Google offers the Firebase suite of application development tools, available free or at cost for higher degree of usages, priced flexibly accorded to features needed. The suite includes A/B testing and Crashlytics, Cloud Messaging (FCM) and in-app messaging, cloud storage and NoSQL storage (Cloud Firestore and Firestore Realtime Database), and other features supporting developers with flexible mobile application development.
$0.01
Per Verification
Neo4j
Score 9.0 out of 10
N/A
Neo4j is an open source embeddable graph database developed by Neo Technologies based in San Mateo, California with an office in Sweden.
Firebase should be your first choice if your platform is mobile first. Firebase's mobile platform support for client-side applications is second to none, and I cannot think of a comparable cross-platform toolkit. Firebase also integrates well with your server-side solution, meaning that you can plug Firebase into your existing app architecture with minimal effort.
Firebase lags behind on the desktop, however. Although macOS support is rapidly catching up, full Windows support is a glaring omission for most Firebase features. This means that if your platform targets Windows, you will need to implement the client functionality manually using Firebase's web APIs and wrappers, or look for another solution.
Neo4J is great for creating network graphs or illustrating how things are related. It is also good for finding individuals or things that have greater influence than others in a system. It is not appropriate if you have standard data sets that can be analyzed using conventional methods or visualized using Tableau, for example.
Analytics wise, retention is extremely important to our app, therefore we take advantage of the cohort analysis to see the impact of our middle funnel (retargeting, push, email) efforts affect the percent of users that come back into the app. Firebase allows us to easily segment these this data and look at a running average based on certain dates.
When it comes to any mobile app, a deep linking strategy is essential to any apps success. With Firebase's Dynamic Links, we are able to share dynamic links (recognize user device) that are able to redirect to in-app content. These deep links allow users to share other deep-linked content with friends, that also have link preview assets.
Firebase allows users to effectively track events, funnels, and MAUs. With this simple event tracking feature, users can put organize these events into funnels of their main user flows (e.g., checkout flows, onboarding flows, etc.), and subsequently be able to understand where the drop-off is in the funnel and then prioritize areas of the funnel to fix. Also, MAU is important to be able to tell if you are bringing in new users and what's the active volume for each platform (Android, iOS).
Mature Query language, I found Cypher QL to be mature in handling all sorts of problems we throw at it. Its expressive enough to be intuitive while providing rich features for various scenarios.
Native support for REST API, that makes interacting with Neo4J intuitive and easy.
Support for Procedures in Java, procedures are custom code that could be added to the Neo4J to write custom querying of data. The best part about the procedures is it could be invoked using the REST API. This allows us to overcome any shortcomings from their Cypher query language.
Nice UI and interface for executing the Query and visualizing the response.
UI access controlled by User credentials allows for neat access controls.
Awesome free community edition for small-scale projects.
Attribution and specifically multi-touch attribution could be more robust such as Branch or Appsflyer but understand this isn't Firebases bread and butter.
More parameters. Firebase allows you to track tons of events (believe it's up to 50 or so) but the parameters of the events it only allows you to track 5 which is so messily and unbelievable. So you're able to get good high-level data but if you want to get granular with the events and actions are taken on your app to get real data insight you either have to go with a paid data analytics platform or bring on someone that's an expert in SQL to go through Big Query.
City-specific data instead of just country-specific data would have been a huge plus as well.
One of the hardest challenges that Neo4j had to solve was the horizontal scaling problem. I am not updated on recent developments, but at the time of my use, I couldn't find a viable solution.
Neo4j does not play with other open source APIs like Blueprint. You have to use the native Neo4j API.
There wasn't a visual tool to see your data. Of course, third party tools are always available, but I would have loved something which came with the Neo4j bundle. I love that Docker comes bundled with Kitematic, so it's not wrong to hope that Neo4j could also ship with some default visualization software.
Firebase functions are more difficult to use, there are no concepts of triggers or cascading deletes without the use of Firebase functions. Firebase functions can run forever if not written correctly and cause billing nightmares. While this hasn't happened to us specifically it is a thing that happens more than one realizes.
Our analytics folks handled the majority of the communication when it came to customer service, but as far as I was aware, the support we got was pretty good. When we had an issue, we were able to reach out and get support in a timely fashion. Firebase was easy to reach and reasonably available to assist when needed.
Before using Firebase, we exclusively used self hosted database services. Using Firebase has allowed us to reduce reliance on single points of failure and systems that are difficult to scale. Additionally, Firebase is much easier to set up and use than any sort of self hosted database. This simplicity has allowed us to try features that we might not have based on the amount of work they required in the past.
Neo4j is a graph store and has different use cases compared to another NoSQL Document store like MongoDB. MongoDB is a bad choice when joins are common as existing operators for joining two documents (similar to tables in a relational store) as Mongo 3.5 use SQL like join algorithms which are expensive. MongoDB is a great choice when distributed schemaless rich document structures are important requirements. Cross document transaction support is not native to MongoDB yet, whereas Neo4J is ACID complaint with all its operations.
Makes building real-time interfaces easy to do at scale with no backend involvement.
Very low pricing for small companies and green-fields projects.
Lack of support for more complicated queries needs to be managed by users and often forces strange architecture choices for data to enable it to be easily accessed.
