Glassbox vs. Picreel

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Glassbox
Score 9.0 out of 10
Enterprise companies (1,001+ employees)
Glassbox helps organizations make their customer’s digital experience intuitive and safe. The vendor says it does this by capturing 100% of activity on mobile apps and websites and visualizing a holistic journey map. Using embedded AI Glassbox points to where CX is being compromised, the reasons behind it, and their potential value and empowers users to take action in real-time.N/A
Picreel
Score 9.1 out of 10
N/A
Automated marketing technology that provides an opportunity to extract value from abandoning visitors. Picreel is a solution that aims to make it easy to add exit Popups, website Overlays, onsite messages , nano bars & surveys to a website. It is based on automated customer capture technology called exit intent. Picreel is a marketing tool that helps in increasing site retention, reduce shopping cart abandonment,…
$0
Pricing
GlassboxPicreel
Editions & Modules
No answers on this topic
Free Plan
$0
5,000 visitors/month
Business Plan
$9.99
10,000 visitors/month
Offerings
Pricing Offerings
GlassboxPicreel
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesYes
Entry-level Setup FeeNo setup feeOptional
Additional Details
More Pricing Information
Features
GlassboxPicreel
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
Glassbox
9.4
32 Ratings
20% above category average
Picreel
-
Ratings
Responsive Design for Web Access9.531 Ratings00 Ratings
Mobile Application9.530 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile9.231 Ratings00 Ratings
Mobile App Analytics9.531 Ratings00 Ratings
Results and Analysis
Comparison of Results and Analysis features of Product A and Product B
Glassbox
9.4
32 Ratings
6% above category average
Picreel
-
Ratings
Click analytics9.032 Ratings00 Ratings
Scroll maps9.631 Ratings00 Ratings
Conversion tracking9.331 Ratings00 Ratings
Goal tracking9.431 Ratings00 Ratings
Funnel Analysis9.432 Ratings00 Ratings
Session Recording and Replay9.232 Ratings00 Ratings
User Segmentation9.532 Ratings00 Ratings
Best Alternatives
GlassboxPicreel
Small Businesses
Smartlook
Smartlook
Score 8.5 out of 10
Convert Experiences
Convert Experiences
Score 9.5 out of 10
Medium-sized Companies
Contentsquare
Contentsquare
Score 8.6 out of 10
Contentsquare
Contentsquare
Score 8.6 out of 10
Enterprises
Contentsquare
Contentsquare
Score 8.6 out of 10
Contentsquare
Contentsquare
Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
GlassboxPicreel
Likelihood to Recommend
9.2
(33 ratings)
9.1
(6 ratings)
Likelihood to Renew
9.1
(6 ratings)
-
(0 ratings)
Usability
9.1
(6 ratings)
-
(0 ratings)
User Testimonials
GlassboxPicreel
Likelihood to Recommend
Glassbox
Glassbox is a customer experience management platform that provides various tools, including Interaction Maps, to help organizations understand and improve the customer journey. Some specific scenarios where Glassbox is well suited include: Identifying pain points in the customer journey: The Interaction Maps feature provides a visual representation of customer interactions, allowing organizations to easily identify where customers may be struggling and take action to resolve the issue. Proactively addressing issues: With the Interaction Maps feature, organizations can proactively address issues as they arise, rather than relying on customer feedback to identify problems. Improving customer service: By understanding the customer journey, organizations can improve the overall customer experience and provide top-notch customer service. On the other hand, there may be some scenarios where Glassbox is less appropriate, such as: Organizations with a limited budget: Glassbox is a subscription-based service, so it may not be suitable for organizations with a limited budget or those who are not willing to make the investment in customer experience management tools. Organizations with minimal online presence: Glassbox is primarily focused on improving the online customer journey, so it may be less appropriate for organizations with a minimal online presence.
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Picreel
Onboarding and success managers are available only in some plans. I hope they offer a successful manager on every plan in the future.
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Pros
Glassbox
  • I like the ease of access that is provided to our internal users
  • Super easy integration with our site and other tools
  • The ability to navigate to any session, review the details and make actionable notes for resolution
  • The ability to exclude sensitive information from being recorded.
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Picreel
  • The A/B testing feature is a godsend.
  • It has helped me determine what popup designs and copy work better to get results.
  • The huge number of templates sorted in various categories helps create amazing popups quickly.
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Cons
Glassbox
  • Some shiny new features are hard to use and/or optimize
  • The email templates need improving. They are stiff and unfriendly.
  • Ticket support is a bit weak. Slow response times and opinions for answers instead of facts.
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Picreel
  • A/B testing is good but the analytics and comparison feature when we A/B test the popups to check the campaign results need improvements.
  • As an e-commerce owner, leads are everything for our marketers to run campaigns and boost conversions. Picreel proved to be a great lead generation tool as we targeted website visitors with interactive pop ups at the right time. This helped us in reducing cart abandonment rates and we also witnessed an increase in our newsletter subscribers.
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Likelihood to Renew
Glassbox
The level of support from the Glassbox team and how much we have improved our conversion just after a few months
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Picreel
No answers on this topic
Usability
Glassbox
Glassbox has made it a mission to make the experience for the client as easy as possible. The entire system is intuitive and every report, screen and widget can be customized in just a few clicks, making both the onboarding and ongoing use a lot easier and enjoyable and helping us focus only on the business use
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Picreel
No answers on this topic
Alternatives Considered
Glassbox
  1. Improved understanding of customer behavior: Glassbox provides a detailed view of how customers interact with a website, mobile app, and other digital channels. This information is essential for understanding customer behavior and identifying areas where the business can improve the customer experience.
  2. Easy identification and resolution of issues: Glassbox's detailed analysis of customer interactions makes it easy to identify and understand issues, such as errors, broken links, and usability problems. This allows businesses to take action and resolve these issues quickly, which can improve the overall customer experience and reduce customer churn.
  3. Additionally, Glassbox also provides a way to analyze the customer journey and understand the pain points and drop off points, this enables businesses to optimize their website and improve the overall customer experience, and identify potential revenue opportunities.
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Picreel
Picreel is working fine for me as it is but could include the scope for a more detailed self-help guide or FAQ section. This would reduce my need to contact the customer service panel for issues that are slightly more complex.
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Return on Investment
Glassbox
  • Our VOC team has been able to process more escalations more successfully and resolve more customer issues in a timely manner
  • Product teams are able to get the insights they need in a timely manner to track new projects success
  • Mobile app capture in Glassbox has been a problem for almost a year with no solid resolution
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Picreel
  • A positive is it helps me to boost my conversion rate on the website.
  • Needs to improve in dashboard
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ScreenShots

Picreel Screenshots

Screenshot of Picreel Popup BuilderScreenshot of Picreel : Template ExampleScreenshot of Analytics DashboardScreenshot of Popup Customization