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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Business Profile

    Score8.4 out of 10
    N/AGoogle Business Profile (formerly Google My Business) is a free tool that allows users to promote a Business Profile and business website on Google Search and Maps. With an account, users can see and connect with customers, post updates to the Business Profile, and see how customers are interacting with a business on Google.N/A

    KeywordSpy

    Score9 out of 10
    N/AN/AN/A
    Pricing
    Google Business ProfileKeywordSpy
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Google Business ProfileKeywordSpy
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google Business ProfileKeywordSpy
    Considered Both Products
    Google
    No answer on this topic
    KeywordSpy
    No answer on this topic
    Key User Insights
    Would buy again
    100%
    Would buy again
    48 Answers
    No answers on this topic
    Delivers good value for the price
    100%
    Delivers good value for the price
    47 Answers
    No answers on this topic
    Happy with the feature set
    100%
    Happy with the feature set
    48 Answers
    No answers on this topic
    Lived up to sales and marketing promises
    98%
    Lived up to sales and marketing promises
    40 Answers
    No answers on this topic
    Implementation went as expected
    98%
    Implementation went as expected
    46 Answers
    No answers on this topic
    Features
    Google Business ProfileKeywordSpy
    SEO
    Comparison of SEO features of Google Business Profile and KeywordSpy
    Feature
    Google Business Profile
    -
    Ratings
    KeywordSpy
    7.7
    1 Ratings
    0% above category average
    Keyword analysis00 Ratings9.01 Ratings
    Backlink management00 Ratings5.01 Ratings
    SERP ranking tracking00 Ratings9.01 Ratings
    Page grader00 Ratings4.01 Ratings
    Competitive analysis00 Ratings9.01 Ratings
    Site audit / diagnostics00 Ratings9.01 Ratings
    Task management00 Ratings9.01 Ratings
    SEO Channels
    Comparison of SEO Channels features of Google Business Profile and KeywordSpy
    Feature
    Google Business Profile
    -
    Ratings
    KeywordSpy
    6.0
    1 Ratings
    23% below category average
    Local SEO00 Ratings9.01 Ratings
    Social SEO00 Ratings3.01 Ratings
    Mobile SEO00 Ratings3.01 Ratings
    Global SEO00 Ratings9.01 Ratings
    SEO Platform & Account Management
    Comparison of SEO Platform & Account Management features of Google Business Profile and KeywordSpy
    Feature
    Google Business Profile
    -
    Ratings
    KeywordSpy
    8.0
    1 Ratings
    5% below category average
    Multi-domain support00 Ratings9.01 Ratings
    Integration with web analytics tools00 Ratings7.01 Ratings
    Best Alternatives
    Google Business ProfileKeywordSpy
    Small Businesses
    No answers on this topic
    Serpstat
    Score10 out of 10
    Medium-sized Companies
    No answers on this topic
    Yoast
    Score8.5 out of 10
    Enterprises
    No answers on this topic
    Google Trends
    Score8.6 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google Business ProfileKeywordSpy
    Likelihood to Recommend
    9.2
    (48 ratings)
    9.0
    (1 ratings)
    Usability
    8.5
    (3 ratings)
    -
    (0 ratings)
    Support Rating
    6.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google Business ProfileKeywordSpy
    Likelihood to Recommend
    Google
    The great advantage of Google My Business is that any business that complies with the privacy and authentication policy requirements can access all the functionality tools that help promote the business website through the referral system, exchange of opinions with other users and search engine optimization (SEO).
    Incentivized
    Read full review
    KeywordSpy
    KeywordSpy is appropriate for most Internet Market research companies. I would not suggest it for a corporate marketing department unless it's a company with a very larger budget. This is also not a tool for small freelancers even though there is a free option, to get the best benefit of KeywordSpy it's best to use most of its features and options and this can get pricey.
    Incentivized
    Read full review
    Pros
    Google
    • Google My Business offers us an alert system in our work email, where we receive notifications when there is a new comment or review of our company. This alert system helps us to be aware of each of the opinions written by each client who has received our services, in order to be able to respond to each of them in record time.
    • Google My Business gives me a complete visualization of the clicks, location of the searches of my company and the visits that my business file has received. This visualization allows me to control access and measure the traffic that my business listing is generating in conjunction with the Google Maps service.
    • The update of my company file is done in real time and immediately. I don't have to wait several minutes for my company file to update. When I make a change to my company information, the changes are shown immediately to all clients who consult that business card.
    Incentivized
    Read full review
    KeywordSpy
    • track and give details on specified Keyword
    • Determine competitors within a specified Keyword
    • Advise other keyword competitors may be targeting
    • provided competitive information regarding the targeted keyword e.g copies of an ad campaign
    • Allow very deep and granular keyword research and competitive research re the domains and targeted keyword
    Incentivized
    Read full review
    Cons
    Google
    • Like most Google products UX / usability is often lacking whilst feature set strong
    • Changing a locations address can be difficult with support hard to access
    • Clients can add photos, if badly shot / composed these can be detrimental to your brand.
    Incentivized
    Read full review
    KeywordSpy
    • Broaden its user access
    • Sometimes the results volume can be over whelming, maybe a summary tool could be provided?
    Incentivized
    Read full review
    Usability
    Google
    I gave the Google Business Profile's overall usability an 8 because it doesn't update the directions automatically when you put in an address if a business moves. You also have to go in and manually move the pin. This isn't always easy to do. It would be much easier if the pin updated automatically.
    Incentivized
    Read full review
    KeywordSpy
    No answers on this topic
    Support Rating
    Google
    Whether it is technical or customer support, Google My Business excels and suffers in the exact same ways that all other branches of Google do. While you'll eventually figure out the issue, the sheer magnitude of the company comes with expected hurdles, wait times, and support you'd come to expect from other large companies.
    Incentivized
    Read full review
    KeywordSpy
    No answers on this topic
    Alternatives Considered
    Google
    Google is the most powerful SERP and has much more robust features than Bing Places. Users also statistically trust Google more than Bing and it provides much more authority in the search space. The good news is that Bing Places can be synched with Google My Business which is great and convenient for business owners. It's just another alternative for businesses and I highly recommend that all businesses have an account with both Bing Places and Google My Business for optimal performance.
    Incentivized
    Read full review
    KeywordSpy
    Most SEO and market research tools offer what KeywordSpy has but are not as detailed and in one place. Consequently, where you can do everything at KeywordSpy, with other tools you find you have to purchase multiple tools or subscriptions from different providers which also don't integrate with each other. KeywordSpy makes your research easier and more efficient.
    Incentivized
    Read full review
    Return on Investment
    Google
    • I don't have any numerical metrics but, we have seen an influx in customers purchasing our hot hands ever since we listed them on Google Business Profile about a year and a month ago. We have since sold over 400 units since listing them as an available item.
    Incentivized
    Read full review
    KeywordSpy
    • Can get pricey because of its pricing model
    • Applicable to a limited geographical clientele, therefore, restricting service access or subscribers
    • powerful SEO and competitive research tool, therefore, giving the use significant competitive advantages from the data outputs
    • Allows you to track keyword and domains and therefore a time saver
    Incentivized
    Read full review
    ScreenShots