Ghost vs. Prezly

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ghost
Score 8.0 out of 10
N/A
Ghost is a free blogging platform supported by a UK-based non-profit, the Ghost Foundation.N/A
Prezly
Score 9.6 out of 10
Small Businesses (1-50 employees)
Prezly is presented as all-in-one public relations management tool that helps PR teams organise their workflow, collaborate and save time. Accessible through any browser, Prezly's key features are divided between three main areas: Contact management Full PR CRM for managing contacts Automated contact enrichment and flagging for out-of-date contact details At-a-glance comms timeline per contact showing emails sent/received, added…
$50
per month per user
Pricing
GhostPrezly
Editions & Modules
No answers on this topic
Starter Plan
$50
per month per user
Core Plan
$90
per month per user
Premium Plan
$140
per month per user
Enterprise Plan
custom
per month per user
Offerings
Pricing Offerings
GhostPrezly
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details—Prezly also offers a yearly payment option with a 20% discount. Additional seats are available for each plan, and additional newsrooms are available for Core Plan and above. For larger/global clients, Prezly offers an Enterprise Plan that accommodates 10+ seats and more customizable functionality; Enterprise Plans are priced based on an organization's requirements.
More Pricing Information
Best Alternatives
GhostPrezly
Small Businesses
Medium
Medium
Score 9.5 out of 10
Newswire
Newswire
Score 8.3 out of 10
Medium-sized Companies
Medium
Medium
Score 9.5 out of 10
Cision Communications Cloud
Cision Communications Cloud
Score 7.5 out of 10
Enterprises
Quora Blogs
Quora Blogs
Score 8.4 out of 10
Cision Communications Cloud
Cision Communications Cloud
Score 7.5 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GhostPrezly
Likelihood to Recommend
8.0
(1 ratings)
10.0
(4 ratings)
User Testimonials
GhostPrezly
Likelihood to Recommend
Ghost Foundation
It is well suited for distributed writing and publishing with a subscription component
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Prezly
Since this platform is so easy to use when creating or managing communication workflows, it is recommended to work mostly with scenarios that generally require several processes to complete each group management, for example, to cover from the follow-up of employees within the communications team to the management of the team's communication processes.
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Pros
Ghost Foundation
  • Creating a newsletter for web and email simultaneously
  • Allowing for paid subscriptions
  • Allowing content to be segmented by subscription type
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Prezly
  • Press releases with photos, videos, clean, attractive layout
  • Contact management with tags and segments for media outreach
  • Click rates/open rates to help target our followup outreach
  • Full HTML press releases dropped into email instead of attached PDFs that don't get opened
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Cons
Ghost Foundation
  • They wysiwig editor is missing critical functions like superscript and subscript
  • The markdown complement has those features but it doesn’t integrate well with the wysiwig editor
  • Footnoting is hard to do
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Prezly
  • The contact management system is a little wonky but it has improved over the last two years and I expect that trend to continue.
  • The grouping system (segments) and tagging is not intuitive. I've had many missteps in trying to get content to particular segments while deselecting individuals.
  • You cannot add another group of people to a distribution without going back and recreating the same distribution. you can add individuals but not groups.
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Alternatives Considered
Ghost Foundation
It is simpler, headless, faster than WordPress. The core functionality is focused on subscription membership which is a bloated add on for WordPress.
The simplicity has a cost as WordPress, while complicated, offers more expansion opportunities.
Read full review
Prezly
Prezly is much more user-friendly than Cision but isn't as robust. The pricing is similar and I believe Prezly beats it out a bit. Overall, the UI is much better in Prezly giving it the edge.
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Return on Investment
Ghost Foundation
  • Our business is totally built around this product
  • It has allowed us to easily and quickly scale our free and (soon) our paywalled content
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Prezly
  • We have taken into account our net profit rates during the time of using Prezly, and therefore we decided that the platform is useful when generating work formations that result in higher profits. Prezly has proven to be an excellent investment, which has satisfied our team.
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ScreenShots

Prezly Screenshots

Screenshot of Prezly's dedicated CRM and rich contact profilesScreenshot of Prezly's contact list import, which is also used to merge duplicates and weed out bad emailsScreenshot of Prezly's tags, which are used to organize contacts into dynamic media lists that always stay up to date.Screenshot of a Prezly multimedia campaignScreenshot of Prezly's story editorScreenshot of Prezly's reporting, which can display which stories get the most coverage, and which journos are the biggest fans