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Google My Business for All Business Owners
May 27, 2021

Google My Business for All Business Owners

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Google My Business

We are an advertising agency that creates and optimizes Google My Business accounts for our clients so they can improve their organic search rankings in the SERP. We provide GMB free of charge as an upsell to our clients that have Google Ads campaigns managed by our team. Having a verified GMB account improves not only organic, but our paid advertising efforts, especially with Google Paid Search and Search Retargeting (in addition to Google Shopping ads). Reviews are absolutely critical this day for business and GMB allows us to monitor and encourage positive reviews for our clients to improve their reputation.
  • Very detailed category listings that improve organic search ranking.
  • Excellent channel for customer reviews and reputation management.
  • Verified by Google provides credibility to a business, especially in maps listings.
  • Sometimes it's difficult to verify a business if they are an online business and have no brick and mortar location.
  • I wish there was more control of how the reviews are sorted and a faster ability to dispute completely spammy reviews.
  • It would be helpful to have more captions in the photos, especially for restaurants because people post food photos without any descriptions and it's difficult to figure out what certain photos represent at times.
  • Increased verified map listings for our clients that have multiple locations.
  • The ability to add photos to some of our restaurants that can't afford a fancy website.
  • Reviews impact the reputations positively for our clients which in return help boost ROI.
Google is the most powerful SERP and has much more robust features than Bing Places. Users also statistically trust Google more than Bing and it provides much more authority in the search space. The good news is that Bing Places can be synched with Google My Business which is great and convenient for business owners. It's just another alternative for businesses and I highly recommend that all businesses have an account with both Bing Places and Google My Business for optimal performance.

Do you think Google Business Profile delivers good value for the price?

Yes

Are you happy with Google Business Profile's feature set?

Yes

Did Google Business Profile live up to sales and marketing promises?

Yes

Did implementation of Google Business Profile go as expected?

Yes

Would you buy Google Business Profile again?

Yes

Every business needs to have a properly set up and optimized Google My Business account in this day and age. If not, that business is not relevant. In fact, GMB has so much credibility that it can be a huge turnoff if some businesses don't have an account and can be bad for their perception. It's appropriate for every business, no matter if it's an online business or a brick-and-mortar. The basic tools are free and GMB provides businesses with so much more leverage to be indexed and found in local search queries.