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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Google Forms

    Score8.4 out of 10
    N/AGoogle Forms is an app for creating forms and surveys, and is part of Google Apps for Work. The product focuses on ease of use; the interface is similar to a document editor, with drop down lists of options and drag and drop question re-ordering. Users can embed images and video into surveys. Users can also program the question flow with custom logic. Google sends users basic summaries of the survey results automatically, or users can export the raw survey results data and analyze it via…N/A

    ServiceNow Customer Service Management

    Score8.1 out of 10
    N/ABuilt on the Now Platform, ServiceNow offers their Customer Service Management solution through the Standard and Professional Customer Service Management bundles. Both include agent workspace, knowledge management, survey and assessment module, and the community module, oriented in this edition to support customers rather than internal employees. The Professional bundle also includes performance analytics, predictive intelligence, and related tools to support customer support agents improvement…N/A
    Pricing
    Google FormsServiceNow Customer Service Management
    Editions & Modules
    No answers on this topic
    No answers on this topic
    Offerings
    Pricing Offerings
    Google FormsServiceNow Customer Service Management
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    NoNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details——
    More Pricing Information
    Community Pulse
    Google FormsServiceNow Customer Service Management
    Considered Both Products
    Google
    No answer on this topic
    ServiceNow
    No answer on this topic
    Key User Insights
    Would buy again
    98%
    Would buy again
    64 Answers
    90%
    Would buy again
    9 Answers
    Delivers good value for the price
    100%
    Delivers good value for the price
    65 Answers
    100%
    Delivers good value for the price
    7 Answers
    Happy with the feature set
    92%
    Happy with the feature set
    60 Answers
    100%
    Happy with the feature set
    10 Answers
    Lived up to sales and marketing promises
    100%
    Lived up to sales and marketing promises
    42 Answers
    86%
    Lived up to sales and marketing promises
    6 Answers
    Implementation went as expected
    96%
    Implementation went as expected
    48 Answers
    67%
    Implementation went as expected
    4 Answers
    Features
    Google FormsServiceNow Customer Service Management
    Survey Format & Appearance
    Comparison of Survey Format & Appearance features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    6.7
    123 Ratings
    18% below category average
    ServiceNow Customer Service Management
    -
    Ratings
    Survey templates7.7114 Ratings00 Ratings
    Themes6.2112 Ratings00 Ratings
    Custom logo/branding6.1100 Ratings00 Ratings
    Survey Content
    Comparison of Survey Content features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    8.0
    121 Ratings
    6% below category average
    ServiceNow Customer Service Management
    -
    Ratings
    Changes to live survey8.9115 Ratings00 Ratings
    Question design help7.398 Ratings00 Ratings
    Multiple question types7.9120 Ratings00 Ratings
    Survey Logic
    Comparison of Survey Logic features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    7.0
    110 Ratings
    18% below category average
    ServiceNow Customer Service Management
    -
    Ratings
    Survey logic flexibility7.0110 Ratings00 Ratings
    Survey Reporting & Analytics
    Comparison of Survey Reporting & Analytics features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    8.4
    122 Ratings
    3% above category average
    ServiceNow Customer Service Management
    -
    Ratings
    Response tracking8.3120 Ratings00 Ratings
    Data export8.1116 Ratings00 Ratings
    Standard reports7.9113 Ratings00 Ratings
    Custom reports9.286 Ratings00 Ratings
    Analytics8.594 Ratings00 Ratings
    Survey Administration & Security
    Comparison of Survey Administration & Security features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    7.9
    116 Ratings
    9% below category average
    ServiceNow Customer Service Management
    -
    Ratings
    Access controls7.8113 Ratings00 Ratings
    Compliance7.990 Ratings00 Ratings
    Survey Distribution
    Comparison of Survey Distribution features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    7.6
    90 Ratings
    6% below category average
    ServiceNow Customer Service Management
    -
    Ratings
    Vendor-offered crowdsourcing7.842 Ratings00 Ratings
    Respondent restrictions7.588 Ratings00 Ratings
    Incident and problem management
    Comparison of Incident and problem management features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    -
    Ratings
    ServiceNow Customer Service Management
    9.3
