding
Read full review Return on Investment It has definitely improved our analytical insights by making the platform flexible enough to be able to deep dive and pull up a report on any metric and drive it. Real-time data is the boss of all. It helps us fix things with engagement team before the damage is done. User friendly UI has made it easy to operate and increase productivity. Read full review ScreenShots