Google Mobile-Friendly Test vs. Siteimprove

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Mobile-Friendly Test
Score 9.1 out of 10
N/A
Google Mobile-Friendly Test is a search engine optimization software solution offered by Google.N/A
Siteimprove
Score 8.8 out of 10
N/A
The Siteimprove platform offers tools used to create digital experiences optimized for quality, accessibility, analytics, and SEO. Sitemprove offers content insights and recommendations in a prioritized list to improve the impact of changes. It is available through three solution packages (Inclusivity, Content Experience, and Marketing Performance).N/A
Pricing
Google Mobile-Friendly TestSiteimprove
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Google Mobile-Friendly TestSiteimprove
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Google Mobile-Friendly TestSiteimprove
Top Pros
Top Cons
Features
Google Mobile-Friendly TestSiteimprove
SEO
Comparison of SEO features of Product A and Product B
Google Mobile-Friendly Test
8.5
6 Ratings
9% above category average
Siteimprove
-
Ratings
Keyword analysis8.02 Ratings00 Ratings
Backlink management8.02 Ratings00 Ratings
SERP ranking tracking9.02 Ratings00 Ratings
Page grader8.75 Ratings00 Ratings
Competitive analysis7.02 Ratings00 Ratings
Site audit / diagnostics9.66 Ratings00 Ratings
Site recommendations8.95 Ratings00 Ratings
Task management9.02 Ratings00 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
Google Mobile-Friendly Test
8.5
5 Ratings
11% above category average
Siteimprove
-
Ratings
Local SEO8.02 Ratings00 Ratings
Social SEO9.02 Ratings00 Ratings
Mobile SEO10.05 Ratings00 Ratings
Global SEO7.02 Ratings00 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
Google Mobile-Friendly Test
9.2
4 Ratings
9% above category average
Siteimprove
-
Ratings
Multi-domain support8.94 Ratings00 Ratings
Integration with web analytics tools9.53 Ratings00 Ratings
Best Alternatives
Google Mobile-Friendly TestSiteimprove
Small Businesses
Google PageSpeed Insights
Google PageSpeed Insights
Score 9.9 out of 10
StatCounter
StatCounter
Score 9.0 out of 10
Medium-sized Companies
Advanced Web Ranking
Advanced Web Ranking
Score 8.3 out of 10
Contentsquare
Contentsquare
Score 8.7 out of 10
Enterprises
Dupli Checker (DupliChecker.com)
Dupli Checker (DupliChecker.com)
Score 8.7 out of 10
Contentsquare
Contentsquare
Score 8.7 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Google Mobile-Friendly TestSiteimprove
Likelihood to Recommend
9.2
(7 ratings)
8.2
(16 ratings)
Likelihood to Renew
10.0
(1 ratings)
-
(0 ratings)
Support Rating
-
(0 ratings)
9.3
(5 ratings)
User Testimonials
Google Mobile-Friendly TestSiteimprove
Likelihood to Recommend
Google
I mean, it is a simple, no-frill test that gives your OK or NOT OK and highlights where it is. It is just a temperature check, this has to be used in conjunction with other tools for it to be useful. Since it is free I recommend running it as a check always.
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Siteimprove
Siteimprove works well for managing the health and performance of your customer-facing sites in terms of performance, digital experience, and accessibility. It also helps to define policies to proactively avoid experience breaks or issues for customers before they occur. It can improve by providing more options to configure policies for large sites with thousands of pages.
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Pros
Google
  • Google Mobile-Friendly Test is easy to use and works very fast.
  • Google also has its own search engine results in mind when using the tool. This is important, as Google has most of the online search market share.
  • Most modern devices are accounted for.
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Siteimprove
  • User-friendly customisable dashboards, easy to make a dashboard from a template, or create your own, and add in whichever 'widgets' are relevant for what you are looking at
  • Flagging words to review, allowing users to check and confirm if the word is 'accepted' or is a misspelling
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Cons
Google
  • Google's suggestions are sometimes vague or unhelpful.
  • The test doesn't offer multiple screen sizes or shapes. Though this isn't a huge issue, it would be nice to make sure a site using media queries stays mobile friendly throughout size changes
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Siteimprove
  • I don't like that there are different navigation paths to go from point A to point B. When I want to navigate to a specific place, I have more than one way to get there, which means I have to make a decision about how I want to there and I'd rather the designer make that design based on what would be most efficient for me.
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Likelihood to Renew
Google
It is free, so I woule likely renew it.
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Siteimprove
No answers on this topic
Support Rating
Google
No answers on this topic
Siteimprove
I've used support often and it has been responsive, thorough and considerate of our needs. I can get a tech right away, they understand the issue, and work with us to resolve it. Often the problem is with the site we are trying to scan, sometimes it is with their product. I appreciate that they go beyond support into continually helping us implement SiteImprove in more places with 3rd party integration.
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Alternatives Considered
Google
I think this is a great addition to other search tools and a really quick and easy way to check how your pages work on mobile to ensure your users have the best experience.
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Siteimprove
We have used or tested other tools that get installed on a computer or that are hosted online, but none of them offer the features that come with Siteimprove. TotalValidator Pro will check your site for accessibility issues, but it is a manual check and there is no historical reporting. I can;t remember the names of the other online solutions, but even if they offered similar features as Siteimprove, they were all very expensive .
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Return on Investment
Google
  • Our websites pages are a hundred percent mobile friendly.
  • Detects almost all mobile usability issues.
  • Robust test tools extending up to detectors for incompatible plugins.
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Siteimprove
  • Siteimprove has helped bring our accessibility scores up from middling to near-perfect.
  • Siteimprove has helped reduce our broken links, style violations and misspellings.
  • Siteimprove's heatmaps have helped us make the case for enforcing best practices on the website among key stakeholders.
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ScreenShots