    10 Ratings
    13% above category average
    Organize and prioritize service tickets00 Ratings9.210 Ratings
    Expert directory00 Ratings8.88 Ratings
    Subscription-based notifications00 Ratings9.19 Ratings
    ITSM collaboration and documentation00 Ratings9.49 Ratings
    Ticket creation and submission00 Ratings9.810 Ratings
    Ticket response00 Ratings9.310 Ratings
    Self Help Community
    Comparison of Self Help Community features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    -
    Ratings
    ServiceNow Customer Service Management
    9.6
    9 Ratings
    18% above category average
    External knowledge base00 Ratings9.68 Ratings
    Internal knowledge base00 Ratings9.69 Ratings
    Multi-Channel Help
    Comparison of Multi-Channel Help features of Google Forms and ServiceNow Customer Service Management
    Feature
    Google Forms
    -
    Ratings
    ServiceNow Customer Service Management
    9.4
    10 Ratings
    16% above category average
    Customer portal00 Ratings9.28 Ratings
    IVR00 Ratings9.87 Ratings
    Social integration00 Ratings8.98 Ratings
    Email support00 Ratings9.89 Ratings
    Help Desk CRM integration00 Ratings9.59 Ratings
    Best Alternatives
    Google FormsServiceNow Customer Service Management
    Small Businesses
    Jotform
    Score8.5 out of 10
    Help Scout
    Score9.3 out of 10
    Medium-sized Companies
    Qualaroo
    Score7 out of 10
    LiveAgent
    Score8.8 out of 10
    Enterprises
    QuestionPro
    Score9.2 out of 10
    Front
    Score9.2 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Google FormsServiceNow Customer Service Management
    Likelihood to Recommend
    9.3
    (127 ratings)
    9.1
    (10 ratings)
    Likelihood to Renew
    7.0
    (4 ratings)
    -
    (0 ratings)
    Usability
    8.6
    (67 ratings)
    8.7
    (5 ratings)
    Availability
    10.0
    (2 ratings)
    -
    (0 ratings)
    Performance
    9.0
    (2 ratings)
    -
    (0 ratings)
    Support Rating
    9.0
    (49 ratings)
    9.0
    (1 ratings)
    Implementation Rating
    9.0
    (1 ratings)
    -
    (0 ratings)
    Configurability
    4.0
    (1 ratings)
    -
    (0 ratings)
    Ease of integration
    7.0
    (1 ratings)
    -
    (0 ratings)
    Product Scalability
    9.0
    (2 ratings)
    -
    (0 ratings)
    Vendor post-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    Vendor pre-sale
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Google FormsServiceNow Customer Service Management
    Likelihood to Recommend
    Google
    Google Forms is great for simple surveys, such as quick polls, but any logic beyond conditional pages is not supported. Google Forms is best used when the survey participants have and are permitted to use a Google Account to fill out the form; we ran into issues with hospital IT departments. I don't believe there's a better free tool out there than Google Forms, though.
    Incentivized
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    ServiceNow
    It is well suited for medium to large companies that manage different teams and need to communicate constantly and track progress in a timely manner. It is less suited for small enterprises as it will overwhelm users with the features and functionalities embedded.
    Read full review
    Pros
    Google
    • Live results: When a user completes the form the results are added instantly.
    • Easy to create: Google Forms has a simple interface that allows for a wide range of question types. Google will even try to guess the question type based on the question (but this can be overridden).
    • Answers export to Google Sheets: It is easy to have each response to your form add a row to a Google Sheet, allowing for further analysis or processing.
    • Ability to automatically collect email addresses within a domain: If you have a form that has been shared with users in your domain, you can set it to automatically collect the users' email addresses without them needing to type it in. Makes checking whether all students have completed the form easy.
    Incentivized
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    ServiceNow
    • We manage internal tickets through ServiceNow Customer Service Management. We raise tickets with IT and other team
    • We manage our datapipe customers through ServiceNow Customer Service Management and it efficiently manages our customer interactions
    • ServiceNow Customer Service Management helps us manage projects and tasks and keep a log of all our migration customers
    Incentivized
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    Cons
    Google
    • Sometimes finding the output -- a Google Sheet with all responses-- is a little difficult. It's also sometimes confusing to figure out how to get back into the Google Form Survey itself.
    • As always, sharing among an institutional Google account and your personal Google account can be frustrating. You have to make a copy and can't share across the two different accounts very easily.
