GoFundMe Charity vs. TransUnion TruValidate

GoFundMe is well suited for personal appeals where a story can be told and donors feel an immediate result or effect. It is less appropriate for larger mass appeals that are not targeted directly to a specific cause. For example, not good for companies to ask for funding for operating expenses.

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Neustar IP Intelligence is quick to deploy using their REST API, the data is automatically updated against one of the most robust datasets available on the market. It is well suited for developers trying to integrate with an out-of-the-box solution to lookup geolocation of website visitors in real time, and possibly build alerts or 2F-Authentication mechanisms based on suspicious activity.

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• Peer-to-peer fundraising
• Fundraising pages

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• Helps detect fraud if a user has signed in from California only, then attempts to login from another country are made.
• Increase sales conversions by understanding geolocation of website visitors
• If your datacenters are georedundant, allows engineers to see where majority of traffic is generated and load balance accordingly.

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• Need a clearer picture of your campaign status, especially around publishing (making it live).
• Processing rates are not horrible but not great either - If we used our own processor our fees would be cut in half.

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• It's a bare box solution. Not feature rich.

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GoFundMe is very easy to use and does a great job allowing us to share insights and stories to leave a lasting impression on donors. From setting up the account to ending the appeal, the entire process has been very user-friendly. I'm very impressed with the experience so far and plan to continue using it for future campaigns.

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Crowdrise has been great with their customer support. They have always been helpful and available. They also have several resources on their website that has been useful to other areas of our non-profit. Their relatability has been positive for us and has made us feel taken care of and considered.

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Since GFM was selected for us I can't give the rationale behind that. However, I do think that Qgiv and Salsa are more internally user-friendly and provide at least the same amount of functionality. That being said, the other two (I think) require CRMs to use whereas GFM can just integrate with others, making it a better choice for one-off campaigning.

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Google has an open source version of this, but its updates are based on the user community. Since Neustar's IP Intelligence is a paid solution, the updates are regular, the interface is streamlined with a REST API, and there is a help desk you can consult for onboarding and questions if there are issues.

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• Brought in new donors from outside our solicitation area.
• Appeals to younger audiences.
• Great way to include client testimonials and stories.

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• Ability to build fraud detection from suspicious activities.
• Balance traffic across data centers.
• Rapid deployment, regular updates.

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info