What users are saying about
7 Ratings
132 Ratings
7 Ratings
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Score 10 out of 100
132 Ratings
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Score 7.9 out of 100

Likelihood to Recommend

FreshMail

FreshMail is well suited for creating custom templates - very easy to use drag and drop interface
Holly Bouvier | TrustRadius Reviewer

Twilio SendGrid

Twilio SendGrid Email Marketing is perfect for organizations both big and small that may be on a lower budget. It is a very affordable solution for users with a large number of email addresses. While other providers may offer "free" storage for email contacts... the cost to send campaigns to those contacts can be very costly. While they do not offer widgets or other integrations for websites/social media... it is very easy to import and manage contacts. Additionally, they offer a comprehensive self-help support section online, but it's also easy to hop on the phone or on chat with a rep if you ever need technical support or assistance. Twilio SendGrid Email Marketing may not be the most affordable solution for users who are not currently sending email campaigns to their users, but are simply storing email contacts
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

FreshMail
8.6
Twilio SendGrid
5.8
WYSIWYG email editor
FreshMail
10.0
Twilio SendGrid
5.8
Dynamic content
FreshMail
8.0
Twilio SendGrid
6.0
Ability to test dynamic content
FreshMail
8.0
Twilio SendGrid
6.5
A/B testing
FreshMail
9.0
Twilio SendGrid
5.5
Mobile optimization
FreshMail
9.0
Twilio SendGrid
6.1
Email deliverability reporting
FreshMail
10.0
Twilio SendGrid
8.1
List management
FreshMail
8.0
Twilio SendGrid
6.3
Triggered drip sequences
FreshMail
7.0
Twilio SendGrid
5.4
Landing pages
FreshMail
Twilio SendGrid
2.6

Reporting & Analytics

FreshMail
8.0
Twilio SendGrid
6.3
Dashboards
FreshMail
10.0
Twilio SendGrid
6.6
Standard reports
FreshMail
9.0
Twilio SendGrid
7.3
Custom reports
FreshMail
5.0
Twilio SendGrid
4.9

Pre-Send Testing

FreshMail
Twilio SendGrid
4.4
URL Validation
FreshMail
Twilio SendGrid
5.2
Link Tracking
FreshMail
Twilio SendGrid
6.5
Image Validation
FreshMail
Twilio SendGrid
4.3
Inbox Display
FreshMail
Twilio SendGrid
4.0
Email Accessibility Tools
FreshMail
Twilio SendGrid
5.0
Spelling and Grammar Check
FreshMail
Twilio SendGrid
1.0
Spam Testing
FreshMail
Twilio SendGrid
4.3
Email Previews
FreshMail
Twilio SendGrid
5.2

Pros

FreshMail

  • I know that different email marketing systems have different deliverability rates that depend on the servers that are being used. I was irritated that I had to waste money on sending messages that were getting labeled as spam. Since switching to FreshMail I now have much better results.
Holly Bouvier | TrustRadius Reviewer

Twilio SendGrid

  • Drag and drop email designer for transactional emails - super nice even though I do code, it's much quicker and easier to implement without code.
  • Very simple implementation. Only a few lines of code need to be added in our backend and boom we were up and running in less than a day.
  • Listening to customer feedback. They regularly send emails about new features and ask for feedback to improve their software.
  • Some of the cheapest and best dedicated IPs.
  • Easy integration and setup between marketing and transactional emails. Super helpful to have everything in one place.
Evan Laird | TrustRadius Reviewer

Cons

FreshMail

  • My campaign got delayed because of their moderation process. When I wrote them to ask what was going on they said they have some kind of anti-spam moderation process that was taking longer than usual.
  • I don’t like the fact that you can’t edit your template in HTML in their editing program (FreshMail Designer). This is probably isn’t a big deal for most people but some of us like to take over every detail of the template.
Holly Bouvier | TrustRadius Reviewer

Twilio SendGrid

  • Actually viewing previous emails dispatched. SendGrid does not have this feature - although it provides numbers on emails dispatched within 3 days for the cheapest plan.
  • The service asks you to pay more (although a minimal amount) to have visibility on email activity upto 30 days in the past.
  • The API doesn't allow an export of a report of email activity over a period of time. It can be quite frustrating at times to be limited in this way.
  • Their customer support isn't the best. Certainly some room for improvement there.
Anonymous | TrustRadius Reviewer

Usability

FreshMail

No score
No answers yet
No answers on this topic

Twilio SendGrid

Twilio SendGrid 1.0
Based on 4 answers
It has the potential to be really cool. However, it feels as if it was created by developers for developers (and I work with developers, yet even for me the instrument was somewhat not easy to use - just read SendGrid's help manuals...) However, if you are into data and your way of thinking is more mathematical rather than lyrical, you'll enjoy this instrument
Zee Gimon | TrustRadius Reviewer

Support Rating

FreshMail

No score
No answers yet
No answers on this topic

Twilio SendGrid

Twilio SendGrid 4.2
Based on 13 answers
Twilio SendGrid Email API is everything we want it to be, and we have no reason to look for any other solution. Features and pricing match exactly what we need. As developers for SaaS products, Twilio SendGrid Email API provides a great service. I hope that they stay this way and don't inflate the service with too many marketing oriented features, because there are other tools for that and Twilio SendGrid Email API is a API for sending email first and foremost.
Bryan McAnulty | TrustRadius Reviewer

Alternatives Considered

FreshMail

No answers on this topic

Twilio SendGrid

With ExpressPigeon, SendGrid stacks up very well and actually provides just as much functionality for us as ExpressPigeon, but costs surrounding that use was advantageous with ExpressPigeon. SendGrid has recently added functionality that brings it closer to Act-On, specifically on the marketing automation end. This really allows users to create long-term campaigns.
Anonymous | TrustRadius Reviewer

Return on Investment

FreshMail

  • Our open rates and CTR’s are way up after moving to FreshMail. It’s all about avoiding having your messages sent to spam folders and no service has worked better for us.
Holly Bouvier | TrustRadius Reviewer

Twilio SendGrid

  • Our clients experience significant ROI from their web forms - without receipt of forms, many of them would not still be in business.
  • As a solution for clients' sites, we find SendGrid is a fast installation and a 1 stop problem solver, saving us man-hours.
Darcy Knapp, MBA | TrustRadius Reviewer

Screenshots

Twilio SendGrid

Pricing Details

FreshMail

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Required

FreshMail Editions & Modules

Additional Pricing Details
FreshMail is absolutely free if you send less than 2000 emails to up to 500 subscribers per month.

Twilio SendGrid

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Twilio SendGrid Editions & Modules

Edition
FreeFree
Basic15.002
Advanced60.002
  1. none
  2. per month
Additional Pricing Details

Rating Summary

Likelihood to Recommend

FreshMail
9.0
Twilio SendGrid
7.1

Usability

FreshMail
Twilio SendGrid
1.0

Support Rating

FreshMail
Twilio SendGrid
4.2

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