    Incentivized
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    ServiceNow
    • Adding in additional chat features would be nice
    • Viewing where you stand in priority
    • Having a way to automate more of the processes
    Incentivized
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    Likelihood to Renew
    Google
    I will definitely renew my use of Google Forms because I really like the ease of use and the number of tools that Google forms provide. I also love that I can administer a test in real-time and get results in a timely manner
    Incentivized
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    ServiceNow
    No answers on this topic
    Usability
    Google
    Overall ease of use for staff, volunteers, and adult learners, and easy to get reports and to share reports via Sheets. As a free tool, it does more than expected. Easy to change the look and brand it to your organization, or just make it more fun, depending on what you want to use it for.
    Incentivized
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    ServiceNow
    Bottom line is that it does what you need it to do. We've been using Service Now as a ticket managing tool for a few years now. There's really not much it can't do when it comes to recording interactions. It has been nice using inventory tracking for software licenses and hardware as well.
    Incentivized
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    Reliability and Availability
    Google
    In the years I've used GoogleForms I've never ran into any issues with the reliability or availability. Google is a gigantic company with essentially limitless resources which makes it very easy to trust that I will continue to be able to enjoy the same reliability I've come to know and expect from GoogleForms
    Incentivized
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    ServiceNow
    No answers on this topic
    Performance
    Google
    One of the things that comes as a benefit of the lack to create complex logic branching and truly custom design is that there isn't lot of room to bog down the software. GoogleForms has always loaded just as fast as my internet service and device would allow it. I'm not sure about front end integrations or integrations into the form itself, as I've never explored it, but on the backend, I've never had any issues with integrations channeling from GoogleForms from the GoogleForms's end of things.
    Incentivized
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    ServiceNow
    No answers on this topic
    Support Rating
    Google
    We haven't used much official support for Google Forms. However, because it is so widely used, there are a ton of articles and guides available online to help administrators of varying technical abilities to work through problems that arise. Additionally, Google provides an official support forum where there are discussions with other users as well as Google developers that can help address issues if needed.
    Incentivized
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    ServiceNow
    Support has been very good. Any time there has been a real issue, the team has responded very quickly and identified the issue without a lot of repetitive questions that I've seen from other services. There is a great external community and internal knowledge base that covers pretty much anything you need.
    Incentivized
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    Implementation Rating
    Google
    Google Forms doesn't really require "implementation": simply log into GDrive and create a survey! You can configure settings per survey to, for example, automatically write responses to a GSheet.
    Incentivized
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    ServiceNow
    No answers on this topic
    Alternatives Considered
    Google
    Although both platforms offer similar functionalities, Google Form has a personal advantage and it is the impeccable integration with the different applications of the Google suite, this allows to make use of all of them in a transparent way, which in the work environment allows to perform work efficiently and without affecting the quality of it.
    Incentivized
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    ServiceNow
    Atlassian Jira lacks certain features and process which was delivered by ServiceNow Customer Service Management. Also, flexibility to customise was a point to select ServiceNow Customer Service Management tool. Cost which was high than Atlassian Jira compensated as it improved overall customer satisfaction and reduced resolution time by taking help of Knowledge base integration
    Incentivized
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    Scalability
    Google
    GoogleForms lacks the ability for complex logic branching and the ability to truly design it in a custom manner. It's pretty obvious when you land on a GoogleForm that it is in fact a GoogleForm. This rating solely reflects the lack of flexibility which in turn makes it something that wouldn't usually be scaled. That being said, if needing to scale a simple solution, GoogleForms would be up for the job.
    Incentivized
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    ServiceNow
    No answers on this topic
    Return on Investment
    Google
    • High positive impact and return of investment; easy to use and seamlessly integrated with current Google Drive and Suite
    • Ability to create surveys on demand and quickly, saving time and energy
    • Easy to train others in using Google Forms so that there is not a bottleneck of knowledge
    Incentivized
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    ServiceNow
    • The negative impact for my team is the delay in team completing tickets but not a system issue.
    • A positive impact for my team is we can easily view the status of tickets and the follow-up emails are beneficial to maintain records of tickets.
    • Negative impact is that there is no user job aid or helpful tools for new users.
    Incentivized
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    ScreenShots