FullContact vs. LiveRamp

This is a quick and easy way to upload information from business cards to your current contact database. It can be used by those who are organizing email marketing campaigns. It is also good for personal use -- since it organizes all available information about any given contact it is a great resource for looking up people before meetings and doing other types of background research

Incentivized

For marketers or advertising agencies who are trying to find better ways to activate first party data to improve advertising performance, LiveRamp is the industry leading data onboarding platform. Once data is onboarded, it can be segmented in granular ways to create unique audience segments using boolean logic. LiveRamp is also well suited for identity resolution. LiveRamp will be a key player in the post-cookie world for advertisers and agencies. LiveRamp is an enterprise product for brands and agencies who invest heavily in paid media - if you aren't investing heavily in paid media and aren't investing in ad tech, LiveRamp probably isn't a good fit.

Incentivized

• Sharing contacts.
• Easy to edit.
• Nice interface.

Incentivized

• The interface makes sense and is usable.
• Automated cleansing.
• Can assist in revenue generation for website.
• Great customer support.

Incentivized

• Needs to allow for more than 50 business card transcriptions per month
• Sometimes tries to merge contacts that are not the same person
• Does not sync individual account with business account

Incentivized

• Better UI
• API connectivity
• More complex ETL processes

Incentivized

This is my new favorite app for organizing contacts and segmenting email lists. It is also the only app I have used that will transcribe business cards with 100% accuracy (they use humans to enter info from pictures of cards rather than software, like most other apps). The "merge contact" feature is great and allows you to review the contacts being merged before doing so automatically. It also integrates with Google accounts, LinkedIn, Twitter, and Yahoo. Another great feature is the ability to export data in a file, which you can then upload to your regular CRM software or to Constant Contact. I wish it would allow for more business card uploads per month. Even the paid subscription has a limit of 50 cards per month. I contacted customer support to inquire about increasing this limit and was told that I would need to upgrade to a yearly contract in order to do so. If FullContact continues to be useful, I will likely upgrade. However, given that the business card contacts is one of this software's best features, I was disappointed that this allowance could not be increased. Overall, however, I would highly recommend FullContact

Incentivized

Very easy to use online and great mobile app as well

Incentivized

Automatically updates contacts daily

Incentivized

Just make sure the app is not syncing on multiple devices at once -- this will cause a delay

Incentivized

Their support is very responsive and friendly.

Incentivized

Very user-friendly, especially since it aggregates information from Google every day to update contacts.

Incentivized

Basic materials explaining account setup and how to manage your list. It doesn't take much training to become proficient

Incentivized

Downloading the contacts to use in email marketing campaigns is the most difficult part of implementation.

Incentivized

FullContact has pretty much the best bang for your buck as far as the different features offered. You can do a lot of different things with it and it's all online or in an app on your phones. Easy access to the most accurate information available at your fingertips is pretty awesome

LiveRamp has become the industry leader in data onboarding, identity resolution, and data management. LiveRamp has grown faster than Neustar and the business model is more specialized than Neustar. LiveRamp has chosen to just focus on identity resolution, data onboarding, and data management, whereas Neustar has several business units and is less focused. For these reasons, we prefer using LiveRamp's technology over Neustar.

Incentivized

Easily updates contact information

Incentivized

• Positive that the time is not spent updating individual phones.
• Negative in that if someone alters a contact, it will need fixed.
• Positive that users don't waste time calling wrong numbers.

Incentivized

• Has helped us to be able to monetize website.
• Saves us a lot of time and thus money.

Incentivized