How Google Business Profile Helps Businesses
February 06, 2026

How Google Business Profile Helps Businesses

Sue Lattea | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Google Business Profile

We use Google Business Profile for our clients who need customers and clients to be able to find their businesses. It is easy to keep update the address if a customer has to move. We also use them for customer reviews. Our clients promote these reviews on their websites. It is easy for people to leave a review for a business.

Pros

  • Reviews
  • Help customers find the business
  • Keep the address updated

Cons

  • Having to manually move the pin when a customer moves
  • The good reviews attract other customers.
  • People are happy that they can find a business and get directions to the business.
I gave the Google Business Profile's overall usability an 8 because it doesn't update the directions automatically when you put in an address if a business moves. You also have to go in and manually move the pin. This isn't always easy to do. It would be much easier if the pin updated automatically.

Do you think Google Business Profile delivers good value for the price?

Yes

Are you happy with Google Business Profile's feature set?

Yes

Did Google Business Profile live up to sales and marketing promises?

Yes

Did implementation of Google Business Profile go as expected?

Yes

Would you buy Google Business Profile again?

Yes

Google Business Profile is well-suited for brick-and-mortar businesses who need a way for customers or clients to find their business and get directions. It is also well-suited for businesses who want to have customers and clients give reviews for their business. It is an easy way for others to find reviews and it is easy to promote them.

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